Rascasse Audience Intelligence

Leopard Audience in United States

A data profile of the people who buy, follow and care about Leopard in United States — modelled from more than twelve digital signal sources. Leopard has an estimated audience of 4,092,308 people in United States.

#4270among Topic in United States#179in Pets & Animals

The average Leopard fan in United States is 39.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Horticulture, Child development, Real property, with strongest over-indexing on Horticulture (87.54× the country average).

Demographically, the Leopard audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Creativity, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Leopard fan in United States is more female, around 39.6 years old, with strong Creativity tendencies and a notable affinity for Horticulture.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Leopard profile in United States.

Audience size
4.1M
in United States
Gender
70.7%♀
29.3% male
Age
39.6
average years
Country rank
#7909
Topic in United States
Fig. 01

Search interest · 12-month trend

+15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Leopard fans

70.7% are female, 29.3% are male, average age 39.6.

Fig. 02

Gender split

70.7%
Female
29.3%
Male
Demographic split for Leopard audience in United States
MetricValue
Female70.7%
Male29.3%
Average age39.6
Estimated audience size4,092,308
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Leopard audience in United States
Age bracketShare%
16-1918%
20-2919%
30-3920%
40-4923%
50+19%
Fig. 04

Worldwide distribution

32.6%

of the worldwide Leopard audience comes from United States.

Worldwide audience distribution share by country for Leopard
CountryShare
United States32.6%
United Kingdom7.1%
France6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Leopard audience in United States is strongest.

Fig. 05

Top regions by affinity

Leopard fans by region: top regions in United States
#RegionReachAffinity×
01Texas~400K1.23×
02Oklahoma~50K1.18×
03Utah~40K1.16×
04California~500K1.15×
05Georgia~100K1.15×
06Louisiana~60K1.15×
07Arkansas~40K1.13×
08Mississippi~40K1.12×
09Washington~90K1.09×
10North Carolina~100K1.07×
11Indiana~80K1.07×
12Alabama~60K1.06×
13Kansas~30K1.06×
14Kentucky~50K1.05×
15Idaho~20K1.05×
16Florida~300K1.04×
17South Carolina~60K1.04×
18Oregon~50K1.04×
19Pennsylvania~100K1.03×
20Virginia~100K1.03×
21Arizona~90K1.03×
22Missouri~70K1.03×
23Alaska~9K1.02×
24Tennessee~80K1.00×
25Maryland~70K1.00×
26New Jersey~100K0.99×
27Nevada~40K0.99×
28South Dakota~9K0.99×
29North Dakota~8K0.99×
30New York~200K0.97×
31Illinois~100K0.97×
32Ohio~100K0.97×
33Nebraska~20K0.97×
34West Virginia~20K0.97×
35Hawaii~20K0.97×
36Michigan~100K0.96×
37New Mexico~20K0.96×
38Minnesota~60K0.95×
39Connecticut~40K0.93×
40Iowa~30K0.93×
41Montana~10K0.93×
42Rhode Island~10K0.92×
43Massachusetts~70K0.91×
44Wisconsin~50K0.89×
45New Hampshire~10K0.89×
46Colorado~60K0.88×
47Maine~10K0.88×
48Delaware~10K0.86×
49Vermont~6K0.82×
50Washington, District of Columbia~10K0.80×
Fig. 06

Affinity by region

Affinity by region — Leopard, United States
0.80×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Leopard audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Leopard audience
#·InterestCategoryAffinity×
01HorticultureHome & Garden87.54×
02Child developmentBusiness & Career3.98×
03BlanketHome & Garden3.40×
04Valentine's DayKids & Family2.54×
05Real propertyHome & Garden2.53×
06Boho-chicFashion & Accessoires2.48×
07Children's clothingFashion & Accessoires2.44×
08Cyber MondayShopping2.27×
09Chuck NorrisMovies & TV2.14×
10Black Friday (shopping)Shopping1.98×
11TrousersFashion & Accessoires1.94×
12SkirtFashion & Accessoires1.87×
13Nordstrom rackFashion & Accessoires1.80×
14Subscription business modelShopping1.80×
15Discount storesShopping1.76×
16EtsyFashion & Accessoires1.74×
17NordstromShopping1.68×
18Men's clothingFashion & Accessoires1.68×
19HandbagsFashion & Accessoires1.62×
20HairstyleBeauty & Wellness1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Leopard audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Leopard audience · What stands out
TraitClusterDeviationScore
CreativityOPEN1.47×
Price SensitivityPREMIUM1.47×
Community OrientationOPEN1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Leopard audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.86×
Social Media UsageJOY0.90×
Risk AppetiteTHRILL0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Leopard have in United States?

Leopard has an estimated audience of 4,092,308 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Leopard fans?

70.7% of Leopard fans are female, 29.3% are male, with an average age of 39.6 years.

03

Which brands do Leopard fans like most?

Leopard fans show strongest brand affinity for Horticulture (87.54×), Child development (3.98×), and Real property (2.53×) over the country average.

04

Where do Leopard fans live in United States?

Leopard fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Leopard fans also like?

Beyond Leopard itself, the audience over-indexes on Child development (3.98×), Real property (2.53×), Trousers (1.94×), and Black Friday (shopping) (1.98×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in United States

See Leopard audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Leopard. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →