Rascasse Audience Intelligence

Peach Audience in United States

A data profile of the people who buy, follow and care about Peach in United States — modelled from more than twelve digital signal sources. Peach has an estimated audience of 7,807,996 people in United States.

#7among Vegetable in United States#2780among Topic in United States#341in Food & Beverages

The average Peach fan in United States is 40.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Food Lion, QVC, Slow cooker, with strongest over-indexing on Food Lion (1.59× the country average).

Demographically, the Peach audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Creativity, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Peach fan in United States is more female, around 40.0 years old, with strong Creativity tendencies and a notable affinity for Food Lion.

Category: Food & Beverages · Type: Topic · Subtype: Vegetable

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Peach profile in United States.

Audience size
7.8M
in United States
Gender
74.3%♀
25.7% male
Age
40.0
average years
Country rank
#4541
Topic in United States
Fig. 01

Search interest · 12-month trend

+13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Peach fans

74.3% are female, 25.7% are male, average age 40.0.

Fig. 02

Gender split

74.3%
Female
25.7%
Male
Demographic split for Peach audience in United States
MetricValue
Female74.3%
Male25.7%
Average age40.0
Estimated audience size7,807,996
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Peach audience in United States
Age bracketShare%
16-1921%
20-2918%
30-3917%
40-4920%
50+24%
Fig. 04

Worldwide distribution

26.0%

of the worldwide Peach audience comes from United States.

Worldwide audience distribution share by country for Peach
CountryShare
United States26.0%
Taiwan11.7%
Thailand4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Peach audience in United States is strongest.

Fig. 05

Top regions by affinity

Peach fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~400K1.74×
02Wyoming~10K1.26×
03New York~500K1.21×
04California~1M1.18×
05Utah~80K1.13×
06Texas~800K1.12×
07Florida~600K1.12×
08Washington~200K1.09×
09Louisiana~100K1.09×
10New Jersey~200K1.08×
11North Carolina~300K1.07×
12Alabama~100K1.07×
13Illinois~300K1.06×
14South Carolina~100K1.06×
15Hawaii~40K1.06×
16Virginia~200K1.03×
17Oklahoma~90K1.03×
18Arizona~200K1.02×
19Kentucky~100K1.02×
20Arkansas~70K1.02×
21Indiana~100K1.01×
22Massachusetts~200K0.99×
23Maryland~100K0.99×
24Oregon~90K0.99×
25Michigan~200K0.98×
26Tennessee~200K0.98×
27Mississippi~60K0.98×
28Pennsylvania~300K0.97×
29Iowa~60K0.97×
30Nebraska~40K0.97×
31New Hampshire~30K0.96×
32Ohio~200K0.95×
33Missouri~100K0.95×
34Idaho~40K0.95×
35Alaska~20K0.95×
36Nevada~70K0.94×
37Kansas~60K0.94×
38New Mexico~40K0.94×
39Minnesota~100K0.93×
40Delaware~20K0.93×
41Connecticut~70K0.92×
42West Virginia~30K0.92×
43North Dakota~10K0.91×
44Washington, District of Columbia~20K0.90×
45South Dakota~20K0.89×
46Wisconsin~100K0.88×
47Rhode Island~20K0.88×
48Colorado~100K0.86×
49Maine~20K0.85×
50Montana~20K0.75×
Fig. 06

Affinity by region

Affinity by region — Peach, United States
0.75×1.00×1.74×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Peach audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Peach audience
#·InterestCategoryAffinity×
01GiphyTechnology & Electronics2.92×
02Sarah PaulsonMovies & TV1.70×
03MauricesFashion & Accessoires1.69×
04Vera BradleyFashion & Accessoires1.66×
05CasseroleFood & Beverages1.65×
06Altar'd StateShopping1.65×
07LeopardPets & Animals1.63×
08Lands' EndFashion & Accessoires1.61×
09Shoe insertHealth1.61×
10BelkFashion & Accessoires1.60×
11Iced teaFood & Beverages1.60×
12Food LionShopping1.59×
13Slow cookerFood & Beverages1.59×
14Carter'sFashion & Accessoires1.59×
15PacifierKids & Family1.59×
16Lilly PulitzerFashion & Accessoires1.55×
17QVCMovies & TV1.53×
18Hallmark ChannelMovies & TV1.53×
19Buckle (clothing retailer)Fashion & Accessoires1.53×
20ConcealerBeauty & Wellness1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Peach audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Peach audience · What stands out
TraitClusterDeviationScore
CreativityOPEN1.13×
DIY MentalityTHRILL1.02×
Need for SecurityCONSERVATISM1.00×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Peach audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.75×
TravellingTHRILL0.77×
Risk AppetiteTHRILL0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Peach have in United States?

Peach has an estimated audience of 7,807,996 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Peach fans?

74.3% of Peach fans are female, 25.7% are male, with an average age of 40.0 years.

03

Which brands do Peach fans like most?

Peach fans show strongest brand affinity for Food Lion (1.59×), QVC (1.53×), and Slow cooker (1.59×) over the country average.

04

Where do Peach fans live in United States?

Peach fans in United States are most concentrated in California (reach ~1M), Texas (reach ~800K), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Peach fans also like?

Beyond Peach itself, the audience over-indexes on QVC (1.53×), Slow cooker (1.59×), Belk (1.6×), and Lands' End (1.61×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Vegetable audiences in United States

See Peach audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Peach. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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