Pizza Pizza Audience in United States

Pizza Pizza logo

Pizza Pizza has an estimated audience of 755,133 people in United States. 49.3% are female, 50.7% are male, average age 34.3. Top regions: New York, California, Texas. Top brand affinities: Electrolyte, Elsword, Voter registration, JDSU, Johnson C. Smith University.

The average Pizza Pizza fan in United States is 34.3 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, California, Texas. Top brand affinities include Electrolyte, Elsword, Voter registration, with strongest over-indexing on Electrolyte (7.66× the country average). Demographically, the Pizza Pizza audience skews balanced with an average age of 34.3, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand · Subtype: Restaurants

Demographics of Pizza Pizza fans

Demographic split for Pizza Pizza audience in United States
MetricValue
Female49.3%
Male50.7%
Average age34.3
Estimated audience size755,133

Audience persona

The typical Pizza Pizza fan in United States is balanced, around 34.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Electrolyte.

Top regions in United States

Top regions ranked by reach for Pizza Pizza in United States
RegionReachAffinity
New York119,8782.84×
California85,2081.03×
Texas65,7081.01×
Florida59,5051.16×
Michigan33,9461.72×
Pennsylvania30,8331.21×
Ohio29,1781.25×
Indiana28,7122.08×
Illinois27,2471.08×
New Jersey22,0631.15×
Massachusetts20,6171.39×
North Carolina20,2270.89×
Virginia20,1931.1×
Georgia19,9880.86×
Washington19,1931.27×
Arizona15,2910.99×
Tennessee13,5940.9×
Maryland12,6120.97×
South Carolina10,2350.9×
Missouri9,7380.8×
Wisconsin9,4460.83×
Minnesota9,4270.87×
Colorado9,1910.77×
Connecticut8,8631.17×
Louisiana8,4630.87×
Kentucky8,3850.89×
Oregon8,0330.93×
Alabama7,3430.7×
Nevada6,9990.96×
Oklahoma6,7720.81×
Iowa5,3830.87×
Arkansas5,0420.81×
Kansas4,6840.79×
Utah4,5170.67×
Mississippi4,1310.66×
Maine3,8431.42×
West Virginia3,2030.91×
Washington, District of Columbia3,1731.4×
New Hampshire2,9811×
New Mexico2,7130.72×
Nebraska2,7040.71×
Idaho2,5740.68×
Rhode Island2,1000.87×
Hawaii1,9880.61×
Delaware1,7330.83×
North Dakota1,4880.96×
Vermont1,4391.09×
South Dakota1,3490.77×
Montana1,2380.59×
Alaska1,2130.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pizza Pizza audience
BrandAffinityCategory
Electrolyte7.66×Health
Elsword21.92×Games
Voter registration4.55×Politics & Society
JDSU2.7×Business & Career
Johnson C. Smith University21.66×Business & Career
Bang Rak District46.62×Travel & Leisure
John Havlicek10.02×Sports
Home staging3.11×Home & Garden
Stamp collecting2.81×Home & Garden
Hauser & Wirth8.59×Arts & Culture
Noodle (Gorillaz)1.96×Music & Radio
Superintendent (education)5.21×Business & Career
REC TEC Grills9.97×Sports
Monogram1.95×Home & Garden
Eli Lilly3.42×Health
Sierra Hull6.89×Music & Radio
Sugar glass12.61×Food & Beverages
Writers Guild of America12.31×Literature
Takers3.56×Movies & TV
Oktay Kaynarca24.51×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pizza Pizza audience
TraitClusterScore
Luxury OrientationPREMIUM2.73
LGBTQ+ IdentityOPEN2.34
Risk AppetiteTHRILL1.83
Pet OwnershipJOY1.72
Community OrientationOPEN1.64
Design AffinityPREMIUM1.61

Worldwide distribution

Worldwide audience distribution share by country for Pizza Pizza
CountryShare
Canada62.4%
United States7.9%
Chile4.1%

See Pizza Pizza audiences in other countries

More Restaurants audiences in United States

Frequently asked questions

How many fans does Pizza Pizza have in United States?

Pizza Pizza has an estimated audience of 755,133 people in United States, concentrated in New York and California.

What is the gender split and age of Pizza Pizza fans?

49.3% of Pizza Pizza fans are female, 50.7% are male, with an average age of 34.3 years.

Which brands do Pizza Pizza fans like most?

Pizza Pizza fans show strongest brand affinity for Electrolyte (7.66×), Elsword (21.92×), and Voter registration (4.55×) over the country average.

Where do Pizza Pizza fans live in United States?

Pizza Pizza fans in United States are most concentrated in New York (reach 119,878), California (reach 85,208), and Texas (reach 65,708). These three regions account for the largest share of the active audience.

What other brands do Pizza Pizza fans also like?

Beyond Pizza Pizza itself, the audience over-indexes on Elsword (21.92×), Voter registration (4.55×), JDSU (2.7×), and Johnson C. Smith University (21.66×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pizza Pizza. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.