Public policy Audience in United States

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Public policy has an estimated audience of 4,410,056 people in United States. 50.6% are female, 49.4% are male, average age 45.7. Top regions: California, Florida, Texas. Top brand affinities: Product design, Urban Outfitters, Israel, 3D printing, Natural rubber.

The average Public policy fan in United States is 45.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Product design, Urban Outfitters, Israel, with strongest over-indexing on Product design (4.35× the country average). Demographically, the Public policy audience skews balanced with an average age of 45.7, and over-indexes on personality traits such as Patriotism, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic · Subtype: Field of study

Demographics of Public policy fans

Demographic split for Public policy audience in United States
MetricValue
Female50.6%
Male49.4%
Average age45.7
Estimated audience size4,410,056

Audience persona

The typical Public policy fan in United States is balanced, around 45.7 years old, with strong Patriotism tendencies and a notable affinity for Product design.

Top regions in United States

Top regions ranked by reach for Public policy in United States
RegionReachAffinity
California704,9361.45×
Florida466,4431.56×
Texas416,9861.1×
New York304,7801.24×
Virginia203,8651.9×
North Carolina186,5931.41×
Pennsylvania162,3501.09×
Illinois157,5081.07×
Georgia156,3711.15×
Maryland138,6121.83×
Michigan136,5201.18×
Ohio124,8240.92×
Massachusetts116,8951.35×
New Jersey110,6720.99×
Arizona81,3990.9×
Washington72,7240.82×
Indiana70,4160.87×
Louisiana64,8221.14×
Tennessee64,6700.73×
Missouri53,2690.75×
Colorado52,7210.76×
Alabama52,1410.85×
Minnesota51,7490.82×
Connecticut50,8591.15×
Wisconsin47,6660.72×
South Carolina46,8370.71×
Washington, District of Columbia46,6143.52×
Oregon45,2120.89×
Oklahoma44,4070.91×
Mississippi40,4151.11×
Kentucky39,9770.72×
Arkansas36,9601.02×
Nevada29,3100.69×
Utah25,9380.66×
Iowa25,8150.71×
Kansas21,4520.62×
Rhode Island21,0811.5×
Delaware19,5781.61×
Hawaii16,4480.87×
Nebraska16,0990.73×
New Mexico13,9150.63×
New Hampshire13,7460.79×
Idaho12,3850.56×
West Virginia12,1030.59×
Maine11,1840.71×
North Dakota7,3840.82×
Vermont6,1430.79×
Montana5,9760.49×
Alaska5,5490.59×
South Dakota4,7750.47×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Public policy audience
BrandAffinityCategory
Product design4.35×Business & Career
Urban Outfitters3.64×Shopping
Israel2.19×Travel & Leisure
3D printing2.4×Technology & Electronics
Natural rubber1.6×Cars & Mobility
Pillow1.66×Home & Garden
Jeep Wagoneer3.58×Cars & Mobility
Grinch2.42×Movies & TV
Jesse Plemons2.07×Movies & TV
Vocal harmony2.64×Music & Radio
Goop3.04×Internet & Social Media
Pro-Ject2.3×Music & Radio
Solo climbing3.84×Sports
UK garage3×Music & Radio
South Asian cuisine4.86×Food & Beverages
Governor of Michigan4.03×Politics & Society
Albany County, New York6.14×Travel & Leisure
Enfamil3.63×Kids & Family
Home staging2.81×Home & Garden
Jaws2.92×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Public policy audience
TraitClusterScore
PatriotismCONSERVATISM2.9
SustainabilityBALANCE2.49
Family OrientationCONSERVATISM1.82
IndividualismJOY1.74
Community OrientationOPEN1.57
Career OrientationPOWER1.57

Worldwide distribution

Worldwide audience distribution share by country for Public policy
CountryShare
United States20.8%
Brazil11.8%
Italy3.9%

See Public policy audiences in other countries

More Field of study audiences in United States

Frequently asked questions

How many fans does Public policy have in United States?

Public policy has an estimated audience of 4,410,056 people in United States, concentrated in California and Florida.

What is the gender split and age of Public policy fans?

50.6% of Public policy fans are female, 49.4% are male, with an average age of 45.7 years.

Which brands do Public policy fans like most?

Public policy fans show strongest brand affinity for Product design (4.35×), Urban Outfitters (3.64×), and Israel (2.19×) over the country average.

Where do Public policy fans live in United States?

Public policy fans in United States are most concentrated in California (reach 704,936), Florida (reach 466,443), and Texas (reach 416,986). These three regions account for the largest share of the active audience.

What other brands do Public policy fans also like?

Beyond Public policy itself, the audience over-indexes on Urban Outfitters (3.64×), Israel (2.19×), 3D printing (2.4×), and Natural rubber (1.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Public policy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.