OpenStreetMap Audience in United States
OpenStreetMap has an estimated audience of 261,212 people in United States. 19.7% are female, 80.3% are male, average age 37.9. Top regions: California, New York, Texas. Top brand affinities: Minecraft, Fortnite, Call of Duty, Reddit, Role-playing games.
The average OpenStreetMap fan in United States is 37.9 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Minecraft, Fortnite, Call of Duty, with strongest over-indexing on Minecraft (16.61× the country average). Demographically, the OpenStreetMap audience skews more male with an average age of 37.9, and over-indexes on personality traits such as LGBTQ+ Identity, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Website / Newspaper / Magazine
Demographics of OpenStreetMap fans
| Metric | Value |
|---|---|
| Female | 19.7% |
| Male | 80.3% |
| Average age | 37.9 |
| Estimated audience size | 261,212 |
Audience persona
The typical OpenStreetMap fan in United States is more male, around 37.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Minecraft.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 39,686 | 1.38× |
| New York | 17,626 | 1.21× |
| Texas | 17,256 | 0.77× |
| Florida | 12,653 | 0.72× |
| Virginia | 9,001 | 1.41× |
| Washington | 8,854 | 1.69× |
| Massachusetts | 8,787 | 1.71× |
| Pennsylvania | 8,759 | 1× |
| Illinois | 8,071 | 0.93× |
| New Jersey | 6,884 | 1.04× |
| North Carolina | 6,565 | 0.84× |
| Georgia | 6,426 | 0.8× |
| Michigan | 6,198 | 0.91× |
| Ohio | 5,956 | 0.74× |
| Colorado | 5,555 | 1.35× |
| Maryland | 5,324 | 1.19× |
| Minnesota | 5,308 | 1.42× |
| Oregon | 4,920 | 1.64× |
| Arizona | 4,584 | 0.86× |
| Tennessee | 4,035 | 0.77× |
| Missouri | 3,831 | 0.91× |
| Indiana | 3,816 | 0.8× |
| Wisconsin | 3,654 | 0.93× |
| Utah | 2,649 | 1.13× |
| South Carolina | 2,511 | 0.64× |
| Connecticut | 2,499 | 0.95× |
| Alabama | 2,282 | 0.63× |
| Kentucky | 2,279 | 0.7× |
| Washington, District of Columbia | 2,173 | 2.77× |
| Louisiana | 2,119 | 0.63× |
| Kansas | 2,062 | 1× |
| Oklahoma | 1,898 | 0.65× |
| Nevada | 1,801 | 0.71× |
| Iowa | 1,709 | 0.79× |
| New Hampshire | 1,579 | 1.53× |
| Arkansas | 1,391 | 0.65× |
| Maine | 1,354 | 1.45× |
| New Mexico | 1,038 | 0.79× |
| Idaho | 1,031 | 0.79× |
| Mississippi | 947 | 0.44× |
| Hawaii | 907 | 0.81× |
| Nebraska | 885 | 0.68× |
| West Virginia | 826 | 0.68× |
| Rhode Island | 813 | 0.98× |
| Montana | 806 | 1.11× |
| Vermont | 725 | 1.58× |
| Alaska | 541 | 0.97× |
| South Dakota | 444 | 0.74× |
| Delaware | 431 | 0.6× |
| North Dakota | 374 | 0.7× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Minecraft | 16.61× | Games |
| Fortnite | 4.9× | Games |
| Call of Duty | 4.88× | Games |
| 2.42× | Internet & Social Media | |
| Role-playing games | 3.1× | Games |
| Xbox | 3.98× | Games |
| League of Legends | 3.95× | Games |
| Racing games | 3.58× | Games |
| Batman | 2.23× | Movies & TV |
| GameStop | 2.58× | Games |
| Tumblr | 2.72× | Internet & Social Media |
| Electronic sports | 4.45× | Sports |
| Grand Theft Auto V | 5.38× | Games |
| Anime movies | 1.94× | Movies & TV |
| Simulation games | 3.8× | Games |
| Burger King | 1.76× | Food & Beverages |
| World of Warcraft | 3.5× | Games |
| Open world | 5.19× | Games |
| Discount Tire | 2.4× | Shopping |
| Subway | 1.66× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.43 |
| Individualism | JOY | 1.42 |
| Early Adopter Mentality | POWER | 1.4 |
| Social Media Usage | JOY | 1.33 |
| Career Orientation | POWER | 1.18 |
| Spirituality | BALANCE | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 21.1% |
| China | 16.7% |
| Poland | 7.6% |
See OpenStreetMap audiences in other countries
More Internet & Social Media audiences in United States
Frequently asked questions
How many fans does OpenStreetMap have in United States?
OpenStreetMap has an estimated audience of 261,212 people in United States, concentrated in California and New York.
What is the gender split and age of OpenStreetMap fans?
19.7% of OpenStreetMap fans are female, 80.3% are male, with an average age of 37.9 years.
Which brands do OpenStreetMap fans like most?
OpenStreetMap fans show strongest brand affinity for Minecraft (16.61×), Fortnite (4.9×), and Call of Duty (4.88×) over the country average.
Where do OpenStreetMap fans live in United States?
OpenStreetMap fans in United States are most concentrated in California (reach 39,686), New York (reach 17,626), and Texas (reach 17,256). These three regions account for the largest share of the active audience.
What other brands do OpenStreetMap fans also like?
Beyond OpenStreetMap itself, the audience over-indexes on Fortnite (4.9×), Call of Duty (4.88×), Reddit (2.42×), and Role-playing games (3.1×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for OpenStreetMap. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.