Rascasse Audience Intelligence

Objective-C Audience in United States

A data profile of the people who buy, follow and care about Objective-C in United States — modelled from more than twelve digital signal sources. Objective-C has an estimated audience of 868,872 people in United States.

The average Objective-C fan in United States is 36.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Heroku, Elasticsearch, Information security, with strongest over-indexing on Heroku (166.09× the country average).

Demographically, the Objective-C audience skews balanced with an average age of 36.9, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Objective-C fan in United States is balanced, around 36.9 years old, with strong Patriotism tendencies and a notable affinity for Heroku.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Objective-C profile in United States.

Audience size
869K
in United States
Gender
48.8%
51.2% male
Age
36.9
average years
Country rank
#25980
Topic in United States
Fig. 01

Search interest · 12-month trend

+80%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Objective-C fans

48.8% are female, 51.2% are male, average age 36.9.

Fig. 02

Gender split

48.8%
Female
51.2%
Male
Demographic split for Objective-C audience in United States
MetricValue
Female48.8%
Male51.2%
Average age36.9
Estimated audience size868,872
Fig. 03

Age distribution

Ø 36.9
average years
Age distribution of the Objective-C audience in United States
Age bracketShare%
16-1925%
20-2922%
30-3920%
40-4917%
50+17%
Fig. 04

Worldwide distribution

20.2%

of the worldwide Objective-C audience comes from United States.

Worldwide audience distribution share by country for Objective-C
CountryShare
United States20.2%
Germany15.9%
India7.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Objective-C audience in United States is strongest.

Fig. 05

Top regions by affinity

Objective-C fans by region: top regions in United States
#RegionReachAffinity×
01Washington~30K1.52×
02California~100K1.41×
03Massachusetts~20K1.19×
04New York~60K1.14×
05Utah~8K1.09×
06Vermont~2K1.06×
07Virginia~20K1.05×
08North Dakota~2K1.05×
09Alaska~2K1.04×
10Maryland~20K1.03×
11New Hampshire~4K1.03×
12South Dakota~2K1.03×
13West Virginia~4K1.02×
14Pennsylvania~30K1.01×
15Missouri~10K1.01×
16Wisconsin~10K1.01×
17Maine~3K1.01×
18Montana~2K1.01×
19Michigan~20K1.00×
20Colorado~10K1.00×
21Idaho~4K1.00×
22Rhode Island~3K1.00×
23Oregon~10K0.99×
24Iowa~7K0.99×
25Nebraska~4K0.99×
26Delaware~2K0.99×
27Illinois~30K0.98×
28New Jersey~20K0.98×
29Minnesota~10K0.98×
30Kansas~7K0.98×
31Hawaii~4K0.97×
32Indiana~20K0.96×
33Washington, District of Columbia~3K0.96×
34Oklahoma~9K0.95×
35Connecticut~8K0.95×
36Mississippi~7K0.95×
37Arkansas~7K0.95×
38New Mexico~4K0.95×
39Ohio~30K0.94×
40North Carolina~20K0.94×
41Arizona~20K0.93×
42South Carolina~10K0.93×
43Georgia~20K0.92×
44Kentucky~10K0.92×
45Tennessee~20K0.91×
46Alabama~10K0.91×
47Nevada~8K0.91×
48Louisiana~10K0.90×
49Texas~70K0.89×
50Florida~50K0.81×
Fig. 06

Affinity by region

Affinity by region — Objective-C, United States
0.81×1.00×1.52×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Objective-C audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Objective-C audience
#·InterestCategoryAffinity×
01ElasticsearchTechnology & Electronics181.35×
02HerokuTechnology & Electronics166.09×
03Carnegie Mellon UniversityBusiness & Career25.99×
04Amazon Web ServicesTechnology & Electronics16.38×
05Massive open online courseBusiness & Career16.38×
06Business intelligenceBusiness & Career15.37×
07Data visualizationTechnology & Electronics15.02×
08RÜFÜSMusic & Radio14.99×
09Japan AirlinesTravel & Leisure12.80×
10Information securityBusiness & Career12.46×
11Data scienceBusiness & Career10.20×
12Computer securityBusiness & Career6.37×
13Retail bankingBusiness & Career6.04×
14Web serverTechnology & Electronics6.02×
15Sustainable energyHome & Garden5.46×
16LinkedInInternet & Social Media4.99×
17InnovationBusiness & Career4.66×
18Renewable energyBusiness & Career4.04×
19FedExBusiness & Career3.08×
20Planet FitnessSports2.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Objective-C audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Objective-C audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.40×
Need for SecurityCONSERVATISM2.53×
Career OrientationPOWER2.05×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Objective-C audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.77×
Pet OwnershipJOY0.80×
Healthy LifestyleBALANCE0.84×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Objective-C have in United States?

Objective-C has an estimated audience of 868,872 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Objective-C fans?

48.8% of Objective-C fans are female, 51.2% are male, with an average age of 36.9 years.

03

Which brands do Objective-C fans like most?

Objective-C fans show strongest brand affinity for Heroku (166.09×), Elasticsearch (181.35×), and Information security (12.46×) over the country average.

04

Where do Objective-C fans live in United States?

Objective-C fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and New York (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Objective-C fans also like?

Beyond Objective-C itself, the audience over-indexes on Elasticsearch (181.35×), Information security (12.46×), Amazon Web Services (16.38×), and Carnegie Mellon University (25.99×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Objective-C. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →