Newsday Audience in United States
Newsday has an estimated audience of 1,276,966 people in United States. 53.0% are female, 47.0% are male, average age 45.3. Top regions: New York, Florida, North Carolina. Top brand affinities: Google Analytics, Pro-Ject, Food quality, Kendra Scott, Sinaloa.
The average Newsday fan in United States is 45.3 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, Florida, North Carolina. Top brand affinities include Google Analytics, Pro-Ject, Food quality, with strongest over-indexing on Google Analytics (12.65× the country average). Demographically, the Newsday audience skews balanced with an average age of 45.3, and over-indexes on personality traits such as Design Affinity, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine
Demographics of Newsday fans
| Metric | Value |
|---|---|
| Female | 53.0% |
| Male | 47.0% |
| Average age | 45.3 |
| Estimated audience size | 1,276,966 |
Audience persona
The typical Newsday fan in United States is balanced, around 45.3 years old, with strong Design Affinity tendencies and a notable affinity for Google Analytics.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 957,725 | 28.82× |
| Florida | 135,893 | 1.57× |
| North Carolina | 40,678 | 1.06× |
| Pennsylvania | 33,801 | 0.79× |
| New Jersey | 33,327 | 1.03× |
| South Carolina | 28,572 | 1.49× |
| Virginia | 26,861 | 0.86× |
| California | 23,660 | 0.17× |
| Georgia | 18,911 | 0.48× |
| Texas | 18,029 | 0.16× |
| Connecticut | 14,468 | 1.13× |
| Massachusetts | 12,792 | 0.51× |
| Arizona | 10,653 | 0.41× |
| Maryland | 10,356 | 0.47× |
| Delaware | 6,969 | 1.98× |
| Ohio | 6,773 | 0.17× |
| Illinois | 5,922 | 0.14× |
| Tennessee | 5,801 | 0.23× |
| Washington | 5,317 | 0.21× |
| Colorado | 5,215 | 0.26× |
| New Hampshire | 4,946 | 0.98× |
| Michigan | 4,257 | 0.13× |
| Vermont | 4,098 | 1.83× |
| Maine | 4,031 | 0.88× |
| Washington, District of Columbia | 3,826 | 1× |
| Nevada | 3,463 | 0.28× |
| Indiana | 3,380 | 0.14× |
| Minnesota | 3,367 | 0.18× |
| Missouri | 3,338 | 0.16× |
| Wisconsin | 3,282 | 0.17× |
| Rhode Island | 3,120 | 0.77× |
| Kentucky | 2,130 | 0.13× |
| Alabama | 2,038 | 0.11× |
| Louisiana | 1,932 | 0.12× |
| Oregon | 1,870 | 0.13× |
| Hawaii | 1,667 | 0.3× |
| Utah | 1,352 | 0.12× |
| Kansas | 1,281 | 0.13× |
| West Virginia | 1,100 | 0.18× |
| Mississippi | 985 | 0.09× |
| Oklahoma | 931 | 0.07× |
| Iowa | 902 | 0.09× |
| New Mexico | 787 | 0.12× |
| Nebraska | 656 | 0.1× |
| Arkansas | 643 | 0.06× |
| Idaho | 640 | 0.1× |
| Alaska | 525 | 0.19× |
| Montana | 374 | 0.11× |
| Wyoming | 348 | 0.18× |
| North Dakota | 300 | 0.11× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Analytics | 12.65× | Internet & Social Media |
| Pro-Ject | 10.39× | Music & Radio |
| Food quality | 25.53× | Food & Beverages |
| Kendra Scott | 4.83× | Fashion & Accessoires |
| Sinaloa | 5.88× | Travel & Leisure |
| Kona Grill | 14.69× | Food & Beverages |
| Product design | 2.37× | Business & Career |
| Rajasthan | 20× | Travel & Leisure |
| Keene, New Hampshire | 20× | Travel & Leisure |
| Pantsuit | 9.86× | Fashion & Accessoires |
| Alaska | 1.57× | Travel & Leisure |
| headspace | 8.32× | Health |
| University of Colorado Denver | 11.44× | Business & Career |
| Christmas Gifts | 3.59× | Kids & Family |
| UK garage | 3.74× | Music & Radio |
| Jeep Wagoneer | 3.36× | Cars & Mobility |
| Kanna Hashimoto | 18.08× | Movies & TV |
| Golden Gate | 18.03× | Games |
| JDSU | 1.67× | Business & Career |
| Hatpin | 31.76× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.33 |
| Travelling | THRILL | 1.3 |
| Career Orientation | POWER | 1.3 |
| Quality Awareness | PREMIUM | 1.29 |
| Patriotism | CONSERVATISM | 1.24 |
| Luxury Orientation | PREMIUM | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 80.3% |
| United Kingdom | 9.9% |
| China | 1.1% |
See Newsday audiences in other countries
More News audiences in United States
Frequently asked questions
How many fans does Newsday have in United States?
Newsday has an estimated audience of 1,276,966 people in United States, concentrated in New York and Florida.
What is the gender split and age of Newsday fans?
53.0% of Newsday fans are female, 47.0% are male, with an average age of 45.3 years.
Which brands do Newsday fans like most?
Newsday fans show strongest brand affinity for Google Analytics (12.65×), Pro-Ject (10.39×), and Food quality (25.53×) over the country average.
Where do Newsday fans live in United States?
Newsday fans in United States are most concentrated in New York (reach 957,725), Florida (reach 135,893), and North Carolina (reach 40,678). These three regions account for the largest share of the active audience.
What other brands do Newsday fans also like?
Beyond Newsday itself, the audience over-indexes on Pro-Ject (10.39×), Food quality (25.53×), Kendra Scott (4.83×), and Sinaloa (5.88×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Newsday. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.