Rascasse Audience Intelligence

Nicaragua Audience in United States

A data profile of the people who buy, follow and care about Nicaragua in United States — modelled from more than twelve digital signal sources. Nicaragua has an estimated audience of 6,208,658 people in United States.

#66among Country in United States#369among POI in United States#469in Travel & Leisure

The average Nicaragua fan in United States is 39.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include FIFA World Cup, Web server, Mexico, with strongest over-indexing on FIFA World Cup (2.67× the country average).

Demographically, the Nicaragua audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Nicaragua fan in United States is balanced, around 39.6 years old, with strong Patriotism tendencies and a notable affinity for FIFA World Cup.

Category: Travel & Leisure · Type: POI · Subtype: Country

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Nicaragua profile in United States.

Audience size
6.2M
in United States
Gender
48.0%♀
52.0% male
Age
39.6
average years
Country rank
#5572
POI in United States
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Nicaragua fans

48.0% are female, 52.0% are male, average age 39.6.

Fig. 02

Gender split

48.0%
Female
52.0%
Male
Demographic split for Nicaragua audience in United States
MetricValue
Female48.0%
Male52.0%
Average age39.6
Estimated audience size6,208,658
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Nicaragua audience in United States
Age bracketShare%
16-1919%
20-2919%
30-3920%
40-4921%
50+21%
Fig. 04

Worldwide distribution

22.4%

of the worldwide Nicaragua audience comes from United States.

Worldwide audience distribution share by country for Nicaragua
CountryShare
United States22.4%
Mexico11.6%
Brazil11.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Nicaragua audience in United States is strongest.

Fig. 05

Top regions by affinity

Nicaragua fans by region: top regions in United States
#RegionReachAffinity×
01Florida~900K2.05×
02California~1M1.54×
03Texas~700K1.40×
04Washington, District of Columbia~30K1.38×
05Georgia~200K1.24×
06Virginia~200K1.24×
07Maryland~100K1.23×
08Nevada~70K1.23×
09New Jersey~200K1.20×
10North Carolina~200K1.19×
11Wisconsin~100K1.18×
12Louisiana~90K1.17×
13Indiana~100K1.16×
14New York~400K1.10×
15Utah~60K1.07×
16Colorado~100K1.05×
17Connecticut~60K1.04×
18South Carolina~100K1.03×
19Illinois~200K1.02×
20Washington~100K1.02×
21Arkansas~50K1.00×
22South Dakota~10K0.98×
23Tennessee~100K0.96×
24Arizona~100K0.95×
25Oregon~70K0.95×
26Nebraska~30K0.94×
27Massachusetts~100K0.93×
28Minnesota~80K0.93×
29Kansas~40K0.92×
30Alaska~10K0.92×
31Idaho~30K0.89×
32North Dakota~10K0.88×
33Pennsylvania~200K0.87×
34Alabama~70K0.86×
35Kentucky~70K0.86×
36Oklahoma~60K0.86×
37Hawaii~20K0.86×
38Rhode Island~20K0.86×
39Montana~10K0.86×
40Missouri~80K0.84×
41Iowa~40K0.84×
42Vermont~9K0.82×
43Ohio~200K0.81×
44New Mexico~30K0.81×
45Delaware~10K0.81×
46Maine~20K0.79×
47Mississippi~40K0.77×
48New Hampshire~20K0.75×
49Michigan~100K0.73×
50West Virginia~20K0.69×
Fig. 06

Affinity by region

Affinity by region — Nicaragua, United States
0.69×1.00×2.05×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Nicaragua audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Nicaragua audience
#·InterestCategoryAffinity×
01Copa LibertadoresSports14.85×
02Lyric poetryLiterature12.76×
03Cruz AzulSports9.12×
04CumbiaMusic & Radio7.36×
05Pollo CamperoFood & Beverages7.34×
06MariachiMusic & Radio7.01×
07La LigaSports6.55×
08Club AméricaSports6.51×
09Web serverTechnology & Electronics6.44×
10ShakiraMusic & Radio5.67×
11Pedro PascalMovies & TV4.77×
12MexicoTravel & Leisure3.26×
13Solar energyHome & Garden3.17×
14Las VegasTravel & Leisure2.96×
15FIFA World CupSports2.67×
16Discount storesShopping2.59×
17T-MobileTechnology & Electronics2.02×
18NatureHome & Garden1.77×
19HappinessHealth1.64×
20Mobile phonesTechnology & Electronics1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Nicaragua audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Nicaragua audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.11×
SpiritualityBALANCE1.75×
Convenience OrientationPREMIUM1.51×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Nicaragua audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.70×
Pet OwnershipJOY0.74×
Early Adopter MentalityPOWER0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Nicaragua have in United States?

Nicaragua has an estimated audience of 6,208,658 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Nicaragua fans?

48.0% of Nicaragua fans are female, 52.0% are male, with an average age of 39.6 years.

03

Which brands do Nicaragua fans like most?

Nicaragua fans show strongest brand affinity for FIFA World Cup (2.67×), Web server (6.44×), and Mexico (3.26×) over the country average.

04

Where do Nicaragua fans live in United States?

Nicaragua fans in United States are most concentrated in California (reach ~1M), Florida (reach ~900K), and Texas (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Nicaragua fans also like?

Beyond Nicaragua itself, the audience over-indexes on Web server (6.44×), Mexico (3.26×), Cruz Azul (9.12×), and La Liga (6.55×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Nicaragua. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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