Nassau, Bahamas Audience in United States

Nassau, Bahamas logo

Nassau, Bahamas has an estimated audience of 9,685,408 people in United States. 58.6% are female, 41.4% are male, average age 46.7. Top regions: Florida, Texas, California. Top brand affinities: Meals on Wheels, Regional styles of Mexican music, Kenosha, Wisconsin, Nationality, UK garage.

The average Nassau, Bahamas fan in United States is 46.7 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Texas, California. Top brand affinities include Meals on Wheels, Regional styles of Mexican music, Kenosha, Wisconsin, with strongest over-indexing on Meals on Wheels (11.03× the country average). Demographically, the Nassau, Bahamas audience skews more female with an average age of 46.7, and over-indexes on personality traits such as Travelling, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Nassau, Bahamas fans

Demographic split for Nassau, Bahamas audience in United States
MetricValue
Female58.6%
Male41.4%
Average age46.7
Estimated audience size9,685,408

Audience persona

The typical Nassau, Bahamas fan in United States is more female, around 46.7 years old, with strong Travelling tendencies and a notable affinity for Meals on Wheels.

Top regions in United States

Top regions ranked by reach for Nassau, Bahamas in United States
RegionReachAffinity
Florida1,376,7572.1×
Texas814,5770.98×
California685,9720.64×
New York598,1961.11×
Georgia409,3911.37×
North Carolina373,2521.28×
Pennsylvania336,0201.03×
Ohio317,5721.06×
Illinois280,8080.87×
Virginia275,9891.17×
Michigan248,9230.98×
New Jersey243,7250.99×
Tennessee234,3971.21×
Massachusetts205,9551.08×
South Carolina200,6491.38×
Indiana186,6851.06×
Maryland179,7031.08×
Alabama163,4481.21×
Missouri159,8471.02×
Arizona147,1700.74×
Washington145,2360.75×
Kentucky141,7331.17×
Louisiana136,1761.09×
Wisconsin127,1050.87×
Colorado126,4900.83×
Minnesota121,4410.88×
Oklahoma105,5020.98×
Connecticut103,9571.07×
Mississippi92,6511.16×
Arkansas87,0691.09×
Utah81,7010.94×
Oregon80,2740.72×
Kansas75,7750.99×
Nevada72,1540.77×
Iowa72,0130.9×
West Virginia47,9571.06×
Idaho44,6060.92×
Nebraska42,1920.87×
New Hampshire40,2291.05×
New Mexico35,1500.72×
Maine34,2710.99×
Washington, District of Columbia32,9251.13×
Rhode Island31,8771.03×
Delaware24,5920.92×
Montana23,2360.86×
Hawaii20,8850.5×
Alaska19,5580.94×
South Dakota18,0940.81×
Vermont17,1691.01×
North Dakota16,9660.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nassau, Bahamas audience
BrandAffinityCategory
Meals on Wheels11.03×Food & Beverages
Regional styles of Mexican music2.73×Music & Radio
Kenosha, Wisconsin11.05×Travel & Leisure
Nationality2×Politics & Society
UK garage4.72×Music & Radio
JDM Cars6.77×Cars & Mobility
Kendra Scott2.23×Fashion & Accessoires
Jawaharlal Nehru University18.8×Business & Career
Nebraska Cornhuskers football2.35×Sports
Stamp collecting3.04×Home & Garden
Nurse education1.93×Kids & Family
Urban horticulture2.04×Home & Garden
edureka19.91×Business & Career
Voter registration2.57×Politics & Society
Public speaking2.09×Politics & Society
New Era (Namibia)4.12×News
Emigrate (band)4.62×Music & Radio
Jeep Wagoneer2.72×Cars & Mobility
Women's empowerment1.74×Politics & Society
Cam Ward1.51×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nassau, Bahamas audience
TraitClusterScore
TravellingTHRILL2.33
Family OrientationCONSERVATISM2.2
LGBTQ+ IdentityOPEN1.91
Design AffinityPREMIUM1.74
Quality AwarenessPREMIUM1.66
IndulgenceJOY1.65

Worldwide distribution

Worldwide audience distribution share by country for Nassau, Bahamas
CountryShare
United States46.7%
United Kingdom12.1%
Germany7.6%

See Nassau, Bahamas audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Nassau, Bahamas have in United States?

Nassau, Bahamas has an estimated audience of 9,685,408 people in United States, concentrated in Florida and Texas.

What is the gender split and age of Nassau, Bahamas fans?

58.6% of Nassau, Bahamas fans are female, 41.4% are male, with an average age of 46.7 years.

Which brands do Nassau, Bahamas fans like most?

Nassau, Bahamas fans show strongest brand affinity for Meals on Wheels (11.03×), Regional styles of Mexican music (2.73×), and Kenosha, Wisconsin (11.05×) over the country average.

Where do Nassau, Bahamas fans live in United States?

Nassau, Bahamas fans in United States are most concentrated in Florida (reach 1,376,757), Texas (reach 814,577), and California (reach 685,972). These three regions account for the largest share of the active audience.

What other brands do Nassau, Bahamas fans also like?

Beyond Nassau, Bahamas itself, the audience over-indexes on Regional styles of Mexican music (2.73×), Kenosha, Wisconsin (11.05×), Nationality (2×), and UK garage (4.72×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nassau, Bahamas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.