Rascasse Audience Intelligence

Relocation (personal) Audience in United States

A data profile of the people who buy, follow and care about Relocation (personal) in United States — modelled from more than twelve digital signal sources. Relocation (personal) has an estimated audience of 814,964 people in United States.

The average Relocation (personal) fan in United States is 32.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Group buying, Single-lens reflex camera, Windbreaker, with strongest over-indexing on Group buying (106.32× the country average).

Demographically, the Relocation (personal) audience skews balanced with an average age of 32.4, and over-indexes on personality traits such as Indulgence, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Relocation (personal) fan in United States is balanced, around 32.4 years old, with strong Indulgence tendencies and a notable affinity for Group buying.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Relocation (personal) profile in United States.

Audience size
815K
in United States
Gender
51.1%
48.9% male
Age
32.4
average years
Country rank
#27140
Topic in United States
Fig. 01

Search interest · 12-month trend

+24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Relocation (personal) fans

51.1% are female, 48.9% are male, average age 32.4.

Fig. 02

Gender split

51.1%
Female
48.9%
Male
Demographic split for Relocation (personal) audience in United States
MetricValue
Female51.1%
Male48.9%
Average age32.4
Estimated audience size814,964
Fig. 03

Age distribution

Ø 32.4
average years
Age distribution of the Relocation (personal) audience in United States
Age bracketShare%
16-1930%
20-2930%
30-3921%
40-4914%
50+5%
Fig. 04

Worldwide distribution

30.3%

of the worldwide Relocation (personal) audience comes from United States.

Worldwide audience distribution share by country for Relocation (personal)
CountryShare
United States30.3%
France8.9%
Canada6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Relocation (personal) audience in United States is strongest.

Fig. 05

Top regions by affinity

Relocation (personal) fans by region: top regions in United States
#RegionReachAffinity×
01South Dakota~3K1.55×
02California~100K1.35×
03Florida~70K1.28×
04Texas~90K1.24×
05North Carolina~30K1.24×
06Georgia~30K1.21×
07Virginia~20K1.20×
08Washington~20K1.20×
09Washington, District of Columbia~3K1.17×
10Arizona~20K1.15×
11Arkansas~8K1.14×
12Nevada~9K1.11×
13New York~50K1.10×
14New Jersey~20K1.10×
15Maryland~20K1.07×
16Illinois~30K1.06×
17Louisiana~10K1.06×
18South Carolina~10K1.05×
19Oregon~10K1.05×
20Tennessee~20K1.04×
21Alabama~10K1.02×
22Hawaii~4K1.02×
23Alaska~2K1.02×
24Connecticut~8K1.01×
25Kentucky~10K1.00×
26Indiana~10K0.99×
27Massachusetts~20K0.98×
28Colorado~10K0.98×
29Mississippi~6K0.97×
30New Mexico~4K0.97×
31Oklahoma~9K0.95×
32Utah~7K0.95×
33Nebraska~4K0.95×
34Kansas~6K0.94×
35Wisconsin~10K0.93×
36Montana~2K0.93×
37North Dakota~2K0.93×
38Delaware~2K0.92×
39Pennsylvania~20K0.91×
40Missouri~10K0.91×
41Ohio~20K0.90×
42Vermont~1K0.90×
43Michigan~20K0.89×
44Rhode Island~2K0.88×
45Minnesota~10K0.87×
46Iowa~6K0.87×
47Idaho~4K0.87×
48New Hampshire~3K0.84×
49Maine~2K0.84×
50West Virginia~3K0.82×
Fig. 06

Affinity by region

Affinity by region — Relocation (personal), United States
0.82×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Relocation (personal) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Relocation (personal) audience
#·InterestCategoryAffinity×
01Group buyingShopping106.32×
02Trench coatFashion & Accessoires62.61×
03WindbreakerFashion & Accessoires56.31×
04Single-lens reflex cameraTechnology & Electronics31.79×
05Boxer shortsFashion & Accessoires28.23×
06City carCars & Mobility20.00×
07Astro (Malaysian satellite television)Movies & TV20.00×
08Mazda6Cars & Mobility20.00×
09Max MaraFashion & Accessoires16.30×
10Toyota YarisCars & Mobility16.17×
11Family carCars & Mobility13.75×
12Toyota HiluxCars & Mobility11.91×
13Honda CR-VCars & Mobility11.53×
14BB creamBeauty & Wellness10.29×
15Hybrid electric vehicleCars & Mobility9.50×
16Property finderHome & Garden9.46×
17Toyota Land CruiserCars & Mobility8.92×
18Antique carCars & Mobility7.93×
197-ElevenShopping6.11×
20NordstromShopping2.77×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Relocation (personal) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Relocation (personal) audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY3.44×
Family OrientationCONSERVATISM3.38×
Price SensitivityPREMIUM2.41×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Relocation (personal) audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.89×
Community OrientationOPEN0.89×
ExtroversionTHRILL0.93×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Relocation (personal) have in United States?

Relocation (personal) has an estimated audience of 814,964 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Relocation (personal) fans?

51.1% of Relocation (personal) fans are female, 48.9% are male, with an average age of 32.4 years.

03

Which brands do Relocation (personal) fans like most?

Relocation (personal) fans show strongest brand affinity for Group buying (106.32×), Single-lens reflex camera (31.79×), and Windbreaker (56.31×) over the country average.

04

Where do Relocation (personal) fans live in United States?

Relocation (personal) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Relocation (personal) fans also like?

Beyond Relocation (personal) itself, the audience over-indexes on Single-lens reflex camera (31.79×), Windbreaker (56.31×), Trench coat (62.61×), and Property finder (9.46×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Relocation (personal). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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