A data profile of the people who buy, follow and care about Nicolas Batum in United States — modelled from more than twelve digital signal sources. Nicolas Batum has an estimated audience of 201,742 people in United States.
The average Nicolas Batum fan in United States is 30.7 years old, more male, and lives primarily in California.
The audience is concentrated in California, Pennsylvania, Texas.
Top brand affinities include Tim Duncan, Dirk Nowitzki, Charles Barkley, with strongest over-indexing on Tim Duncan (478.83× the country average).
Demographically, the Nicolas Batum audience skews more male with an average age of 30.7, and over-indexes on personality traits such as Family Orientation, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Nicolas Batum fan in United States is more male, around 30.7 years old, with strong Family Orientation tendencies and a notable affinity for Tim Duncan.
The key figures that characterise the Nicolas Batum profile in United States.
25.3% are female, 74.7% are male, average age 30.7.
| Metric | Value |
|---|---|
| Female | 25.3% |
| Male | 74.7% |
| Average age | 30.7 |
| Estimated audience size | 201,742 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 48% | |
| 30-39 | 34% | |
| 40-49 | 0% | |
| 50+ | 0% |
Where the Nicolas Batum audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Pennsylvania | ~30K | 2.60× | |
| 02 | Oregon | ~7K | 2.21× | |
| 03 | Delaware | ~2K | 1.91× | |
| 04 | New Jersey | ~10K | 1.73× | |
| 05 | California | ~40K | 1.40× | |
| 06 | Washington, District of Columbia | ~1K | 1.37× | |
| 07 | New York | ~20K | 1.33× | |
| 08 | North Carolina | ~10K | 1.24× | |
| 09 | Maryland | ~6K | 1.21× | |
| 10 | Massachusetts | ~7K | 1.19× | |
| 11 | Georgia | ~10K | 1.09× | |
| 12 | Louisiana | ~4K | 1.09× | |
| 13 | Connecticut | ~3K | 1.09× | |
| 14 | Illinois | ~10K | 1.06× | |
| 15 | Virginia | ~7K | 1.04× | |
| 16 | Minnesota | ~4K | 1.04× | |
| 17 | Florida | ~20K | 1.03× | |
| 18 | Indiana | ~5K | 1.00× | |
| 19 | South Carolina | ~4K | 1.00× | |
| 20 | Hawaii | ~1K | 1.00× | |
| 21 | Rhode Island | <1K | 1.00× | |
| 22 | Arizona | ~6K | 0.99× | |
| 23 | Ohio | ~9K | 0.98× | |
| 24 | Texas | ~20K | 0.97× | |
| 25 | Alaska | <1K | 0.94× | |
| 26 | Washington | ~5K | 0.92× | |
| 27 | Nevada | ~3K | 0.92× | |
| 28 | Tennessee | ~5K | 0.91× | |
| 29 | Oklahoma | ~3K | 0.90× | |
| 30 | Kentucky | ~3K | 0.89× | |
| 31 | North Dakota | <1K | 0.89× | |
| 32 | Michigan | ~7K | 0.88× | |
| 33 | Mississippi | ~2K | 0.88× | |
| 34 | Maine | <1K | 0.88× | |
| 35 | Arkansas | ~2K | 0.87× | |
| 36 | Wisconsin | ~4K | 0.86× | |
| 37 | New Hampshire | <1K | 0.85× | |
| 38 | South Dakota | <1K | 0.85× | |
| 39 | Vermont | <1K | 0.85× | |
| 40 | West Virginia | ~1K | 0.83× | |
| 41 | Alabama | ~3K | 0.81× | |
| 42 | Colorado | ~4K | 0.80× | |
| 43 | Montana | <1K | 0.80× | |
| 44 | Missouri | ~4K | 0.79× | |
| 45 | Kansas | ~2K | 0.79× | |
| 46 | Iowa | ~2K | 0.78× | |
| 47 | Nebraska | ~1K | 0.77× | |
| 48 | Utah | ~2K | 0.75× | |
| 49 | Idaho | ~1K | 0.71× | |
| 50 | New Mexico | ~1K | 0.70× |
The strongest cross-interests of the Nicolas Batum audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tim Duncan | Sports | 478.83× | ||
| 02 | Dirk Nowitzki | Sports | 157.55× | ||
| 03 | NikeID | Fashion & Accessoires | 145.64× | ||
| 04 | Charles Barkley | Sports | 88.47× | ||
| 05 | Belkin | Technology & Electronics | 62.08× | ||
| 06 | Carmelo Anthony | Sports | 39.65× | ||
| 07 | NBA Summer League | Sports | 36.50× | ||
| 08 | Allen Iverson | Sports | 31.04× | ||
| 09 | Derrick Rose | Sports | 29.91× | ||
| 10 | NBA League Pass | Sports | 22.03× | ||
| 11 | Portland Trail Blazers | Sports | 21.94× | ||
| 12 | Charlotte Hornets | Sports | 20.53× | ||
| 13 | Larry Bird | Sports | 20.00× | ||
| 14 | Damian Lillard | Sports | 20.00× | ||
| 15 | Magic Johnson | Sports | 20.00× | ||
| 16 | Kawhi Leonard | Sports | 16.59× | ||
| 17 | Chris Paul | Sports | 15.03× | ||
| 18 | Klay Thompson | Sports | 14.11× | ||
| 19 | FlightAware | Travel & Leisure | 12.93× | ||
| 20 | Giannis Antetokounmpo | Sports | 11.65× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 2.04× | |
| Indulgence | JOY | 1.96× | |
| Career Orientation | POWER | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.62× | |
| Creativity | OPEN | 0.73× | |
| Community Orientation | OPEN | 0.83× |
Nicolas Batum has an estimated audience of 201,742 people in United States, concentrated in California and Pennsylvania.
25.3% of Nicolas Batum fans are female, 74.7% are male, with an average age of 30.7 years.
Nicolas Batum fans show strongest brand affinity for Tim Duncan (478.83×), Dirk Nowitzki (157.55×), and Charles Barkley (88.47×) over the country average.
Nicolas Batum fans in United States are most concentrated in California (reach ~40K), Pennsylvania (reach ~30K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Nicolas Batum itself, the audience over-indexes on Dirk Nowitzki (157.55×), Charles Barkley (88.47×), Carmelo Anthony (39.65×), and Portland Trail Blazers (21.94×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Nicolas Batum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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