Purchase order Audience in United States

Purchase order logo

Purchase order has an estimated audience of 4,691,449 people in United States. 54.4% are female, 45.6% are male, average age 42.6. Top regions: California, Texas, New York. Top brand affinities: Mathcore, Google Home, Pillow, MK, Urban Outfitters.

The average Purchase order fan in United States is 42.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Mathcore, Google Home, Pillow, with strongest over-indexing on Mathcore (18.06× the country average). Demographically, the Purchase order audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Risk Appetite, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Purchase order fans

Demographic split for Purchase order audience in United States
MetricValue
Female54.4%
Male45.6%
Average age42.6
Estimated audience size4,691,449

Audience persona

The typical Purchase order fan in United States is balanced, around 42.6 years old, with strong Risk Appetite tendencies and a notable affinity for Mathcore.

Top regions in United States

Top regions ranked by reach for Purchase order in United States
RegionReachAffinity
California726,1171.41×
Texas480,9731.19×
New York340,8751.3×
Florida315,5890.99×
Illinois173,0991.11×
Georgia157,5951.09×
Pennsylvania146,9200.93×
North Carolina145,1921.03×
Ohio137,9430.95×
New Jersey135,4411.14×
Virginia131,2501.15×
Massachusetts116,3431.26×
Michigan113,6450.93×
Washington106,2521.13×
Maryland95,4981.18×
Arizona93,4390.98×
Tennessee84,2470.9×
Colorado81,6291.1×
Indiana75,3340.88×
Missouri68,3150.9×
Wisconsin66,2540.94×
Oregon64,6931.2×
Alabama64,6520.99×
Minnesota64,5260.96×
South Carolina57,9890.82×
Louisiana56,2830.93×
Kentucky52,2060.89×
Oklahoma50,3160.97×
Connecticut47,4741.01×
Nevada46,2561.02×
Utah41,901
Arkansas37,4910.97×
Kansas36,2870.98×
Mississippi35,9160.93×
Iowa30,5490.79×
Hawaii26,1561.3×
Washington, District of Columbia24,7871.76×
Idaho24,3001.03×
New Mexico23,500
Nebraska20,3340.86×
New Hampshire14,3530.78×
West Virginia14,0840.64×
Rhode Island13,8590.93×
Maine13,5560.81×
Montana11,6070.89×
South Dakota9,8650.91×
Alaska8,8770.88×
Delaware8,7150.67×
North Dakota7,4370.77×
Vermont7,2510.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Purchase order audience
BrandAffinityCategory
Mathcore18.06×Music & Radio
Google Home11.64×Technology & Electronics
Pillow2.76×Home & Garden
MK4.98×Music & Radio
Urban Outfitters2.21×Shopping
The Historian16.48×Literature
Nationality2.14×Politics & Society
Minnesota1.62×Travel & Leisure
N1 road (South Africa)3.8×Travel & Leisure
3D printing2.17×Technology & Electronics
Eurail16.57×Cars & Mobility
Parral, Chihuahua9.05×Travel & Leisure
Flash memory2.38×Technology & Electronics
Saving1.73×Business & Career
Tech News5.36×Technology & Electronics
Bully (2011 film)3.56×Movies & TV
Diane Sawyer4.46×Movies & TV
Life of Pi4.67×Movies & TV
Northrop Grumman3.06×Business & Career
ABC 7 Chicago2.04×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Purchase order audience
TraitClusterScore
Risk AppetiteTHRILL2.8
Quality AwarenessPREMIUM2.59
Luxury OrientationPREMIUM2.31
PatriotismCONSERVATISM2.21
Need for SecurityCONSERVATISM2
Convenience OrientationPREMIUM1.88

Worldwide distribution

Worldwide audience distribution share by country for Purchase order
CountryShare
United States28.8%
Italy15.3%
United Kingdom6.2%

See Purchase order audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Purchase order have in United States?

Purchase order has an estimated audience of 4,691,449 people in United States, concentrated in California and Texas.

What is the gender split and age of Purchase order fans?

54.4% of Purchase order fans are female, 45.6% are male, with an average age of 42.6 years.

Which brands do Purchase order fans like most?

Purchase order fans show strongest brand affinity for Mathcore (18.06×), Google Home (11.64×), and Pillow (2.76×) over the country average.

Where do Purchase order fans live in United States?

Purchase order fans in United States are most concentrated in California (reach 726,117), Texas (reach 480,973), and New York (reach 340,875). These three regions account for the largest share of the active audience.

What other brands do Purchase order fans also like?

Beyond Purchase order itself, the audience over-indexes on Google Home (11.64×), Pillow (2.76×), MK (4.98×), and Urban Outfitters (2.21×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Purchase order. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.