Newton Running Audience in United States

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Newton Running has an estimated audience of 290,410 people in United States. 46.4% are female, 53.6% are male, average age 35.8. Top regions: California, Texas, Colorado. Top brand affinities: Gumbal, Nationality, Keenan Allen, Glossier, Natural gas field.

The average Newton Running fan in United States is 35.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Colorado. Top brand affinities include Gumbal, Nationality, Keenan Allen, with strongest over-indexing on Gumbal (64.88× the country average). Demographically, the Newton Running audience skews balanced with an average age of 35.8, and over-indexes on personality traits such as Healthy Lifestyle, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team

Demographics of Newton Running fans

Demographic split for Newton Running audience in United States
MetricValue
Female46.4%
Male53.6%
Average age35.8
Estimated audience size290,410

Audience persona

The typical Newton Running fan in United States is balanced, around 35.8 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Gumbal.

Top regions in United States

Top regions ranked by reach for Newton Running in United States
RegionReachAffinity
California20,1990.63×
Texas15,2010.61×
Colorado13,5812.97×
Florida13,1370.67×
New York10,0630.62×
Illinois6,7050.69×
Georgia6,4120.72×
North Carolina6,0270.69×
Pennsylvania5,6980.58×
Massachusetts5,4470.95×
Ohio5,3470.6×
Virginia5,0740.72×
Michigan4,3450.57×
New Jersey3,9500.53×
Tennessee3,8980.67×
Alabama3,5800.88×
Washington3,5450.61×
Arizona3,4340.58×
South Carolina3,2660.75×
Wisconsin2,9180.67×
Louisiana2,8850.77×
Maryland2,7720.56×
Missouri2,5110.54×
Minnesota2,5100.6×
Indiana2,4750.47×
Iowa2,3490.98×
Kentucky2,2460.62×
Connecticut1,9520.67×
Maine1,9271.85×
Oregon1,9140.57×
Kansas1,8850.82×
Oklahoma1,8790.58×
Mississippi1,8540.77×
Utah1,8020.69×
Arkansas1,7840.75×
New Hampshire1,5761.38×
West Virginia1,5311.13×
Alaska1,5272.46×
Idaho1,4130.97×
Hawaii1,3501.08×
Montana1,3311.65×
Nevada1,3270.47×
South Dakota1,3141.96×
North Dakota1,2802.14×
Wyoming1,2382.88×
Nebraska1,2350.85×
New Mexico1,2280.84×
Rhode Island1,2181.32×
Vermont1,1982.35×
Delaware1,0911.36×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Newton Running audience
BrandAffinityCategory
Gumbal64.88×Cars & Mobility
Nationality5.72×Politics & Society
Keenan Allen17.1×Sports
Glossier12.44×Beauty & Wellness
Natural gas field119.17×Cars & Mobility
Picnic12.98×Kids & Family
Certified diabetes educator21.89×Business & Career
Bugatti Chiron16.67×Cars & Mobility
Liberace11.73×Music & Radio
Dog breed1.65×Pets & Animals
Elsword20×Games
Minnesota2.09×Travel & Leisure
edureka42.35×Business & Career
Khởi My104.17×Music & Radio
Hypothec13.39×Business & Career
Cut Chemist62.58×Music & Radio
Cherish (group)10.94×Music & Radio
Roger Daltrey9.79×Movies & TV
Paducah, Kentucky8.42×Travel & Leisure
Nebraska Cornhuskers football2.72×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Newton Running audience
TraitClusterScore
Healthy LifestyleBALANCE4.61
Luxury OrientationPREMIUM2.44
Quality AwarenessPREMIUM2.01
MindfulnessBALANCE1.83
LGBTQ+ IdentityOPEN1.83
Family OrientationCONSERVATISM1.8

Worldwide distribution

Worldwide audience distribution share by country for Newton Running
CountryShare
United States82.8%
Germany7.4%
Mexico2.3%

See Newton Running audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Newton Running have in United States?

Newton Running has an estimated audience of 290,410 people in United States, concentrated in California and Texas.

What is the gender split and age of Newton Running fans?

46.4% of Newton Running fans are female, 53.6% are male, with an average age of 35.8 years.

Which brands do Newton Running fans like most?

Newton Running fans show strongest brand affinity for Gumbal (64.88×), Nationality (5.72×), and Keenan Allen (17.1×) over the country average.

Where do Newton Running fans live in United States?

Newton Running fans in United States are most concentrated in California (reach 20,199), Texas (reach 15,201), and Colorado (reach 13,581). These three regions account for the largest share of the active audience.

What other brands do Newton Running fans also like?

Beyond Newton Running itself, the audience over-indexes on Nationality (5.72×), Keenan Allen (17.1×), Glossier (12.44×), and Natural gas field (119.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Newton Running. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.