Railroad car Audience in United States

Railroad car logo

Railroad car has an estimated audience of 7,280,373 people in United States. 31.8% are female, 68.2% are male, average age 41.5. Top regions: California, Texas, Colorado. Top brand affinities: Keene, New Hampshire, Israel, Urban Outfitters, Minnesota, Hipster.

The average Railroad car fan in United States is 41.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Colorado. Top brand affinities include Keene, New Hampshire, Israel, Urban Outfitters, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Railroad car audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Railroad car fans

Demographic split for Railroad car audience in United States
MetricValue
Female31.8%
Male68.2%
Average age41.5
Estimated audience size7,280,373

Audience persona

The typical Railroad car fan in United States is more male, around 41.5 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Railroad car in United States
RegionReachAffinity
California649,5920.81×
Texas574,5970.92×
Colorado312,9292.73×
Florida307,7590.62×
New York274,6850.68×
Nebraska267,0717.31×
Illinois220,7780.91×
Georgia217,4830.97×
North Carolina196,2810.9×
Pennsylvania195,5510.8×
Ohio190,7170.85×
Virginia153,8740.87×
Tennessee136,2500.93×
Michigan134,7980.71×
Washington133,6730.92×
Indiana128,7130.97×
New Jersey113,0380.61×
Missouri109,6960.93×
Kentucky105,0431.15×
Arizona102,7530.69×
Louisiana100,8291.07×
Alabama97,2080.96×
South Carolina88,7740.81×
Massachusetts83,4980.58×
Maryland81,3080.65×
Minnesota79,3010.76×
Iowa77,2061.29×
Oregon75,7020.91×
Wisconsin71,7610.66×
Oklahoma65,6830.81×
Kansas64,8541.13×
Arkansas53,9700.9×
Utah50,7500.78×
West Virginia44,5801.31×
Mississippi44,5510.74×
Nevada43,6900.62×
Connecticut42,1990.58×
Idaho32,9340.9×
New Mexico27,7300.76×
New Hampshire17,4480.61×
Rhode Island16,8480.73×
North Dakota16,7721.12×
Montana16,4820.82×
South Dakota16,2690.97×
Maine15,9520.61×
Alaska15,5711×
Hawaii14,7470.47×
Wyoming14,4251.34×
Delaware11,9120.59×
Vermont11,3380.89×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Railroad car audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Israel3.76×Travel & Leisure
Urban Outfitters2.95×Shopping
Minnesota2.56×Travel & Leisure
Hipster13.8×Politics & Society
Governor of Michigan9.54×Politics & Society
N1 road (South Africa)5.1×Travel & Leisure
Vocal harmony4.62×Music & Radio
Combat sport1.62×Sports
Academy Award for Best Documentary Feature11.67×Movies & TV
MK4.2×Music & Radio
Wok6.41×Food & Beverages
Nationality1.9×Politics & Society
Goop4.66×Internet & Social Media
3D printing2.2×Technology & Electronics
Grinch3.4×Movies & TV
Pillow1.71×Home & Garden
Cherish (group)8.46×Music & Radio
Hibachi6.02×Food & Beverages
Home staging3.65×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Railroad car audience
TraitClusterScore
PatriotismCONSERVATISM2.71
Risk AppetiteTHRILL1.79
Need for SecurityCONSERVATISM1.68
Quality AwarenessPREMIUM1.61
Pet OwnershipJOY1.5
DIY MentalityTHRILL1.49

Worldwide distribution

Worldwide audience distribution share by country for Railroad car
CountryShare
United States43.8%
Brazil7.6%
Canada4.2%

See Railroad car audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Railroad car have in United States?

Railroad car has an estimated audience of 7,280,373 people in United States, concentrated in California and Texas.

What is the gender split and age of Railroad car fans?

31.8% of Railroad car fans are female, 68.2% are male, with an average age of 41.5 years.

Which brands do Railroad car fans like most?

Railroad car fans show strongest brand affinity for Keene, New Hampshire (675×), Israel (3.76×), and Urban Outfitters (2.95×) over the country average.

Where do Railroad car fans live in United States?

Railroad car fans in United States are most concentrated in California (reach 649,592), Texas (reach 574,597), and Colorado (reach 312,929). These three regions account for the largest share of the active audience.

What other brands do Railroad car fans also like?

Beyond Railroad car itself, the audience over-indexes on Israel (3.76×), Urban Outfitters (2.95×), Minnesota (2.56×), and Hipster (13.8×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Railroad car. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.