Rascasse Audience Intelligence

Orange juice Audience in United States

A data profile of the people who buy, follow and care about Orange juice in United States — modelled from more than twelve digital signal sources. Orange juice has an estimated audience of 2,924,243 people in United States.

#30among Beverage in United States#5179among Topic in United States#655in Food & Beverages

The average Orange juice fan in United States is 36.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Gordon Ramsey, O'Reilly Auto Parts, Child, with strongest over-indexing on Gordon Ramsey (8.71× the country average).

Demographically, the Orange juice audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Healthy Lifestyle, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Orange juice fan in United States is more female, around 36.1 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Gordon Ramsey.

Category: Food & Beverages · Type: Topic · Subtype: Beverage

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Orange juice profile in United States.

Audience size
2.9M
in United States
Gender
63.6%♀
36.4% male
Age
36.1
average years
Country rank
#10516
Topic in United States
Fig. 01

Search interest · 12-month trend

+5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Orange juice fans

63.6% are female, 36.4% are male, average age 36.1.

Fig. 02

Gender split

63.6%
Female
36.4%
Male
Demographic split for Orange juice audience in United States
MetricValue
Female63.6%
Male36.4%
Average age36.1
Estimated audience size2,924,243
Fig. 03

Age distribution

Ø 36.1
average years
Age distribution of the Orange juice audience in United States
Age bracketShare%
16-1929%
20-2921%
30-3917%
40-4916%
50+17%
Fig. 04

Worldwide distribution

20.1%

of the worldwide Orange juice audience comes from United States.

Worldwide audience distribution share by country for Orange juice
CountryShare
United States20.1%
Japan12.2%
Thailand5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Orange juice audience in United States is strongest.

Fig. 05

Top regions by affinity

Orange juice fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~30K1.33×
02Georgia~100K1.28×
03Texas~300K1.24×
04Louisiana~50K1.20×
05California~400K1.15×
06Illinois~100K1.14×
07North Carolina~100K1.14×
08New Jersey~80K1.13×
09New York~200K1.12×
10South Carolina~50K1.12×
11Alabama~50K1.12×
12Michigan~80K1.11×
13Virginia~80K1.11×
14Florida~200K1.09×
15Maryland~50K1.09×
16Kentucky~40K1.09×
17Connecticut~30K1.08×
18Arkansas~30K1.08×
19Pennsylvania~100K1.07×
20Tennessee~60K1.07×
21Indiana~60K1.07×
22Nebraska~10K1.02×
23West Virginia~10K1.02×
24Ohio~90K1.01×
25Arizona~60K1.01×
26Oklahoma~30K1.01×
27Kansas~20K1.00×
28Massachusetts~60K0.99×
29Delaware~8K0.98×
30Utah~30K0.97×
31New Mexico~10K0.97×
32Minnesota~40K0.96×
33Nevada~30K0.96×
34North Dakota~6K0.96×
35Missouri~40K0.95×
36Iowa~20K0.95×
37Washington~60K0.94×
38Wisconsin~40K0.94×
39Hawaii~10K0.93×
40Rhode Island~9K0.92×
41South Dakota~6K0.91×
42Idaho~10K0.90×
43Washington, District of Columbia~8K0.89×
44Oregon~30K0.86×
45Alaska~5K0.86×
46Maine~9K0.84×
47New Hampshire~9K0.82×
48Colorado~40K0.81×
49Vermont~4K0.78×
50Montana~6K0.75×
Fig. 06

Affinity by region

Affinity by region — Orange juice, United States
0.75×1.00×1.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Orange juice audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Orange juice audience
#·InterestCategoryAffinity×
01Gordon RamseyFood & Beverages8.71×
02O'Reilly Auto PartsCars & Mobility3.24×
03U-HaulBusiness & Career2.59×
04The UPS StoreShopping2.30×
05Papa John's PizzaFood & Beverages2.04×
06JuiceFood & Beverages1.96×
07AutoZoneCars & Mobility1.95×
08Panda ExpressFood & Beverages1.85×
09Instant messagingInternet & Social Media1.82×
10Wendy'sFood & Beverages1.76×
11Pizza HutFood & Beverages1.74×
12RedditInternet & Social Media1.69×
13AldiShopping1.61×
14Burger KingFood & Beverages1.59×
15ChildKids & Family1.57×
16McDonald'sFood & Beverages1.55×
17FriendshipKids & Family1.54×
18Dollar GeneralShopping1.54×
19PeacemakerMovies & TV1.52×
20Taco BellFood & Beverages1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Orange juice audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Orange juice audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE1.40×
Quality AwarenessPREMIUM1.27×
Career OrientationPOWER1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Orange juice audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.92×
SustainabilityBALANCE0.95×
CreativityOPEN0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Orange juice have in United States?

Orange juice has an estimated audience of 2,924,243 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Orange juice fans?

63.6% of Orange juice fans are female, 36.4% are male, with an average age of 36.1 years.

03

Which brands do Orange juice fans like most?

Orange juice fans show strongest brand affinity for Gordon Ramsey (8.71×), O'Reilly Auto Parts (3.24×), and Child (1.57×) over the country average.

04

Where do Orange juice fans live in United States?

Orange juice fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Orange juice fans also like?

Beyond Orange juice itself, the audience over-indexes on O'Reilly Auto Parts (3.24×), Child (1.57×), The UPS Store (2.3×), and AutoZone (1.95×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Beverage audiences in United States

See Orange juice audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Orange juice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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