Rascasse Audience Intelligence

One World Trade Center Audience in United States

A data profile of the people who buy, follow and care about One World Trade Center in United States — modelled from more than twelve digital signal sources. One World Trade Center has an estimated audience of 890,720 people in United States.

#54among POI in United States#2365among POI in United States#1934in Travel & Leisure

The average One World Trade Center fan in United States is 46.7 years old, more female, and lives primarily in New York.

The audience is concentrated in New York, New Jersey, California.

Top brand affinities include FlightAware, Lavazza, Hyatt, with strongest over-indexing on FlightAware (16.72× the country average).

Demographically, the One World Trade Center audience skews more female with an average age of 46.7, and over-indexes on personality traits such as Patriotism, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical One World Trade Center fan in United States is more female, around 46.7 years old, with strong Patriotism tendencies and a notable affinity for FlightAware.

Category: Travel & Leisure · Type: POI · Subtype: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the One World Trade Center profile in United States.

Audience size
891K
in United States
Gender
56.1%♀
43.9% male
Age
46.7
average years
Country rank
#25569
POI in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of One World Trade Center fans

56.1% are female, 43.9% are male, average age 46.7.

Fig. 02

Gender split

56.1%
Female
43.9%
Male
Demographic split for One World Trade Center audience in United States
MetricValue
Female56.1%
Male43.9%
Average age46.7
Estimated audience size890,720
Fig. 03

Age distribution

Ø 46.7
average years
Age distribution of the One World Trade Center audience in United States
Age bracketShare%
16-1910%
20-2911%
30-3915%
40-4921%
50+44%
Fig. 04

Worldwide distribution

42.3%

of the worldwide One World Trade Center audience comes from United States.

Worldwide audience distribution share by country for One World Trade Center
CountryShare
United States42.3%
Spain10.0%
Italy8.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the One World Trade Center audience in United States is strongest.

Fig. 05

Top regions by affinity

One World Trade Center fans by region: top regions in United States
#RegionReachAffinity×
01New York~700K16.20×
02New Jersey~100K5.07×
03Connecticut~10K1.33×
04Washington, District of Columbia~3K1.05×
05Pennsylvania~30K0.91×
06Massachusetts~20K0.90×
07Rhode Island~2K0.82×
08Virginia~20K0.80×
09Maine~3K0.79×
10Delaware~2K0.78×
11Vermont~1K0.78×
12New Hampshire~3K0.76×
13Illinois~20K0.74×
14West Virginia~3K0.74×
15Maryland~10K0.72×
16Florida~40K0.71×
17North Dakota~1K0.71×
18Utah~6K0.70×
19Nebraska~3K0.69×
20North Carolina~20K0.67×
21Oklahoma~7K0.67×
22Kansas~5K0.67×
23Alaska~1K0.67×
24Ohio~20K0.66×
25South Dakota~1K0.66×
26New Mexico~3K0.65×
27South Carolina~9K0.64×
28Idaho~3K0.64×
29Montana~2K0.64×
30Georgia~20K0.63×
31Washington~10K0.63×
32Indiana~10K0.62×
33Kentucky~7K0.62×
34Iowa~5K0.62×
35California~60K0.61×
36Tennessee~10K0.61×
37Wisconsin~8K0.61×
38Minnesota~8K0.61×
39Hawaii~2K0.61×
40Texas~50K0.60×
41Michigan~10K0.60×
42Arkansas~4K0.60×
43Colorado~8K0.59×
44Missouri~8K0.58×
45Arizona~10K0.57×
46Nevada~5K0.56×
47Alabama~7K0.55×
48Oregon~6K0.55×
49Mississippi~4K0.55×
50Louisiana~6K0.50×
Fig. 06

Affinity by region

Affinity by region — One World Trade Center, United States
0.50×1.00×16.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the One World Trade Center audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for One World Trade Center audience
#·InterestCategoryAffinity×
01Oliver StoneMovies & TV26.23×
02LavazzaFood & Beverages19.72×
03FlightAwareTravel & Leisure16.72×
04Radio City Music HallTravel & Leisure10.26×
05HyattTravel & Leisure8.67×
06ExxonMobilCars & Mobility7.98×
07Berlin WallTravel & Leisure6.85×
08Marriott Hotels & ResortsTravel & Leisure4.68×
09Weather forecastingHome & Garden3.73×
10FedExBusiness & Career3.54×
11Renewable energyBusiness & Career3.43×
12Solar energyHome & Garden2.83×
13Sustainable energyHome & Garden2.80×
14InnovationBusiness & Career2.60×
15PhilanthropyArts & Culture2.40×
16Mortgage loansBusiness & Career2.08×
17MSNNews1.85×
18AirbnbTravel & Leisure1.66×
19PinterestInternet & Social Media1.63×
20BarbecueFood & Beverages1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the One World Trade Center audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by One World Trade Center audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM6.17×
TravellingTHRILL2.63×
Family OrientationCONSERVATISM1.95×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by One World Trade Center audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.74×
Pet OwnershipJOY0.76×
Healthy LifestyleBALANCE0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does One World Trade Center have in United States?

One World Trade Center has an estimated audience of 890,720 people in United States, concentrated in New York and New Jersey.

02

What is the gender split and age of One World Trade Center fans?

56.1% of One World Trade Center fans are female, 43.9% are male, with an average age of 46.7 years.

03

Which brands do One World Trade Center fans like most?

One World Trade Center fans show strongest brand affinity for FlightAware (16.72×), Lavazza (19.72×), and Hyatt (8.67×) over the country average.

04

Where do One World Trade Center fans live in United States?

One World Trade Center fans in United States are most concentrated in New York (reach ~700K), New Jersey (reach ~100K), and California (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do One World Trade Center fans also like?

Beyond One World Trade Center itself, the audience over-indexes on Lavazza (19.72×), Hyatt (8.67×), FedEx (3.54×), and Oliver Stone (26.23×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for One World Trade Center. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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