Philadelphia International Airport Audience in United States

Philadelphia International Airport has an estimated audience of 870,099 people in United States. 57.7% are female, 42.3% are male, average age 44.3. Top regions: Pennsylvania, New Jersey, Delaware. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Frontier Airlines, Microblogging, Singer-songwriter.

The average Philadelphia International Airport fan in United States is 44.3 years old, more female, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, New Jersey, Delaware. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Frontier Airlines, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Philadelphia International Airport audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Career Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Airport

Demographics of Philadelphia International Airport fans

Demographic split for Philadelphia International Airport audience in United States
MetricValue
Female57.7%
Male42.3%
Average age44.3
Estimated audience size870,099

Audience persona

The typical Philadelphia International Airport fan in United States is more female, around 44.3 years old, with strong Career Orientation tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Philadelphia International Airport in United States
RegionReachAffinity
Pennsylvania539,80118.42×
New Jersey112,2265.07×
Delaware41,70617.37×
Florida19,2770.33×
California18,6500.19×
New York16,8470.35×
Texas15,4710.21×
Maryland8,3810.56×
North Carolina8,2770.32×
Illinois7,9790.28×
Massachusetts7,8990.46×
Virginia7,8030.37×
Georgia7,1830.27×
Ohio5,7250.21×
Michigan4,3750.19×
Colorado3,7510.27×
Tennessee3,6460.21×
Washington3,3570.19×
South Carolina3,3370.25×
Missouri2,9010.21×
Minnesota2,7340.22×
Indiana2,6090.16×
Arizona2,3680.13×
Wisconsin2,2900.17×
Connecticut1,9380.22×
Kentucky1,7200.16×
Oregon1,5020.15×
Louisiana1,4820.13×
Washington, District of Columbia1,4710.56×
Utah1,2870.17×
Nevada1,2660.15×
Oklahoma1,2620.13×
Kansas1,2520.18×
Alabama1,1520.09×
Iowa1,1510.16×
Maine9760.31×
New Hampshire9180.27×
Arkansas7790.11×
Rhode Island7510.27×
Mississippi6620.09×
Nebraska5900.14×
New Mexico5580.13×
West Virginia5040.12×
Idaho4720.11×
Vermont4390.29×
Hawaii4320.12×
Montana2900.12×
North Dakota1780.1×
South Dakota1710.08×
Alaska1630.09×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Philadelphia International Airport audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Frontier Airlines14.59×Travel & Leisure
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Kia Sportage25.83×Cars & Mobility
Wawa Inc.6.26×Shopping
Income tax13.19×Business & Career
Philadelphia Phillies10.52×Sports
MSN3.43×News
southwest airlines4.16×Travel & Leisure
Philadelphia 76ers6.76×Sports
Charles, Prince of Wales18.87×Politics & Society
Honda HR-V18.33×Cars & Mobility
Philadelphia Flyers12.35×Sports
Staples (Canada)3.12×Business & Career
Philadelphia Eagles3.57×Sports
Hobby Lobby2.17×Home & Garden
Great Clips3.39×Beauty & Wellness
Pre-school playgroup18.01×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Philadelphia International Airport audience
TraitClusterScore
Career OrientationPOWER1.65
Community OrientationOPEN1.58
TravellingTHRILL1.57
Urban LifestyleOPEN1.46
Quality AwarenessPREMIUM1.38
IndulgenceJOY1.33

Worldwide distribution

Worldwide audience distribution share by country for Philadelphia International Airport
CountryShare
United States78.9%
Philippines4.5%
Japan3.1%

See Philadelphia International Airport audiences in other countries

More Airport audiences in United States

Frequently asked questions

How many fans does Philadelphia International Airport have in United States?

Philadelphia International Airport has an estimated audience of 870,099 people in United States, concentrated in Pennsylvania and New Jersey.

What is the gender split and age of Philadelphia International Airport fans?

57.7% of Philadelphia International Airport fans are female, 42.3% are male, with an average age of 44.3 years.

Which brands do Philadelphia International Airport fans like most?

Philadelphia International Airport fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Frontier Airlines (14.59×) over the country average.

Where do Philadelphia International Airport fans live in United States?

Philadelphia International Airport fans in United States are most concentrated in Pennsylvania (reach 539,801), New Jersey (reach 112,226), and Delaware (reach 41,706). These three regions account for the largest share of the active audience.

What other brands do Philadelphia International Airport fans also like?

Beyond Philadelphia International Airport itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Frontier Airlines (14.59×), Microblogging (12.67×), and Singer-songwriter (5.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Philadelphia International Airport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.