Northern pike Audience in United States
Northern pike has an estimated audience of 3,486,736 people in United States. 24.5% are female, 75.5% are male, average age 38.6. Top brand affinities: Palestine, Angling, Kia Sportage, Tackle Warehouse, Honda HR-V.
Top brand affinities include Palestine, Angling, Kia Sportage, with strongest over-indexing on Palestine (21.94× the country average). Demographically, the Northern pike audience skews more male with an average age of 38.6, and over-indexes on personality traits such as DIY Mentality, Sports Activity.
Category: Food & Beverages · Type: Topic · Subtype: Dish
Demographics of Northern pike fans
| Metric | Value |
|---|---|
| Female | 24.5% |
| Male | 75.5% |
| Average age | 38.6 |
| Estimated audience size | 3,486,736 |
Audience persona
The typical Northern pike fan in United States is more male, around 38.6 years old, with strong DIY Mentality tendencies and a notable affinity for Palestine.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Palestine | 21.94× | Travel & Leisure |
| Angling | 10× | Sports |
| Kia Sportage | 21.43× | Cars & Mobility |
| Tackle Warehouse | 14.86× | Shopping |
| Honda HR-V | 14.29× | Cars & Mobility |
| Fly fishing | 3.42× | Sports |
| AutoZone | 1.95× | Cars & Mobility |
| Pre-school playgroup | 15.97× | Kids & Family |
| Alpine skiing | 3.52× | Sports |
| Camping | 1.68× | Travel & Leisure |
| Largemouth bass | 4.51× | Food & Beverages |
| Patagonia | 3.76× | Fashion & Accessoires |
| Dominican Republic | 3.56× | Travel & Leisure |
| Salmon | 4.44× | Food & Beverages |
| Tiger Woods | 3.92× | Sports |
| Houston Astros | 3.48× | Sports |
| Outdoors | 2.7× | Travel & Leisure |
| Kayak | 2.95× | Travel & Leisure |
| Eyebrow | 2.69× | Beauty & Wellness |
| Motorboat | 3.87× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.46 |
| Sports Activity | POWER | 1.37 |
| Risk Appetite | THRILL | 1.35 |
| Patriotism | CONSERVATISM | 1.27 |
| Need for Security | CONSERVATISM | 1.22 |
| Sustainability | BALANCE | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.0% |
| Japan | 20.7% |
| Germany | 5.4% |
See Northern pike audiences in other countries
More Dish audiences in United States
How to read this data
Audience size is the estimated number of people in United States who actively search for Northern pike. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.