Moritz Wagner Audience in United States

Moritz Wagner logo

Moritz Wagner has an estimated audience of 368,023 people in United States. 40.1% are female, 59.9% are male, average age 35.2. Top brand affinities: Goop, Mathcore, Governor of Michigan, Grinch, Hipster.

Top brand affinities include Goop, Mathcore, Governor of Michigan, with strongest over-indexing on Goop (10.91× the country average). Demographically, the Moritz Wagner audience skews more male with an average age of 35.2, and over-indexes on personality traits such as LGBTQ+ Identity, Social Media Usage.

Category: Sports · Type: Person · Subtype: Basketball

Demographics of Moritz Wagner fans

Demographic split for Moritz Wagner audience in United States
MetricValue
Female40.1%
Male59.9%
Average age35.2
Estimated audience size368,023

Audience persona

The typical Moritz Wagner fan in United States is more male, around 35.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Goop.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Moritz Wagner audience
BrandAffinityCategory
Goop10.91×Internet & Social Media
Mathcore16.33×Music & Radio
Governor of Michigan14.37×Politics & Society
Grinch7.07×Movies & TV
Hipster16.62×Politics & Society
Elsword27.07×Games
Harlow18.43×Travel & Leisure
Fairy godmother11.6×Literature
Wok9.76×Food & Beverages
Vocal harmony6.36×Music & Radio
Historic site5.9×Arts & Culture
Google Home8.84×Technology & Electronics
No Escape (1994 film)15.43×Movies & TV
La Jolla11.88×Travel & Leisure
Hibachi9.59×Food & Beverages
Guitarist (magazine)12.39×Music & Radio
TV Fanatic11.21×Movies & TV
El Paso County, Colorado13.12×Travel & Leisure
headspace8.87×Health
Grace Slick8.24×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Moritz Wagner audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.19
Social Media UsageJOY1.06
Early Adopter MentalityPOWER1.06
ExtroversionTHRILL1
Family OrientationCONSERVATISM0.95
Luxury OrientationPREMIUM0.95

Worldwide distribution

Worldwide audience distribution share by country for Moritz Wagner
CountryShare
Germany53.1%
United States29.2%
Canada1.9%

See Moritz Wagner audiences in other countries

More Basketball audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Moritz Wagner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.