Nixon (company) Audience in United States

Nixon (company) has an estimated audience of 949,954 people in United States. 50.3% are female, 49.7% are male, average age 36.3. Top regions: California, Texas, Florida. Top brand affinities: Richard Nixon, Online shopping, Coach, Surfline, G-Shock.

The average Nixon (company) fan in United States is 36.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Richard Nixon, Online shopping, Coach, with strongest over-indexing on Richard Nixon (24.58× the country average). Demographically, the Nixon (company) audience skews balanced with an average age of 36.3, and over-indexes on personality traits such as Sustainability, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand

Demographics of Nixon (company) fans

Demographic split for Nixon (company) audience in United States
MetricValue
Female50.3%
Male49.7%
Average age36.3
Estimated audience size949,954

Audience persona

The typical Nixon (company) fan in United States is balanced, around 36.3 years old, with strong Sustainability tendencies and a notable affinity for Richard Nixon.

Top regions in United States

Top regions ranked by reach for Nixon (company) in United States
RegionReachAffinity
California145,6081.39×
Texas105,8701.3×
Florida65,2511.01×
New York56,1311.06×
Michigan35,1661.42×
Pennsylvania33,9481.06×
Illinois32,9951.04×
New Jersey28,8391.19×
North Carolina26,6240.93×
Georgia26,5800.91×
Virginia25,7481.11×
Ohio25,6520.88×
Washington22,6641.19×
Massachusetts21,4031.14×
Arizona19,8491.02×
Maryland18,0981.11×
Tennessee17,9330.94×
Colorado17,1531.15×
Indiana15,2770.88×
Missouri13,9820.91×
Minnesota13,6781×
Wisconsin13,0850.92×
Alabama11,9820.9×
Oregon11,9591.1×
South Carolina11,4870.8×
Nevada11,4361.24×
Louisiana10,1110.83×
Oklahoma9,8800.94×
Kentucky9,8380.83×
Connecticut9,6451.01×
Utah8,8291.04×
Kansas7,2070.96×
Iowa7,0110.9×
Arkansas6,4090.82×
Hawaii5,2181.28×
Mississippi5,1480.66×
Idaho5,0621.06×
Washington, District of Columbia4,5961.61×
New Mexico4,4240.93×
Nebraska4,4230.93×
New Hampshire3,5180.94×
Maine3,4521.01×
West Virginia3,4220.77×
Rhode Island2,6340.87×
Montana2,5120.95×
Delaware2,0500.78×
North Dakota1,8060.93×
South Dakota1,7940.82×
Alaska1,6620.82×
Vermont1,5880.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nixon (company) audience
BrandAffinityCategory
Richard Nixon24.58×Politics & Society
Online shopping1.75×Shopping
Coach3.5×Fashion & Accessoires
Surfline7.94×Sports
G-Shock6.55×Fashion & Accessoires
Buckle (clothing retailer)6.13×Fashion & Accessoires
AutoZone1.64×Cars & Mobility
Billabong6.51×Fashion & Accessoires
REI2.08×Fashion & Accessoires
Windsurfing3.87×Sports
Surfboard3.82×Sports
Used Cars2.38×Cars & Mobility
Watch2.13×Fashion & Accessoires
Wakeboarding3.36×Sports
Eastern Time Zone1.5×Politics & Society
DaKine23.51×Fashion & Accessoires
Extreme sport2.4×Sports
PGA Championship2.55×Sports
RVCA9.84×Fashion & Accessoires
Flatline1.94×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nixon (company) audience
TraitClusterScore
SustainabilityBALANCE4.84
Luxury OrientationPREMIUM2.1
Design AffinityPREMIUM1.58
Sports ActivityPOWER1.51
Family OrientationCONSERVATISM1.46
LGBTQ+ IdentityOPEN1.44

Worldwide distribution

Worldwide audience distribution share by country for Nixon (company)
CountryShare
United States29.4%
Japan7.0%
Germany5.3%

See Nixon (company) audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Nixon (company) have in United States?

Nixon (company) has an estimated audience of 949,954 people in United States, concentrated in California and Texas.

What is the gender split and age of Nixon (company) fans?

50.3% of Nixon (company) fans are female, 49.7% are male, with an average age of 36.3 years.

Which brands do Nixon (company) fans like most?

Nixon (company) fans show strongest brand affinity for Richard Nixon (24.58×), Online shopping (1.75×), and Coach (3.5×) over the country average.

Where do Nixon (company) fans live in United States?

Nixon (company) fans in United States are most concentrated in California (reach 145,608), Texas (reach 105,870), and Florida (reach 65,251). These three regions account for the largest share of the active audience.

What other brands do Nixon (company) fans also like?

Beyond Nixon (company) itself, the audience over-indexes on Online shopping (1.75×), Coach (3.5×), Surfline (7.94×), and G-Shock (6.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nixon (company). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.