Rascasse Audience Intelligence

Numismatics Audience in United States

A data profile of the people who buy, follow and care about Numismatics in United States — modelled from more than twelve digital signal sources. Numismatics has an estimated audience of 2,177,895 people in United States.

#277among Field of study in United States#6042among Topic in United States#1020in Business & Career

The average Numismatics fan in United States is 40.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Coin collecting, Gold as an investment, Planet Fitness, with strongest over-indexing on Coin collecting (37.07× the country average).

Demographically, the Numismatics audience skews more male with an average age of 40.7, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Numismatics fan in United States is more male, around 40.7 years old, with strong Patriotism tendencies and a notable affinity for Coin collecting.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Numismatics profile in United States.

Audience size
2.2M
in United States
Gender
39.9%♀
60.1% male
Age
40.7
average years
Country rank
#13316
Topic in United States
Fig. 01

Search interest · 12-month trend

-24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Numismatics fans

39.9% are female, 60.1% are male, average age 40.7.

Fig. 02

Gender split

39.9%
Female
60.1%
Male
Demographic split for Numismatics audience in United States
MetricValue
Female39.9%
Male60.1%
Average age40.7
Estimated audience size2,177,895
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the Numismatics audience in United States
Age bracketShare%
16-1919%
20-2917%
30-3918%
40-4919%
50+27%
Fig. 04

Worldwide distribution

27.5%

of the worldwide Numismatics audience comes from United States.

Worldwide audience distribution share by country for Numismatics
CountryShare
United States27.5%
India7.1%
Japan5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Numismatics audience in United States is strongest.

Fig. 05

Top regions by affinity

Numismatics fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~10K1.94×
02Vermont~5K1.31×
03Connecticut~30K1.30×
04Oregon~30K1.25×
05New Hampshire~10K1.25×
06Massachusetts~50K1.24×
07Maine~9K1.21×
08Colorado~40K1.19×
09Washington~50K1.14×
10New York~100K1.09×
11Kentucky~30K1.08×
12Rhode Island~8K1.08×
13Pennsylvania~80K1.03×
14Minnesota~30K1.03×
15Virginia~50K1.02×
16Oklahoma~20K1.01×
17Montana~6K1.01×
18Maryland~40K1.00×
19Kansas~20K1.00×
20Idaho~10K0.99×
21Alaska~5K0.99×
22Missouri~30K0.98×
23Arkansas~20K0.98×
24Indiana~40K0.97×
25Wisconsin~30K0.97×
26New Mexico~10K0.96×
27West Virginia~10K0.95×
28Utah~20K0.94×
29Nebraska~10K0.92×
30Hawaii~9K0.92×
31Delaware~6K0.92×
32California~200K0.91×
33Ohio~60K0.91×
34Louisiana~30K0.91×
35Illinois~70K0.90×
36Michigan~50K0.90×
37Iowa~20K0.90×
38Tennessee~40K0.89×
39North Dakota~4K0.89×
40North Carolina~60K0.88×
41South Carolina~30K0.88×
42South Dakota~4K0.88×
43Florida~100K0.87×
44Alabama~30K0.86×
45New Jersey~50K0.85×
46Arizona~40K0.85×
47Mississippi~20K0.84×
48Georgia~60K0.82×
49Nevada~20K0.81×
50Texas~100K0.78×
Fig. 06

Affinity by region

Affinity by region — Numismatics, United States
0.78×1.00×1.94×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Numismatics audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Numismatics audience
#·InterestCategoryAffinity×
01Coin collectingHome & Garden37.07×
02Gold as an investmentBusiness & Career22.85×
03PhilatelyGames22.01×
04Windsor CastleTravel & Leisure20.00×
05Coin MasterGames8.89×
06Babe RuthSports8.76×
07London EyeTravel & Leisure7.67×
08Metal detectorHome & Garden6.67×
09BitcoinBusiness & Career6.15×
10British MuseumArts & Culture5.23×
11Online auctionShopping4.35×
12Drudge ReportSports3.11×
13LinuxTechnology & Electronics3.07×
14Discount TireShopping2.62×
15Planet FitnessSports2.34×
16AuctionShopping2.30×
17InnovationBusiness & Career2.27×
18GamblingGames1.81×
19PowerballGames1.76×
20United States Postal ServiceBusiness & Career1.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Numismatics audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Numismatics audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.30×
Need for SecurityCONSERVATISM1.72×
IndividualismJOY1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Numismatics audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.76×
CreativityOPEN0.78×
ExtroversionTHRILL0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Numismatics have in United States?

Numismatics has an estimated audience of 2,177,895 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Numismatics fans?

39.9% of Numismatics fans are female, 60.1% are male, with an average age of 40.7 years.

03

Which brands do Numismatics fans like most?

Numismatics fans show strongest brand affinity for Coin collecting (37.07×), Gold as an investment (22.85×), and Planet Fitness (2.34×) over the country average.

04

Where do Numismatics fans live in United States?

Numismatics fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Numismatics fans also like?

Beyond Numismatics itself, the audience over-indexes on Gold as an investment (22.85×), Planet Fitness (2.34×), Babe Ruth (8.76×), and Coin Master (8.89×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Field of study audiences in United States

See Numismatics audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Numismatics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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