Rascasse Audience Intelligence

Picket fence Audience in United States

A data profile of the people who buy, follow and care about Picket fence in United States — modelled from more than twelve digital signal sources. Picket fence has an estimated audience of 880,439 people in United States.

#9155among Topic in United States#1185in Home & Garden

The average Picket fence fan in United States is 47.5 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Costume jewelry, Water softening, Fencing, with strongest over-indexing on Costume jewelry (23.48× the country average).

Demographically, the Picket fence audience skews more female with an average age of 47.5, and over-indexes on personality traits such as DIY Mentality, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Picket fence fan in United States is more female, around 47.5 years old, with strong DIY Mentality tendencies and a notable affinity for Costume jewelry.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Picket fence profile in United States.

Audience size
880K
in United States
Gender
56.7%♀
43.3% male
Age
47.5
average years
Country rank
#25783
Topic in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Picket fence fans

56.7% are female, 43.3% are male, average age 47.5.

Fig. 02

Gender split

56.7%
Female
43.3%
Male
Demographic split for Picket fence audience in United States
MetricValue
Female56.7%
Male43.3%
Average age47.5
Estimated audience size880,439
Fig. 03

Age distribution

Ø 47.5
average years
Age distribution of the Picket fence audience in United States
Age bracketShare%
16-194%
20-2911%
30-3919%
40-4927%
50+39%
Fig. 04

Worldwide distribution

52.2%

of the worldwide Picket fence audience comes from United States.

Worldwide audience distribution share by country for Picket fence
CountryShare
United States52.2%
Australia8.4%
United Kingdom7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Picket fence audience in United States is strongest.

Fig. 05

Top regions by affinity

Picket fence fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~6K1.66×
02Nebraska~7K1.60×
03Vermont~2K1.59×
04Washington~20K1.36×
05Texas~100K1.33×
06Arkansas~9K1.24×
07New Hampshire~4K1.19×
08Rhode Island~3K1.18×
09Louisiana~10K1.14×
10South Dakota~2K1.11×
11Oklahoma~10K1.10×
12Mississippi~8K1.09×
13Kansas~8K1.09×
14Maine~3K1.08×
15Kentucky~10K1.07×
16Idaho~5K1.07×
17Iowa~8K1.06×
18West Virginia~4K1.04×
19Tennessee~20K1.02×
20Alabama~10K1.02×
21Massachusetts~20K1.00×
22Missouri~10K1.00×
23Connecticut~9K1.00×
24South Carolina~10K0.99×
25Indiana~20K0.96×
26Oregon~10K0.96×
27Georgia~30K0.95×
28Ohio~30K0.95×
29North Carolina~20K0.93×
30Montana~2K0.93×
31Pennsylvania~30K0.92×
32Wisconsin~10K0.92×
33Utah~7K0.91×
34Illinois~30K0.90×
35Virginia~20K0.90×
36Minnesota~10K0.90×
37New Mexico~4K0.89×
38Michigan~20K0.87×
39Colorado~10K0.87×
40California~80K0.86×
41North Dakota~2K0.86×
42Delaware~2K0.84×
43Florida~50K0.82×
44Maryland~10K0.82×
45Alaska~2K0.80×
46New York~40K0.77×
47New Jersey~20K0.76×
48Arizona~10K0.71×
49Washington, District of Columbia~2K0.70×
50Nevada~6K0.69×
Fig. 06

Affinity by region

Affinity by region — Picket fence, United States
0.69×1.00×1.66×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Picket fence audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Picket fence audience
#·InterestCategoryAffinity×
01Contents insuranceBusiness & Career52.49×
02Costume jewelryFashion & Accessoires23.48×
03Water softeningHome & Garden18.37×
04FencingSports10.32×
05Garden centreHome & Garden5.36×
06PergolaHome & Garden5.21×
07Yosemite National ParkTravel & Leisure4.40×
08Non-alcoholic beverageFood & Beverages3.94×
09Hardware storeHome & Garden2.81×
10Microwave ovenHome & Garden2.57×
11MenardsHome & Garden2.42×
12Charitable organizationPolitics & Society2.38×
13PharmacyBusiness & Career2.24×
14TraditionPolitics & Society1.81×
15Nonprofit organizationPolitics & Society1.75×
16Burger KingFood & Beverages1.66×
17LivestockPets & Animals1.60×
18NatureHome & Garden1.54×
19Hobby LobbyHome & Garden1.54×
20Breaking newsMovies & TV1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Picket fence audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Picket fence audience · What stands out
TraitClusterDeviationScore
DIY MentalityTHRILL2.10×
Community OrientationOPEN1.70×
IndividualismJOY1.68×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Picket fence audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.35×
Pet OwnershipJOY0.84×
Luxury OrientationPREMIUM0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Picket fence have in United States?

Picket fence has an estimated audience of 880,439 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Picket fence fans?

56.7% of Picket fence fans are female, 43.3% are male, with an average age of 47.5 years.

03

Which brands do Picket fence fans like most?

Picket fence fans show strongest brand affinity for Costume jewelry (23.48×), Water softening (18.37×), and Fencing (10.32×) over the country average.

04

Where do Picket fence fans live in United States?

Picket fence fans in United States are most concentrated in Texas (reach ~100K), California (reach ~80K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Picket fence fans also like?

Beyond Picket fence itself, the audience over-indexes on Water softening (18.37×), Fencing (10.32×), Pergola (5.21×), and Non-alcoholic beverage (3.94×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Picket fence audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Picket fence. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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