Noise music Audience in United States
Noise music has an estimated audience of 2,452,517 people in United States. 44.1% are female, 55.9% are male, average age 32.4. Top brand affinities: Superman, Do it yourself (DIY), Spotify, Houston Astros, Comedy club.
Top brand affinities include Superman, Do it yourself (DIY), Spotify, with strongest over-indexing on Superman (1.65× the country average). Demographically, the Noise music audience skews more male with an average age of 32.4, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Noise music fans
| Metric | Value |
|---|---|
| Female | 44.1% |
| Male | 55.9% |
| Average age | 32.4 |
| Estimated audience size | 2,452,517 |
Audience persona
The typical Noise music fan in United States is more male, around 32.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Superman.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Superman | 1.65× | Movies & TV |
| Do it yourself (DIY) | 1.74× | Home & Garden |
| Spotify | 1.67× | Internet & Social Media |
| Houston Astros | 4.07× | Sports |
| Comedy club | 4.32× | Movies & TV |
| Harry Potter | 1.69× | Movies & TV |
| League of Legends | 3.66× | Games |
| Los Angeles Dodgers | 3.08× | Sports |
| Shōnen manga | 3.98× | Literature |
| Supreme | 3.52× | Fashion & Accessoires |
| Minecraft | 3.57× | Games |
| FIFA World Cup | 1.56× | Sports |
| Gothic fashion | 3.43× | Fashion & Accessoires |
| Nike | 1.94× | Fashion & Accessoires |
| Carhartt | 3.25× | Fashion & Accessoires |
| Electronic sports | 3.63× | Sports |
| Streetwear | 1.85× | Fashion & Accessoires |
| Contemporary art | 2.11× | Arts & Culture |
| Art exhibition | 2.43× | Arts & Culture |
| Batman | 1.72× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.91 |
| Risk Appetite | THRILL | 1.66 |
| LGBTQ+ Identity | OPEN | 1.45 |
| Sustainability | BALANCE | 1.41 |
| Mindfulness | BALANCE | 1.38 |
| Pet Ownership | JOY | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.8% |
| Germany | 10.7% |
| Mexico | 7.4% |
See Noise music audiences in other countries
More Musical genre audiences in United States
- Rock music (108,887,607)
- Pop music (94,089,986)
- Hip hop music (93,915,196)
- Rhythm and blues music (83,645,489)
- Popular music (76,331,778)
How to read this data
Audience size is the estimated number of people in United States who actively search for Noise music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.