A data profile of the people who buy, follow and care about Newton Running in United States — modelled from more than twelve digital signal sources. Newton Running has an estimated audience of 291,184 people in United States.
The average Newton Running fan in United States is 35.8 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Stacy Keibler, Cool Whip, Charles Leclerc, with strongest over-indexing on Stacy Keibler (215.78× the country average).
Demographically, the Newton Running audience skews balanced with an average age of 35.8, and over-indexes on personality traits such as Healthy Lifestyle, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Newton Running fan in United States is balanced, around 35.8 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Stacy Keibler.
The key figures that characterise the Newton Running profile in United States.
46.4% are female, 53.6% are male, average age 35.8.
| Metric | Value |
|---|---|
| Female | 46.4% |
| Male | 53.6% |
| Average age | 35.8 |
| Estimated audience size | 291,184 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 29% | |
| 30-39 | 23% | |
| 40-49 | 18% | |
| 50+ | 10% |
Where the Newton Running audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Colorado | ~10K | 2.31× | |
| 02 | Vermont | <1K | 1.27× | |
| 03 | North Dakota | <1K | 1.24× | |
| 04 | Maine | ~1K | 1.22× | |
| 05 | Alaska | <1K | 1.19× | |
| 06 | South Dakota | <1K | 1.14× | |
| 07 | Montana | <1K | 1.13× | |
| 08 | Rhode Island | <1K | 1.08× | |
| 09 | New Hampshire | ~1K | 1.07× | |
| 10 | Washington, District of Columbia | <1K | 1.07× | |
| 11 | Delaware | <1K | 1.06× | |
| 12 | West Virginia | ~1K | 1.05× | |
| 13 | Hawaii | ~1K | 1.04× | |
| 14 | Idaho | ~1K | 1.00× | |
| 15 | Nebraska | ~1K | 0.99× | |
| 16 | Arizona | ~6K | 0.98× | |
| 17 | New Mexico | ~1K | 0.98× | |
| 18 | Mississippi | ~2K | 0.97× | |
| 19 | Iowa | ~2K | 0.96× | |
| 20 | Arkansas | ~2K | 0.95× | |
| 21 | Kansas | ~2K | 0.95× | |
| 22 | Massachusetts | ~5K | 0.94× | |
| 23 | Alabama | ~4K | 0.94× | |
| 24 | Louisiana | ~4K | 0.94× | |
| 25 | Oklahoma | ~3K | 0.93× | |
| 26 | Ohio | ~8K | 0.92× | |
| 27 | South Carolina | ~4K | 0.91× | |
| 28 | Connecticut | ~3K | 0.91× | |
| 29 | Utah | ~2K | 0.91× | |
| 30 | Virginia | ~6K | 0.90× | |
| 31 | Kentucky | ~3K | 0.90× | |
| 32 | Tennessee | ~5K | 0.89× | |
| 33 | Oregon | ~3K | 0.89× | |
| 34 | Nevada | ~3K | 0.89× | |
| 35 | Maryland | ~4K | 0.88× | |
| 36 | Wisconsin | ~4K | 0.88× | |
| 37 | Minnesota | ~4K | 0.88× | |
| 38 | Missouri | ~4K | 0.87× | |
| 39 | Georgia | ~8K | 0.86× | |
| 40 | Washington | ~5K | 0.86× | |
| 41 | Illinois | ~8K | 0.85× | |
| 42 | Indiana | ~4K | 0.85× | |
| 43 | North Carolina | ~7K | 0.83× | |
| 44 | Michigan | ~6K | 0.81× | |
| 45 | Pennsylvania | ~8K | 0.80× | |
| 46 | New Jersey | ~6K | 0.80× | |
| 47 | Florida | ~20K | 0.79× | |
| 48 | New York | ~10K | 0.75× | |
| 49 | Texas | ~20K | 0.72× | |
| 50 | California | ~20K | 0.68× |
The strongest cross-interests of the Newton Running audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Stacy Keibler | Movies & TV | 215.78× | ||
| 02 | Cool Whip | Food & Beverages | 142.40× | ||
| 03 | Natural Home remedies | Health | 100.96× | ||
| 04 | Weleda | Beauty & Wellness | 77.14× | ||
| 05 | TomTom | Technology & Electronics | 73.14× | ||
| 06 | Christy Turlington | Fashion & Accessoires | 69.34× | ||
| 07 | Changing Habits | Health | 56.77× | ||
| 08 | Febreze | Home & Garden | 52.85× | ||
| 09 | Charles Leclerc | Sports | 51.06× | ||
| 10 | Cotopaxi | Fashion & Accessoires | 42.35× | ||
| 11 | Outdoor Research | Fashion & Accessoires | 29.95× | ||
| 12 | Garmin | Technology & Electronics | 24.20× | ||
| 13 | Ming-Na Wen | Movies & TV | 20.43× | ||
| 14 | Max Verstappen | Sports | 20.00× | ||
| 15 | Anjelica Huston | Movies & TV | 20.00× | ||
| 16 | Band of Brothers | Movies & TV | 15.86× | ||
| 17 | Smoothie King | Food & Beverages | 10.49× | ||
| 18 | ASICS | Fashion & Accessoires | 8.34× | ||
| 19 | Etsy | Fashion & Accessoires | 4.63× | ||
| 20 | EBay | Shopping | 4.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 4.04× | |
| Indulgence | JOY | 2.60× | |
| Luxury Orientation | PREMIUM | 2.37× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.60× | |
| Individualism | JOY | 0.72× | |
| Need for Security | CONSERVATISM | 0.85× |
Newton Running has an estimated audience of 291,184 people in United States, concentrated in California and Texas.
46.4% of Newton Running fans are female, 53.6% are male, with an average age of 35.8 years.
Newton Running fans show strongest brand affinity for Stacy Keibler (215.78×), Cool Whip (142.4×), and Charles Leclerc (51.06×) over the country average.
Newton Running fans in United States are most concentrated in California (reach ~20K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Newton Running itself, the audience over-indexes on Cool Whip (142.4×), Charles Leclerc (51.06×), Changing Habits (56.77×), and Febreze (52.85×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Newton Running. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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