Rascasse Audience Intelligence

Mr. D Audience in United States

A data profile of the people who buy, follow and care about Mr. D in United States — modelled from more than twelve digital signal sources. Mr. D has an estimated audience of 338,000 people in United States.

The average Mr. D fan in United States is 41.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Illinois.

Top brand affinities include Cooking, Donald Trump, Alcoholic beverages, with strongest over-indexing on Cooking (1.78× the country average).

Demographically, the Mr. D audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Tradition, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mr. D fan in United States is more female, around 41.0 years old, with strong Tradition tendencies and a notable affinity for Cooking.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Sitcom

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mr. D profile in United States.

Audience size
338K
in United States
Gender
60.5%
39.5% male
Age
41.0
average years
Country rank
#45452
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mr. D viewers

60.5% are female, 39.5% are male, average age 41.0.

Fig. 02

Gender split

60.5%
Female
39.5%
Male
Demographic split for Mr. D audience in United States
MetricValue
Female60.5%
Male39.5%
Average age41.0
Estimated audience size338,000
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Mr. D audience in United States
Age bracketShare%
16-1922%
20-2913%
30-3915%
40-4922%
50+28%
Fig. 04

Worldwide distribution

28.1%

of the worldwide Mr. D audience comes from United States.

Worldwide audience distribution share by country for Mr. D
CountryShare
South Africa50.0%
United States28.1%
Canada8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mr. D audience in United States is strongest.

Fig. 05

Top regions by affinity

Mr. D fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~4K7.25×
02Kentucky~10K3.34×
03Idaho~5K3.01×
04Connecticut~8K2.34×
05Nevada~6K2.02×
06Minnesota~9K2.01×
07Illinois~20K1.65×
08Ohio~10K1.45×
09Pennsylvania~10K1.11×
10New Jersey~8K0.99×
11Arkansas~2K0.91×
12Kansas~2K0.91×
13Utah~2K0.85×
14Alaska<1K0.85×
15Florida~20K0.84×
16North Dakota<1K0.84×
17Missouri~4K0.78×
18Montana<1K0.77×
19South Dakota<1K0.77×
20Mississippi~2K0.76×
21New Hampshire<1K0.76×
22Maine<1K0.76×
23Indiana~4K0.74×
24Wisconsin~4K0.74×
25Rhode Island<1K0.73×
26New York~10K0.72×
27North Carolina~7K0.72×
28Arizona~5K0.71×
29Delaware<1K0.71×
30Louisiana~3K0.69×
31West Virginia~1K0.69×
32Hawaii<1K0.69×
33Iowa~2K0.68×
34South Carolina~3K0.67×
35Nebraska~1K0.67×
36California~20K0.66×
37Michigan~6K0.66×
38Oregon~2K0.65×
39Washington, District of Columbia<1K0.64×
40New Mexico~1K0.63×
41Alabama~3K0.61×
42Oklahoma~2K0.61×
43Massachusetts~4K0.60×
44Tennessee~4K0.59×
45Washington~4K0.59×
46Colorado~3K0.59×
47Maryland~3K0.55×
48Texas~10K0.53×
49Virginia~4K0.53×
50Georgia~5K0.52×
Fig. 06

Affinity by region

Affinity by region — Mr. D, United States
0.52×1.00×7.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mr. D audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mr. D audience
#·InterestCategoryAffinity×
01Internet celebrityInternet & Social Media3.47×
02GrillingFood & Beverages2.13×
03Nonprofit organizationPolitics & Society2.12×
04Horror moviesMovies & TV2.12×
05WineFood & Beverages2.02×
06Beauty salonsBeauty & Wellness1.94×
07PinterestInternet & Social Media1.92×
08RecipesFood & Beverages1.91×
09Alcoholic beveragesFood & Beverages1.89×
10CoffeeFood & Beverages1.87×
11CNNMovies & TV1.86×
12EBayShopping1.82×
13CouponsShopping1.81×
14Donald TrumpPolitics & Society1.80×
15WalmartShopping1.79×
16CookingFood & Beverages1.78×
17XInternet & Social Media1.76×
18Home improvementHome & Garden1.76×
19Health careBusiness & Career1.73×
20MedicineBusiness & Career1.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mr. D audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Mr. D audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.92×
Career OrientationPOWER1.73×
Need for SecurityCONSERVATISM1.73×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Mr. D audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.44×
TravellingTHRILL0.53×
SustainabilityBALANCE0.64×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Mr. D have in United States?

Mr. D has an estimated audience of 338,000 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Mr. D viewers?

60.5% of Mr. D fans are female, 39.5% are male, with an average age of 41.0 years.

03

Which brands do Mr. D fans like most?

Mr. D fans show strongest brand affinity for Cooking (1.78×), Donald Trump (1.8×), and Alcoholic beverages (1.89×) over the country average.

04

Where do Mr. D fans live in United States?

Mr. D fans in United States are most concentrated in California (reach ~20K), Florida (reach ~20K), and Illinois (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Mr. D fans also like?

Beyond Mr. D itself, the audience over-indexes on Donald Trump (1.8×), Alcoholic beverages (1.89×), Recipes (1.91×), and X (1.76×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mr. D. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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