Rascasse Audience Intelligence

Real estate license Audience in United States

A data profile of the people who buy, follow and care about Real estate license in United States — modelled from more than twelve digital signal sources. Real estate license has an estimated audience of 4,142,313 people in United States.

#4240among Topic in United States#706in Business & Career

The average Real estate license fan in United States is 41.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Property finder, Serviced apartment, Mortgage broker, with strongest over-indexing on Property finder (10.38× the country average).

Demographically, the Real estate license audience skews balanced with an average age of 41.9, and over-indexes on personality traits such as Career Orientation, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Real estate license fan in United States is balanced, around 41.9 years old, with strong Career Orientation tendencies and a notable affinity for Property finder.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Real estate license profile in United States.

Audience size
4.1M
in United States
Gender
48.3%♀
51.7% male
Age
41.9
average years
Country rank
#7826
Topic in United States
Fig. 01

Search interest · 12-month trend

-31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Real estate license fans

48.3% are female, 51.7% are male, average age 41.9.

Fig. 02

Gender split

48.3%
Female
51.7%
Male
Demographic split for Real estate license audience in United States
MetricValue
Female48.3%
Male51.7%
Average age41.9
Estimated audience size4,142,313
Fig. 03

Age distribution

Ø 41.9
average years
Age distribution of the Real estate license audience in United States
Age bracketShare%
16-1913%
20-2918%
30-3922%
40-4923%
50+25%
Fig. 04

Worldwide distribution

39.5%

of the worldwide Real estate license audience comes from United States.

Worldwide audience distribution share by country for Real estate license
CountryShare
United States39.5%
Canada5.1%
Germany5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Real estate license audience in United States is strongest.

Fig. 05

Top regions by affinity

Real estate license fans by region: top regions in United States
#RegionReachAffinity×
01California~1M2.30×
02New York~400K1.70×
03New Jersey~200K1.51×
04Washington, District of Columbia~20K1.30×
05Mississippi~40K1.26×
06Delaware~10K1.26×
07Alabama~70K1.22×
08Florida~300K1.18×
09South Carolina~70K1.18×
10Pennsylvania~200K1.15×
11Georgia~100K1.14×
12Virginia~100K1.14×
13Maryland~80K1.14×
14Nevada~50K1.14×
15Louisiana~60K1.13×
16Tennessee~90K1.10×
17Connecticut~50K1.09×
18Texas~400K1.02×
19Missouri~70K1.00×
20Kentucky~50K1.00×
21Arkansas~30K1.00×
22Oklahoma~50K0.99×
23Arizona~80K0.98×
24Kansas~30K0.98×
25Hawaii~20K0.98×
26Massachusetts~80K0.96×
27Illinois~100K0.95×
28Rhode Island~10K0.95×
29North Carolina~100K0.92×
30Indiana~70K0.90×
31West Virginia~20K0.90×
32New Hampshire~10K0.89×
33Washington~70K0.87×
34North Dakota~7K0.87×
35Ohio~100K0.86×
36Colorado~60K0.85×
37Wisconsin~50K0.85×
38Nebraska~20K0.85×
39Alaska~8K0.85×
40Idaho~20K0.84×
41Michigan~90K0.82×
42Maine~10K0.82×
43Vermont~6K0.82×
44New Mexico~20K0.81×
45Minnesota~50K0.78×
46South Dakota~7K0.78×
47Utah~30K0.77×
48Montana~9K0.77×
49Oregon~40K0.76×
50Iowa~30K0.76×
Fig. 06

Affinity by region

Affinity by region — Real estate license, United States
0.76×1.00×2.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Real estate license audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Real estate license audience
#·InterestCategoryAffinity×
01Serviced apartmentTravel & Leisure60.21×
02Caixa Econômica FederalBusiness & Career51.74×
03Mortgage brokerBusiness & Career20.00×
04CondominiumHome & Garden18.38×
05Property finderHome & Garden10.38×
06Residential areaHome & Garden8.84×
07Asset managementBusiness & Career8.37×
08BrokerBusiness & Career8.24×
09Single-family detached homeHome & Garden7.90×
10Money managementBusiness & Career5.84×
11LinkedInInternet & Social Media5.40×
12Stock marketBusiness & Career5.20×
13Mortgage loansBusiness & Career4.88×
14Career developmentBusiness & Career4.14×
15Renewable energyBusiness & Career3.84×
16InnovationBusiness & Career3.53×
17Vehicle insuranceCars & Mobility3.21×
18FedExBusiness & Career3.17×
19AirbnbTravel & Leisure2.91×
20Planet FitnessSports2.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Real estate license audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Real estate license audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER3.04×
Quality AwarenessPREMIUM2.16×
Urban LifestyleOPEN1.88×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Real estate license audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.78×
CreativityOPEN0.82×
Healthy LifestyleBALANCE0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Real estate license have in United States?

Real estate license has an estimated audience of 4,142,313 people in United States, concentrated in California and New York.

02

What is the gender split and age of Real estate license fans?

48.3% of Real estate license fans are female, 51.7% are male, with an average age of 41.9 years.

03

Which brands do Real estate license fans like most?

Real estate license fans show strongest brand affinity for Property finder (10.38×), Serviced apartment (60.21×), and Mortgage broker (20×) over the country average.

04

Where do Real estate license fans live in United States?

Real estate license fans in United States are most concentrated in California (reach ~1M), New York (reach ~400K), and Texas (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Real estate license fans also like?

Beyond Real estate license itself, the audience over-indexes on Serviced apartment (60.21×), Mortgage broker (20×), Mortgage loans (4.88×), and Residential area (8.84×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Real estate license audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Real estate license. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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