Putter Audience in United States
Putter has an estimated audience of 2,739,637 people in United States. 19.9% are female, 80.1% are male, average age 43.5. Top regions: Texas, California, Ohio. Top brand affinities: Ryder Cup, Tiger Woods, PSV Eindhoven, PGA Tour, Brooks Koepka.
The average Putter fan in United States is 43.5 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Ohio. Top brand affinities include Ryder Cup, Tiger Woods, PSV Eindhoven, with strongest over-indexing on Ryder Cup (21.87× the country average). Demographically, the Putter audience skews more male with an average age of 43.5, and over-indexes on personality traits such as Luxury Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of Putter fans
| Metric | Value |
|---|---|
| Female | 19.9% |
| Male | 80.1% |
| Average age | 43.5 |
| Estimated audience size | 2,739,637 |
Audience persona
The typical Putter fan in United States is more male, around 43.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Ryder Cup.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 226,739 | 0.96× |
| California | 222,708 | 0.74× |
| Ohio | 149,488 | 1.77× |
| Oregon | 137,122 | 4.37× |
| North Carolina | 133,999 | 1.63× |
| Florida | 125,279 | 0.68× |
| New York | 111,404 | 0.73× |
| Michigan | 105,531 | 1.47× |
| Illinois | 83,817 | 0.92× |
| Pennsylvania | 81,214 | 0.88× |
| Georgia | 61,337 | 0.73× |
| Washington | 56,914 | 1.04× |
| Virginia | 52,234 | 0.78× |
| New Jersey | 51,590 | 0.74× |
| Indiana | 47,510 | 0.95× |
| Tennessee | 46,323 | 0.84× |
| Missouri | 46,012 | 1.04× |
| Arizona | 42,585 | 0.76× |
| Massachusetts | 41,705 | 0.77× |
| South Carolina | 39,929 | 0.97× |
| Wisconsin | 38,383 | 0.93× |
| Minnesota | 38,257 | 0.97× |
| Nevada | 37,921 | 1.43× |
| Kentucky | 37,105 | 1.08× |
| Colorado | 35,412 | 0.82× |
| Alabama | 34,147 | 0.89× |
| Louisiana | 31,164 | 0.88× |
| Oklahoma | 29,234 | 0.96× |
| Iowa | 28,659 | 1.27× |
| Maryland | 28,275 | 0.6× |
| Utah | 25,573 | 1.04× |
| Kansas | 24,385 | 1.13× |
| Connecticut | 23,044 | 0.84× |
| Arkansas | 21,115 | 0.94× |
| Mississippi | 18,360 | 0.81× |
| Idaho | 18,272 | 1.33× |
| Nebraska | 16,231 | 1.18× |
| West Virginia | 11,409 | 0.89× |
| Hawaii | 10,113 | 0.86× |
| New Mexico | 9,732 | 0.71× |
| New Hampshire | 8,810 | 0.82× |
| Maine | 8,458 | 0.86× |
| Montana | 7,384 | 0.97× |
| South Dakota | 6,720 | 1.06× |
| Rhode Island | 6,446 | 0.74× |
| North Dakota | 6,405 | 1.14× |
| Washington, District of Columbia | 5,501 | 0.67× |
| Delaware | 4,045 | 0.54× |
| Vermont | 3,149 | 0.65× |
| Wyoming | 3,076 | 0.76× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ryder Cup | 21.87× | Sports |
| Tiger Woods | 15.33× | Sports |
| PSV Eindhoven | 51.67× | Sports |
| PGA Tour | 6.97× | Sports |
| Brooks Koepka | 22.41× | Sports |
| Indoor golf | 40.75× | Sports |
| Deutsche Eishockey Liga | 28.07× | Sports |
| Back to the Future | 9.84× | Movies & TV |
| TopGolf | 6.07× | Sports |
| Philadelphia Union | 20× | Sports |
| Justin Rose | 10.3× | Sports |
| Planet Fitness | 2.67× | Sports |
| Golf | 2.4× | Sports |
| Feyenoord | 26.19× | Sports |
| PGA TOUR Superstore | 17.93× | Shopping |
| Honda City | 19.03× | Cars & Mobility |
| Winter Olympic Games | 6.48× | Sports |
| Fly fishing | 3.9× | Sports |
| Family car | 5.83× | Cars & Mobility |
| Pebble Beach Golf Links | 13.91× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.9 |
| Family Orientation | CONSERVATISM | 1.84 |
| Sports Activity | POWER | 1.37 |
| LGBTQ+ Identity | OPEN | 1.23 |
| Early Adopter Mentality | POWER | 1.21 |
| Risk Appetite | THRILL | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 43.1% |
| United Kingdom | 15.0% |
| Japan | 11.3% |
See Putter audiences in other countries
More Sports audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Putter have in United States?
Putter has an estimated audience of 2,739,637 people in United States, concentrated in Texas and California.
What is the gender split and age of Putter fans?
19.9% of Putter fans are female, 80.1% are male, with an average age of 43.5 years.
Which brands do Putter fans like most?
Putter fans show strongest brand affinity for Ryder Cup (21.87×), Tiger Woods (15.33×), and PSV Eindhoven (51.67×) over the country average.
Where do Putter fans live in United States?
Putter fans in United States are most concentrated in Texas (reach 226,739), California (reach 222,708), and Ohio (reach 149,488). These three regions account for the largest share of the active audience.
What other brands do Putter fans also like?
Beyond Putter itself, the audience over-indexes on Tiger Woods (15.33×), PSV Eindhoven (51.67×), PGA Tour (6.97×), and Brooks Koepka (22.41×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Putter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.