Pepper jack cheese Audience in United States

Pepper jack cheese logo

Pepper jack cheese has an estimated audience of 292,747 people in United States. 58.4% are female, 41.6% are male, average age 40.1. Top regions: California, Texas, New York. Top brand affinities: Keene, New Hampshire, Mathcore, Google Home, The Historian, Layne Staley.

The average Pepper jack cheese fan in United States is 40.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Keene, New Hampshire, Mathcore, Google Home, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Pepper jack cheese audience skews more female with an average age of 40.1, and over-indexes on personality traits such as Healthy Lifestyle, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Cheese

Demographics of Pepper jack cheese fans

Demographic split for Pepper jack cheese audience in United States
MetricValue
Female58.4%
Male41.6%
Average age40.1
Estimated audience size292,747

Audience persona

The typical Pepper jack cheese fan in United States is more female, around 40.1 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Pepper jack cheese in United States
RegionReachAffinity
California42,3751.32×
Texas33,0781.31×
New York26,3951.61×
Florida21,4861.08×
Illinois11,3001.16×
Georgia10,3771.15×
New Jersey10,0171.35×
North Carolina9,9591.13×
Pennsylvania9,9391.01×
Ohio8,4820.94×
Virginia7,7481.09×
Michigan7,6631×
Massachusetts7,2221.25×
Arizona6,7991.14×
Tennessee6,1511.05×
Maryland5,8771.17×
Washington5,7230.97×
Indiana5,3461×
Louisiana4,7921.27×
Alabama4,5491.11×
Missouri4,4530.94×
South Carolina4,2560.97×
Wisconsin4,0260.91×
Colorado3,9990.87×
Minnesota3,9150.93×
Connecticut3,4511.18×
Kentucky3,4160.93×
Nevada3,1231.1×
Oklahoma3,1110.96×
Oregon2,8820.86×
Mississippi2,7421.14×
Utah2,5050.96×
Arkansas2,2370.93×
Iowa2,2070.92×
Kansas2,1540.93×
Nebraska1,4881.01×
New Mexico1,2920.88×
Hawaii1,2571×
Idaho1,0900.74×
West Virginia1,0340.76×
New Hampshire9970.86×
Washington, District of Columbia9491.08×
Rhode Island9471.02×
Maine8530.81×
Delaware7930.98×
Montana6030.74×
Alaska5260.84×
South Dakota5190.77×
North Dakota4570.76×
Wyoming2840.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pepper jack cheese audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Mathcore17.5×Music & Radio
Google Home11.66×Technology & Electronics
The Historian16.48×Literature
Layne Staley4.93×Music & Radio
Eurail16.57×Cars & Mobility
Jingoism1.55×Politics & Society
Goop3.29×Internet & Social Media
Parral, Chihuahua9.01×Travel & Leisure
Racing1.56×Cars & Mobility
JDSU1.71×Business & Career
Hibachi4.24×Food & Beverages
Zoo Tycoon (series)10.53×Games
Cam Ward1.95×Sports
Jesse Plemons1.75×Movies & TV
Grinch2.04×Movies & TV
Urban horticulture1.79×Home & Garden
Governor of Michigan3.62×Politics & Society
Nebraska Cornhuskers football1.76×Sports
Home staging2.5×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pepper jack cheese audience
TraitClusterScore
Healthy LifestyleBALANCE2.11
IndulgenceJOY1.48
Price SensitivityPREMIUM1.39
Urban LifestyleOPEN1.33
ExtroversionTHRILL1.27
Family OrientationCONSERVATISM1.26

Worldwide distribution

Worldwide audience distribution share by country for Pepper jack cheese
CountryShare
United States68.7%
Australia11.2%
United Kingdom4.9%

See Pepper jack cheese audiences in other countries

More Cheese audiences in United States

Frequently asked questions

How many fans does Pepper jack cheese have in United States?

Pepper jack cheese has an estimated audience of 292,747 people in United States, concentrated in California and Texas.

What is the gender split and age of Pepper jack cheese fans?

58.4% of Pepper jack cheese fans are female, 41.6% are male, with an average age of 40.1 years.

Which brands do Pepper jack cheese fans like most?

Pepper jack cheese fans show strongest brand affinity for Keene, New Hampshire (675×), Mathcore (17.5×), and Google Home (11.66×) over the country average.

Where do Pepper jack cheese fans live in United States?

Pepper jack cheese fans in United States are most concentrated in California (reach 42,375), Texas (reach 33,078), and New York (reach 26,395). These three regions account for the largest share of the active audience.

What other brands do Pepper jack cheese fans also like?

Beyond Pepper jack cheese itself, the audience over-indexes on Mathcore (17.5×), Google Home (11.66×), The Historian (16.48×), and Layne Staley (4.93×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pepper jack cheese. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.