Rascasse Audience Intelligence

Ricotta Audience in United States

A data profile of the people who buy, follow and care about Ricotta in United States — modelled from more than twelve digital signal sources. Ricotta has an estimated audience of 864,798 people in United States.

#7among Cheese in United States#9216among Topic in United States#1450in Food & Beverages

The average Ricotta fan in United States is 43.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Sustainable energy, FedEx, Renewable energy, with strongest over-indexing on Sustainable energy (6.7× the country average).

Demographically, the Ricotta audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Sustainability, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ricotta fan in United States is more female, around 43.8 years old, with strong Sustainability tendencies and a notable affinity for Sustainable energy.

Category: Food & Beverages · Type: Topic · Subtype: Cheese

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ricotta profile in United States.

Audience size
865K
in United States
Gender
74.4%♀
25.6% male
Age
43.8
average years
Country rank
#26072
Topic in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ricotta fans

74.4% are female, 25.6% are male, average age 43.8.

Fig. 02

Gender split

74.4%
Female
25.6%
Male
Demographic split for Ricotta audience in United States
MetricValue
Female74.4%
Male25.6%
Average age43.8
Estimated audience size864,798
Fig. 03

Age distribution

Ø 43.8
average years
Age distribution of the Ricotta audience in United States
Age bracketShare%
16-1913%
20-2914%
30-3917%
40-4924%
50+32%
Fig. 04

Worldwide distribution

14.1%

of the worldwide Ricotta audience comes from United States.

Worldwide audience distribution share by country for Ricotta
CountryShare
Italy42.0%
United States14.1%
Germany4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ricotta audience in United States is strongest.

Fig. 05

Top regions by affinity

Ricotta fans by region: top regions in United States
#RegionReachAffinity×
01New York~80K1.71×
02Connecticut~10K1.57×
03Massachusetts~20K1.38×
04Rhode Island~4K1.38×
05Washington~20K1.22×
06California~100K1.20×
07Hawaii~4K1.17×
08Washington, District of Columbia~3K1.17×
09Alaska~2K1.17×
10New Jersey~30K1.16×
11Nevada~10K1.15×
12Oregon~10K1.12×
13Illinois~30K1.09×
14Florida~60K1.06×
15Utah~8K1.05×
16Minnesota~10K1.02×
17Pennsylvania~30K1.01×
18Colorado~10K1.01×
19Montana~2K1.01×
20New Hampshire~3K1.00×
21Arizona~20K0.99×
22Maine~3K0.99×
23Vermont~1K0.98×
24North Carolina~30K0.97×
25Texas~70K0.96×
26Idaho~4K0.95×
27Louisiana~10K0.94×
28Nebraska~4K0.94×
29Delaware~2K0.93×
30South Dakota~2K0.93×
31South Carolina~10K0.92×
32Iowa~7K0.92×
33Kansas~6K0.92×
34Tennessee~20K0.91×
35Wisconsin~10K0.91×
36Georgia~20K0.90×
37Missouri~10K0.90×
38North Dakota~2K0.90×
39Virginia~20K0.89×
40Oklahoma~8K0.88×
41Maryland~10K0.87×
42Michigan~20K0.86×
43Arkansas~6K0.85×
44Indiana~10K0.84×
45Ohio~20K0.83×
46New Mexico~4K0.83×
47West Virginia~3K0.83×
48Kentucky~9K0.80×
49Alabama~10K0.79×
50Mississippi~5K0.76×
Fig. 06

Affinity by region

Affinity by region — Ricotta, United States
0.76×1.00×1.71×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ricotta audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ricotta audience
#·InterestCategoryAffinity×
01Baking powderFood & Beverages12.17×
02Sustainable energyHome & Garden6.70×
03Potato chipFood & Beverages5.89×
04QVCMovies & TV5.38×
05FedExBusiness & Career5.21×
06Renewable energyBusiness & Career5.05×
07First class travelTravel & Leisure4.51×
08Microwave ovenHome & Garden4.14×
09Discount storesShopping3.58×
10Organic foodFood & Beverages3.08×
11Mortgage loansBusiness & Career2.91×
12SubwayFood & Beverages2.73×
13Shopping mallsShopping2.64×
14Pizza HutFood & Beverages2.62×
15Trader Joe'sShopping2.58×
16PinterestInternet & Social Media2.49×
17AirbnbTravel & Leisure2.48×
18McDonald'sFood & Beverages2.28×
19BarbecueFood & Beverages2.11×
20FurnitureHome & Garden1.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ricotta audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ricotta audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE2.19×
Family OrientationCONSERVATISM2.17×
Convenience OrientationPREMIUM2.09×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ricotta audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.78×
Pet OwnershipJOY0.89×
Early Adopter MentalityPOWER0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ricotta have in United States?

Ricotta has an estimated audience of 864,798 people in United States, concentrated in California and New York.

02

What is the gender split and age of Ricotta fans?

74.4% of Ricotta fans are female, 25.6% are male, with an average age of 43.8 years.

03

Which brands do Ricotta fans like most?

Ricotta fans show strongest brand affinity for Sustainable energy (6.7×), FedEx (5.21×), and Renewable energy (5.05×) over the country average.

04

Where do Ricotta fans live in United States?

Ricotta fans in United States are most concentrated in California (reach ~100K), New York (reach ~80K), and Texas (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Ricotta fans also like?

Beyond Ricotta itself, the audience over-indexes on FedEx (5.21×), Renewable energy (5.05×), QVC (5.38×), and Pinterest (2.49×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Ricotta. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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