Rascasse Audience Intelligence

Mount Hood Audience in United States

A data profile of the people who buy, follow and care about Mount Hood in United States — modelled from more than twelve digital signal sources. Mount Hood has an estimated audience of 594,523 people in United States.

#21among Mountain in United States#3321among POI in United States#2593in Travel & Leisure

The average Mount Hood fan in United States is 42.2 years old, more female, and lives primarily in Oregon.

The audience is concentrated in Oregon, California, Washington.

Top brand affinities include Florida Lottery, Paragliding, Whale watching, with strongest over-indexing on Florida Lottery (17.98× the country average).

Demographically, the Mount Hood audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Risk Appetite, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mount Hood fan in United States is more female, around 42.2 years old, with strong Risk Appetite tendencies and a notable affinity for Florida Lottery.

Category: Travel & Leisure · Type: POI · Subtype: Mountain

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mount Hood profile in United States.

Audience size
595K
in United States
Gender
56.9%♀
43.1% male
Age
42.2
average years
Country rank
#32999
POI in United States
Fig. 01

Search interest · 12-month trend

+19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mount Hood fans

56.9% are female, 43.1% are male, average age 42.2.

Fig. 02

Gender split

56.9%
Female
43.1%
Male
Demographic split for Mount Hood audience in United States
MetricValue
Female56.9%
Male43.1%
Average age42.2
Estimated audience size594,523
Fig. 03

Age distribution

Ø 42.2
average years
Age distribution of the Mount Hood audience in United States
Age bracketShare%
16-1912%
20-2917%
30-3922%
40-4927%
50+23%
Fig. 04

Worldwide distribution

75.8%

of the worldwide Mount Hood audience comes from United States.

Worldwide audience distribution share by country for Mount Hood
CountryShare
United States75.8%
Japan4.9%
Canada2.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mount Hood audience in United States is strongest.

Fig. 05

Top regions by affinity

Mount Hood fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~100K16.80×
02Washington~50K3.82×
03Idaho~6K1.87×
04Montana~2K1.44×
05Utah~6K1.10×
06Alaska~1K1.01×
07Vermont~1K0.99×
08Colorado~9K0.95×
09Hawaii~2K0.94×
10Wyoming<1K0.94×
11Massachusetts~10K0.91×
12New Hampshire~2K0.80×
13California~50K0.78×
14Minnesota~6K0.74×
15Maine~2K0.72×
16North Dakota<1K0.72×
17Nevada~4K0.68×
18South Dakota<1K0.68×
19Arizona~8K0.66×
20Washington, District of Columbia~1K0.66×
21Wisconsin~6K0.65×
22Iowa~3K0.61×
23Kansas~3K0.61×
24Nebraska~2K0.58×
25New Mexico~2K0.58×
26Illinois~10K0.56×
27Missouri~5K0.54×
28Connecticut~3K0.54×
29Rhode Island~1K0.53×
30Michigan~8K0.50×
31Virginia~7K0.50×
32Arkansas~2K0.50×
33West Virginia~1K0.50×
34Tennessee~6K0.49×
35Indiana~5K0.49×
36Oklahoma~3K0.49×
37Texas~20K0.48×
38Ohio~9K0.48×
39Kentucky~4K0.48×
40North Carolina~8K0.46×
41Pennsylvania~9K0.45×
42Georgia~8K0.44×
43New York~10K0.42×
44Maryland~4K0.42×
45Alabama~3K0.42×
46Louisiana~3K0.42×
47Florida~20K0.41×
48Mississippi~2K0.41×
49South Carolina~4K0.40×
50New Jersey~6K0.39×
Fig. 06

Affinity by region

Affinity by region — Mount Hood, United States
0.39×1.00×16.80×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mount Hood audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mount Hood audience
#·InterestCategoryAffinity×
01ParaglidingSports48.86×
02KGWMovies & TV33.36×
03Whale watchingTravel & Leisure30.51×
04Oregon LotteryGames28.20×
05paul smithFashion & Accessoires20.00×
06Damon AlbarnMusic & Radio20.00×
07Nebraska LotteryGames20.00×
08Florida LotteryGames17.98×
09Drone racingSports17.48×
10Marina AbramovićArts & Culture15.47×
11Bad SantaMovies & TV14.74×
12International educationBusiness & Career10.40×
13Michigan LotteryGames9.52×
14Extreme sportSports3.70×
15Alpine skiingSports3.68×
16National parkTravel & Leisure3.47×
17Ski resortTravel & Leisure3.33×
18Diaper bagKids & Family3.10×
19Planet FitnessSports2.36×
20CampingTravel & Leisure1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mount Hood audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Mount Hood audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL7.44×
PatriotismCONSERVATISM2.83×
Community OrientationOPEN1.96×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Mount Hood audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.84×
ExtroversionTHRILL0.86×
Social Media UsageJOY0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Mount Hood have in United States?

Mount Hood has an estimated audience of 594,523 people in United States, concentrated in Oregon and California.

02

What is the gender split and age of Mount Hood fans?

56.9% of Mount Hood fans are female, 43.1% are male, with an average age of 42.2 years.

03

Which brands do Mount Hood fans like most?

Mount Hood fans show strongest brand affinity for Florida Lottery (17.98×), Paragliding (48.86×), and Whale watching (30.51×) over the country average.

04

Where do Mount Hood fans live in United States?

Mount Hood fans in United States are most concentrated in Oregon (reach ~100K), California (reach ~50K), and Washington (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Mount Hood fans also like?

Beyond Mount Hood itself, the audience over-indexes on Paragliding (48.86×), Whale watching (30.51×), KGW (33.36×), and Michigan Lottery (9.52×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Mountain audiences in United States

See Mount Hood audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Mount Hood. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →