Rascasse Audience Intelligence

Prunus armeniaca Audience in United States

A data profile of the people who buy, follow and care about Prunus armeniaca in United States — modelled from more than twelve digital signal sources. Prunus armeniaca has an estimated audience of 516,471 people in United States.

#45among Vegetable in United States#11254among Topic in United States#1918in Food & Beverages

The average Prunus armeniaca fan in United States is 42.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Baking powder, Trader Joe's, Microwave oven, with strongest over-indexing on Baking powder (9.27× the country average).

Demographically, the Prunus armeniaca audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Community Orientation, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Prunus armeniaca fan in United States is more female, around 42.0 years old, with strong Community Orientation tendencies and a notable affinity for Baking powder.

Category: Food & Beverages · Type: Topic · Subtype: Vegetable

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Prunus armeniaca profile in United States.

Audience size
516K
in United States
Gender
79.9%♀
20.1% male
Age
42.0
average years
Country rank
#35947
Topic in United States
Fig. 01

Search interest · 12-month trend

-33%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Prunus armeniaca fans

79.9% are female, 20.1% are male, average age 42.0.

Fig. 02

Gender split

79.9%
Female
20.1%
Male
Demographic split for Prunus armeniaca audience in United States
MetricValue
Female79.9%
Male20.1%
Average age42.0
Estimated audience size516,471
Fig. 03

Age distribution

Ø 42.0
average years
Age distribution of the Prunus armeniaca audience in United States
Age bracketShare%
16-1919%
20-2913%
30-3915%
40-4924%
50+28%
Fig. 04

Worldwide distribution

8.3%

of the worldwide Prunus armeniaca audience comes from United States.

Worldwide audience distribution share by country for Prunus armeniaca
CountryShare
Taiwan26.8%
Hong Kong8.8%
United States8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Prunus armeniaca audience in United States is strongest.

Fig. 05

Top regions by affinity

Prunus armeniaca fans by region: top regions in United States
#RegionReachAffinity×
01New Mexico~4K1.36×
02North Dakota~1K1.26×
03Vermont~1K1.24×
04California~70K1.23×
05South Dakota~1K1.19×
06Alaska~1K1.19×
07Montana~2K1.15×
08Idaho~3K1.12×
09Rhode Island~2K1.10×
10Delaware~2K1.10×
11Colorado~9K1.09×
12Utah~5K1.09×
13Maine~2K1.06×
14West Virginia~3K1.05×
15New Hampshire~2K1.05×
16Hawaii~2K1.04×
17Washington, District of Columbia~2K1.00×
18Nebraska~3K0.99×
19Mississippi~4K0.98×
20Arkansas~4K0.98×
21Oklahoma~6K0.97×
22Kansas~4K0.95×
23Oregon~6K0.94×
24Nevada~5K0.94×
25Iowa~4K0.93×
26Louisiana~6K0.91×
27Kentucky~6K0.91×
28Arizona~9K0.90×
29Washington~9K0.90×
30Connecticut~5K0.90×
31South Carolina~7K0.89×
32Alabama~6K0.89×
33Tennessee~9K0.87×
34Missouri~7K0.87×
35Minnesota~6K0.87×
36Maryland~8K0.86×
37Wisconsin~7K0.86×
38Indiana~8K0.85×
39Virginia~10K0.84×
40Massachusetts~9K0.84×
41New Jersey~10K0.82×
42North Carolina~10K0.81×
43Georgia~10K0.80×
44Michigan~10K0.80×
45Ohio~10K0.77×
46Pennsylvania~10K0.76×
47Illinois~10K0.76×
48New York~20K0.75×
49Texas~30K0.74×
50Florida~30K0.72×
Fig. 06

Affinity by region

Affinity by region — Prunus armeniaca, United States
0.72×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Prunus armeniaca audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Prunus armeniaca audience
#·InterestCategoryAffinity×
01Baking powderFood & Beverages9.27×
02HyattTravel & Leisure3.45×
03Non-alcoholic beverageFood & Beverages3.06×
04Microwave ovenHome & Garden2.87×
05CiderFood & Beverages2.87×
06FertilizerHome & Garden2.54×
07SmoothieFood & Beverages2.42×
08Mineral waterFood & Beverages2.41×
09Sugar substituteFood & Beverages2.10×
10Garden furnitureHome & Garden2.06×
11Trader Joe'sShopping1.95×
12Charitable organizationPolitics & Society1.83×
13BakeryFood & Beverages1.79×
14PharmacyBusiness & Career1.66×
15Children's clothingFashion & Accessoires1.63×
16Hardware storeHome & Garden1.59×
17Health insuranceBusiness & Career1.59×
18Snack foodFood & Beverages1.52×
19WalgreensShopping1.51×
20CocktailFood & Beverages1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Prunus armeniaca audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Prunus armeniaca audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.83×
IndulgenceJOY1.42×
Convenience OrientationPREMIUM1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Prunus armeniaca audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.56×
ExtroversionTHRILL0.69×
Social Media UsageJOY0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Prunus armeniaca have in United States?

Prunus armeniaca has an estimated audience of 516,471 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Prunus armeniaca fans?

79.9% of Prunus armeniaca fans are female, 20.1% are male, with an average age of 42.0 years.

03

Which brands do Prunus armeniaca fans like most?

Prunus armeniaca fans show strongest brand affinity for Baking powder (9.27×), Trader Joe's (1.95×), and Microwave oven (2.87×) over the country average.

04

Where do Prunus armeniaca fans live in United States?

Prunus armeniaca fans in United States are most concentrated in California (reach ~70K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Prunus armeniaca fans also like?

Beyond Prunus armeniaca itself, the audience over-indexes on Trader Joe's (1.95×), Microwave oven (2.87×), Non-alcoholic beverage (3.06×), and Walgreens (1.51×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Prunus armeniaca audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Prunus armeniaca. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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