Rascasse Audience Intelligence

Pokémon Trading Card Game (video game) Audience in United States

A data profile of the people who buy, follow and care about Pokémon Trading Card Game (video game) in United States — modelled from more than twelve digital signal sources. Pokémon Trading Card Game (video game) has an estimated audience of 1,624,477 people in United States.

#172among Video / Board Game in United States#355in Games

The average Pokémon Trading Card Game (video game) fan in United States is 27.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Collectible card game, Pokémon, Hatsune Miku, with strongest over-indexing on Collectible card game (33.36× the country average).

Demographically, the Pokémon Trading Card Game (video game) audience skews more male with an average age of 27.0, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pokémon Trading Card Game (video game) fan in United States is more male, around 27.0 years old, with strong Patriotism tendencies and a notable affinity for Collectible card game.

Category: Games · Type: Video / Board Game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pokémon Trading Card Game (video game) profile in United States.

Audience size
1.6M
in United States
Gender
31.1%♀
68.9% male
Age
27.0
average years
Country rank
#16712
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pokémon Trading Card Game (video game) fans

31.1% are female, 68.9% are male, average age 27.0.

Fig. 02

Gender split

31.1%
Female
68.9%
Male
Demographic split for Pokémon Trading Card Game (video game) audience in United States
MetricValue
Female31.1%
Male68.9%
Average age27.0
Estimated audience size1,624,477
Fig. 03

Age distribution

Ø 27.0
average years
Age distribution of the Pokémon Trading Card Game (video game) audience in United States
Age bracketShare%
16-1953%
20-2926%
30-3911%
40-495%
50+4%
Fig. 04

Worldwide distribution

49.4%

of the worldwide Pokémon Trading Card Game (video game) audience comes from United States.

Worldwide audience distribution share by country for Pokémon Trading Card Game (video game)
CountryShare
United States49.4%
Germany6.9%
United Kingdom6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pokémon Trading Card Game (video game) audience in United States is strongest.

Fig. 05

Top regions by affinity

Pokémon Trading Card Game (video game) fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~10K1.78×
02California~300K1.64×
03Washington~50K1.43×
04Oregon~20K1.29×
05Nevada~20K1.26×
06Texas~200K1.19×
07Utah~20K1.17×
08Arizona~40K1.11×
09Wisconsin~30K1.11×
10Minnesota~20K1.05×
11Connecticut~20K1.05×
12Illinois~60K1.04×
13Michigan~40K1.04×
14New Jersey~40K1.04×
15Indiana~30K1.04×
16Oklahoma~20K1.04×
17Idaho~9K1.04×
18Kentucky~20K1.03×
19West Virginia~8K1.03×
20Rhode Island~5K1.03×
21New Hampshire~7K1.02×
22North Dakota~3K1.02×
23Virginia~40K1.00×
24Colorado~30K1.00×
25Alaska~3K1.00×
26New York~90K0.99×
27Massachusetts~30K0.99×
28Pennsylvania~50K0.98×
29Ohio~50K0.98×
30Maine~6K0.98×
31Iowa~10K0.97×
32Florida~100K0.96×
33New Mexico~8K0.96×
34Nebraska~8K0.95×
35Maryland~30K0.94×
36North Carolina~50K0.93×
37Kansas~10K0.93×
38Delaware~4K0.93×
39Georgia~50K0.92×
40Missouri~20K0.92×
41Tennessee~30K0.90×
42Arkansas~10K0.90×
43Vermont~2K0.87×
44South Dakota~3K0.84×
45Louisiana~20K0.81×
46South Carolina~20K0.80×
47Montana~4K0.80×
48Alabama~20K0.73×
49Mississippi~9K0.69×
50Washington, District of Columbia~3K0.64×
Fig. 06

Affinity by region

Affinity by region — Pokémon Trading Card Game (video game), United States
0.64×1.00×1.78×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pokémon Trading Card Game (video game) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pokémon Trading Card Game (video game) audience
#·InterestCategoryAffinity×
01Hatsune MikuLiterature39.47×
02Collectible card gameGames33.36×
03Cowboy BebopMovies & TV31.75×
04International educationBusiness & Career19.53×
05Pokémon Trading Card GameGames14.57×
06FunimationMovies & TV12.85×
07PokémonGames11.79×
08Final FantasyGames10.42×
09Magic: The GatheringGames9.27×
10Anime and manga fandomLiterature8.80×
11CrunchyrollGames8.61×
12The Legend of ZeldaGames8.03×
13Rick and MortyMovies & TV6.77×
14OtakuLiterature6.74×
15Tabletop gameGames5.83×
16GameStopGames4.77×
17MangaLiterature4.47×
18Bass guitarMusic & Radio4.18×
19Musical instrumentMusic & Radio3.48×
20SupermanMovies & TV2.23×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pokémon Trading Card Game (video game) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Pokémon Trading Card Game (video game) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM5.76×
Early Adopter MentalityPOWER1.72×
Urban LifestyleOPEN1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Pokémon Trading Card Game (video game) audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.65×
Career OrientationPOWER0.71×
DIY MentalityTHRILL0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Pokémon Trading Card Game (video game) have in United States?

Pokémon Trading Card Game (video game) has an estimated audience of 1,624,477 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Pokémon Trading Card Game (video game) fans?

31.1% of Pokémon Trading Card Game (video game) fans are female, 68.9% are male, with an average age of 27.0 years.

03

Which brands do Pokémon Trading Card Game (video game) fans like most?

Pokémon Trading Card Game (video game) fans show strongest brand affinity for Collectible card game (33.36×), Pokémon (11.79×), and Hatsune Miku (39.47×) over the country average.

04

Where do Pokémon Trading Card Game (video game) fans live in United States?

Pokémon Trading Card Game (video game) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Pokémon Trading Card Game (video game) fans also like?

Beyond Pokémon Trading Card Game (video game) itself, the audience over-indexes on Pokémon (11.79×), Hatsune Miku (39.47×), Anime and manga fandom (8.8×), and Cowboy Bebop (31.75×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Pokémon Trading Card Game (video game) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Pokémon Trading Card Game (video game). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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