Off road park Audience in United States

Off road park has an estimated audience of 1,359,193 people in United States. 19.3% are female, 80.7% are male, average age 43.1. Top regions: Texas, Indiana, Florida. Top brand affinities: CarGurus, Capital One, Google Maps, AccuWeather, Autism Awareness.

The average Off road park fan in United States is 43.1 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, Indiana, Florida. Top brand affinities include CarGurus, Capital One, Google Maps, with strongest over-indexing on CarGurus (27.67× the country average). Demographically, the Off road park audience skews more male with an average age of 43.1, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Touchpoint

Demographics of Off road park fans

Demographic split for Off road park audience in United States
MetricValue
Female19.3%
Male80.7%
Average age43.1
Estimated audience size1,359,193

Audience persona

The typical Off road park fan in United States is more male, around 43.1 years old, with strong Risk Appetite tendencies and a notable affinity for CarGurus.

Top regions in United States

Top regions ranked by reach for Off road park in United States
RegionReachAffinity
Texas264,9322.27×
Indiana87,1413.51×
Florida81,6830.89×
Ohio76,2661.82×
Missouri73,6843.36×
Illinois68,4581.51×
Tennessee64,8312.38×
Georgia59,2121.41×
Kentucky52,7283.09×
Michigan46,2531.3×
California46,0790.31×
Arkansas34,7933.11×
Pennsylvania31,1970.68×
North Carolina30,2320.74×
Oklahoma28,9511.92×
Alabama28,2951.49×
New York25,6370.34×
South Carolina25,0691.23×
Virginia21,3190.64×
Louisiana17,5071×
Kansas17,4891.63×
Wisconsin15,5880.76×
Colorado13,9390.65×
Washington13,1950.48×
Mississippi12,5501.12×
Maryland10,6750.46×
Iowa9,8680.88×
Minnesota9,6000.49×
New Jersey8,9900.26×
West Virginia7,6811.21×
Arizona5,6840.2×
Nebraska5,6210.82×
New Mexico5,3050.78×
Oregon5,0790.33×
Massachusetts4,9520.18×
Utah3,6460.3×
Connecticut3,3100.24×
Montana2,3310.62×
Idaho2,3090.34×
Nevada2,2870.17×
South Dakota2,1470.68×
Alaska2,1390.74×
Maine2,1310.44×
Rhode Island1,9900.46×
New Hampshire1,9130.36×
Delaware1,9090.51×
Hawaii1,8910.32×
Wyoming1,8790.93×
North Dakota1,7920.64×
Vermont1,6770.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Off road park audience
BrandAffinityCategory
CarGurus27.67×Cars & Mobility
Capital One11.33×Business & Career
Google Maps10.08×Internet & Social Media
AccuWeather14.9×Home & Garden
Autism Awareness19.03×Health
Circle K14.08×Shopping
Diabetes mellitus awareness12.48×Health
Aaron Rodgers11.07×Sports
Bruce Willis11.7×Movies & TV
Nicolas Cage19.76×Movies & TV
Indeed.com6.07×Business & Career
Microblogging12.67×Technology & Electronics
Clint Eastwood12.62×Movies & TV
Singer-songwriter5.51×Music & Radio
Enterprise Rent-A-Car8.24×Cars & Mobility
Jeep Cherokee33.93×Cars & Mobility
Sean Penn16.58×Movies & TV
Blake Lively11.97×Movies & TV
Staples (Canada)6.35×Business & Career
Jason Momoa11.17×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Off road park audience
TraitClusterScore
Risk AppetiteTHRILL2.22
PatriotismCONSERVATISM1.97
Need for SecurityCONSERVATISM1.46
Family OrientationCONSERVATISM1.45
DIY MentalityTHRILL1.26
ExtroversionTHRILL1.2

Worldwide distribution

Worldwide audience distribution share by country for Off road park
CountryShare
United States49.0%
Brazil18.5%
Canada4.1%

See Off road park audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Off road park have in United States?

Off road park has an estimated audience of 1,359,193 people in United States, concentrated in Texas and Indiana.

What is the gender split and age of Off road park fans?

19.3% of Off road park fans are female, 80.7% are male, with an average age of 43.1 years.

Which brands do Off road park fans like most?

Off road park fans show strongest brand affinity for CarGurus (27.67×), Capital One (11.33×), and Google Maps (10.08×) over the country average.

Where do Off road park fans live in United States?

Off road park fans in United States are most concentrated in Texas (reach 264,932), Indiana (reach 87,141), and Florida (reach 81,683). These three regions account for the largest share of the active audience.

What other brands do Off road park fans also like?

Beyond Off road park itself, the audience over-indexes on Capital One (11.33×), Google Maps (10.08×), AccuWeather (14.9×), and Autism Awareness (19.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Off road park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.