Philadelphia International Airport Audience in United States

Philadelphia International Airport logo

Philadelphia International Airport has an estimated audience of 870,099 people in United States. 57.7% are female, 42.3% are male, average age 44.3. Top regions: Pennsylvania, New Jersey, Delaware. Top brand affinities: Google Wallet, Elsword, Minnesota, Israel, Pro-Ject.

The average Philadelphia International Airport fan in United States is 44.3 years old, more female, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, New Jersey, Delaware. Top brand affinities include Google Wallet, Elsword, Minnesota, with strongest over-indexing on Google Wallet (12.35× the country average). Demographically, the Philadelphia International Airport audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Career Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Airport

Demographics of Philadelphia International Airport fans

Demographic split for Philadelphia International Airport audience in United States
MetricValue
Female57.7%
Male42.3%
Average age44.3
Estimated audience size870,099

Audience persona

The typical Philadelphia International Airport fan in United States is more female, around 44.3 years old, with strong Career Orientation tendencies and a notable affinity for Google Wallet.

Top regions in United States

Top regions ranked by reach for Philadelphia International Airport in United States
RegionReachAffinity
Pennsylvania539,80118.42×
New Jersey112,2265.07×
Delaware41,70617.37×
Florida19,2770.33×
California18,6500.19×
New York16,8470.35×
Texas15,4710.21×
Maryland8,3810.56×
North Carolina8,2770.32×
Illinois7,9790.28×
Massachusetts7,8990.46×
Virginia7,8030.37×
Georgia7,1830.27×
Ohio5,7250.21×
Michigan4,3750.19×
Colorado3,7510.27×
Tennessee3,6460.21×
Washington3,3570.19×
South Carolina3,3370.25×
Missouri2,9010.21×
Minnesota2,7340.22×
Indiana2,6090.16×
Arizona2,3680.13×
Wisconsin2,2900.17×
Connecticut1,9380.22×
Kentucky1,7200.16×
Oregon1,5020.15×
Louisiana1,4820.13×
Washington, District of Columbia1,4710.56×
Utah1,2870.17×
Nevada1,2660.15×
Oklahoma1,2620.13×
Kansas1,2520.18×
Alabama1,1520.09×
Iowa1,1510.16×
Maine9760.31×
New Hampshire9180.27×
Arkansas7790.11×
Rhode Island7510.27×
Mississippi6620.09×
Nebraska5900.14×
New Mexico5580.13×
West Virginia5040.12×
Idaho4720.11×
Vermont4390.29×
Hawaii4320.12×
Montana2900.12×
North Dakota1780.1×
South Dakota1710.08×
Alaska1630.09×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Philadelphia International Airport audience
BrandAffinityCategory
Google Wallet12.35×Technology & Electronics
Elsword25.83×Games
Minnesota2.18×Travel & Leisure
Israel2.51×Travel & Leisure
Pro-Ject4.66×Music & Radio
Nebraska2.09×Travel & Leisure
Sinaloa2.74×Travel & Leisure
Justice1.75×Politics & Society
Kendra Scott1.75×Fashion & Accessoires
UK garage2.87×Music & Radio
Rajasthan8.44×Travel & Leisure
Jesse Plemons1.72×Movies & TV
Nurse education1.58×Kids & Family
Jeep Wagoneer2.61×Cars & Mobility
Monogram1.71×Home & Garden
Sailor2.09×Travel & Leisure
Jeep Grand Cherokee (WJ)2.53×Cars & Mobility
Kento Yamazaki4.29×Movies & TV
Google Analytics1.88×Internet & Social Media
Hayward, California4.04×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Philadelphia International Airport audience
TraitClusterScore
Career OrientationPOWER1.65
Community OrientationOPEN1.58
TravellingTHRILL1.57
Urban LifestyleOPEN1.46
Quality AwarenessPREMIUM1.38
IndulgenceJOY1.33

Worldwide distribution

Worldwide audience distribution share by country for Philadelphia International Airport
CountryShare
United States78.9%
Philippines4.5%
Japan3.1%

See Philadelphia International Airport audiences in other countries

More Airport audiences in United States

Frequently asked questions

How many fans does Philadelphia International Airport have in United States?

Philadelphia International Airport has an estimated audience of 870,099 people in United States, concentrated in Pennsylvania and New Jersey.

What is the gender split and age of Philadelphia International Airport fans?

57.7% of Philadelphia International Airport fans are female, 42.3% are male, with an average age of 44.3 years.

Which brands do Philadelphia International Airport fans like most?

Philadelphia International Airport fans show strongest brand affinity for Google Wallet (12.35×), Elsword (25.83×), and Minnesota (2.18×) over the country average.

Where do Philadelphia International Airport fans live in United States?

Philadelphia International Airport fans in United States are most concentrated in Pennsylvania (reach 539,801), New Jersey (reach 112,226), and Delaware (reach 41,706). These three regions account for the largest share of the active audience.

What other brands do Philadelphia International Airport fans also like?

Beyond Philadelphia International Airport itself, the audience over-indexes on Elsword (25.83×), Minnesota (2.18×), Israel (2.51×), and Pro-Ject (4.66×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Philadelphia International Airport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.