Rascasse Audience Intelligence

Pokémon Legends: Z-A Audience in United States

A data profile of the people who buy, follow and care about Pokémon Legends: Z-A in United States — modelled from more than twelve digital signal sources. Pokémon Legends: Z-A has an estimated audience of 31,669 people in United States.

#1638among Video game in United States#2641among Video / Board Game in United States#3315in Games

The average Pokémon Legends: Z-A fan in United States is 29.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Pokémon, Anime and manga fandom, Collectible card game, with strongest over-indexing on Pokémon (12.03× the country average).

Demographically, the Pokémon Legends: Z-A audience skews more male with an average age of 29.5, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pokémon Legends: Z-A fan in United States is more male, around 29.5 years old, with strong Patriotism tendencies and a notable affinity for Pokémon.

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pokémon Legends: Z-A profile in United States.

Audience size
32K
in United States
Gender
39.1%♀
60.9% male
Age
29.5
average years
Country rank
#112293
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+88%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pokémon Legends: Z-A fans

39.1% are female, 60.9% are male, average age 29.5.

Fig. 02

Gender split

39.1%
Female
60.9%
Male
Demographic split for Pokémon Legends: Z-A audience in United States
MetricValue
Female39.1%
Male60.9%
Average age29.5
Estimated audience size31,669
Fig. 03

Age distribution

Ø 29.5
average years
Age distribution of the Pokémon Legends: Z-A audience in United States
Age bracketShare%
16-1945%
20-2926%
30-3914%
40-499%
50+6%
Fig. 04

Worldwide distribution

18.0%

of the worldwide Pokémon Legends: Z-A audience comes from United States.

Worldwide audience distribution share by country for Pokémon Legends: Z-A
CountryShare
Japan19.9%
United States18.0%
Brazil10.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pokémon Legends: Z-A audience in United States is strongest.

Fig. 05

Top regions by affinity

Pokémon Legends: Z-A fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky<1K1.23×
02West Virginia<1K1.20×
03Alaska<1K1.20×
04Washington<1K1.18×
05Oregon<1K1.16×
06Pennsylvania~1K1.12×
07Ohio~1K1.12×
08Michigan<1K1.12×
09Indiana<1K1.11×
10California~4K1.09×
11Iowa<1K1.08×
12Hawaii<1K1.08×
13Missouri<1K1.06×
14Texas~3K1.05×
15Illinois~1K1.05×
16Virginia<1K1.05×
17Arkansas<1K1.05×
18Maine<1K1.04×
19Tennessee<1K1.03×
20Oklahoma<1K1.03×
21Wisconsin<1K1.02×
22Connecticut<1K1.01×
23New Hampshire<1K1.01×
24Idaho<1K1.00×
25North Carolina<1K0.99×
26New Jersey<1K0.99×
27Maryland<1K0.99×
28Delaware<1K0.98×
29North Dakota<1K0.98×
30New York~2K0.97×
31Nevada<1K0.97×
32Utah<1K0.97×
33Massachusetts<1K0.96×
34Minnesota<1K0.96×
35Kansas<1K0.96×
36Nebraska<1K0.96×
37Rhode Island<1K0.96×
38Florida~2K0.95×
39Vermont<1K0.95×
40Georgia<1K0.94×
41Colorado<1K0.94×
42South Carolina<1K0.94×
43Alabama<1K0.93×
44Arizona<1K0.92×
45South Dakota<1K0.92×
46New Mexico<1K0.91×
47Louisiana<1K0.89×
48Mississippi<1K0.86×
49Montana<1K0.83×
50Washington, District of Columbia<1K0.65×
Fig. 06

Affinity by region

Affinity by region — Pokémon Legends: Z-A, United States
0.65×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pokémon Legends: Z-A audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pokémon Legends: Z-A audience
#·InterestCategoryAffinity×
01PokémonGames12.03×
02Pokémon Trading Card GameGames8.69×
03International educationBusiness & Career8.27×
04ZootopiaMovies & TV8.11×
05Collectible card gameGames7.95×
06Magic: The GatheringGames6.56×
07The Legend of ZeldaGames6.03×
08Anime and manga fandomLiterature5.49×
09Graphic novelLiterature5.40×
10Massively multiplayer online gamesGames4.42×
11Action role-playing gameGames4.18×
12NintendoGames4.07×
13GameStopGames3.78×
14Role-playing gamesGames3.73×
15Mobile gameGames3.38×
16MangaLiterature2.82×
17ComicsLiterature2.37×
18SubwayFood & Beverages2.03×
19Pizza HutFood & Beverages1.95×
20SupermanMovies & TV1.87×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pokémon Legends: Z-A audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Pokémon Legends: Z-A audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.69×
Early Adopter MentalityPOWER1.65×
IndividualismJOY1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Pokémon Legends: Z-A audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.70×
DIY MentalityTHRILL0.80×
TravellingTHRILL0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Pokémon Legends: Z-A have in United States?

Pokémon Legends: Z-A has an estimated audience of 31,669 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Pokémon Legends: Z-A fans?

39.1% of Pokémon Legends: Z-A fans are female, 60.9% are male, with an average age of 29.5 years.

03

Which brands do Pokémon Legends: Z-A fans like most?

Pokémon Legends: Z-A fans show strongest brand affinity for Pokémon (12.03×), Anime and manga fandom (5.49×), and Collectible card game (7.95×) over the country average.

04

Where do Pokémon Legends: Z-A fans live in United States?

Pokémon Legends: Z-A fans in United States are most concentrated in California (reach ~4K), Texas (reach ~3K), and Florida (reach ~2K). These three regions account for the largest share of the active audience.

05

What other brands do Pokémon Legends: Z-A fans also like?

Beyond Pokémon Legends: Z-A itself, the audience over-indexes on Anime and manga fandom (5.49×), Collectible card game (7.95×), Mobile game (3.38×), and Zootopia (8.11×) compared to the United States average.

Appendix

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See Pokémon Legends: Z-A audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Pokémon Legends: Z-A. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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