Rascasse Audience Intelligence

Roadkill (Internet show) Audience in United States

A data profile of the people who buy, follow and care about Roadkill (Internet show) in United States — modelled from more than twelve digital signal sources. Roadkill (Internet show) has an estimated audience of 340,618 people in United States.

#12among Documentary in United States#4026among Movie / TV Show / Series in United States#8245in Movies & TV

The average Roadkill (Internet show) fan in United States is 43.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include AutoZone, Ford Galaxie, O'Reilly Auto Parts, with strongest over-indexing on AutoZone (6.42× the country average).

Demographically, the Roadkill (Internet show) audience skews more male with an average age of 43.2, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Roadkill (Internet show) fan in United States is more male, around 43.2 years old, with strong Patriotism tendencies and a notable affinity for AutoZone.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Documentary

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Roadkill (Internet show) profile in United States.

Audience size
341K
in United States
Gender
6.7%♀
93.3% male
Age
43.2
average years
Country rank
#45268
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Roadkill (Internet show) viewers

6.7% are female, 93.3% are male, average age 43.2.

Fig. 02

Gender split

6.7%
Female
93.3%
Male
Demographic split for Roadkill (Internet show) audience in United States
MetricValue
Female6.7%
Male93.3%
Average age43.2
Estimated audience size340,618
Fig. 03

Age distribution

Ø 43.2
average years
Age distribution of the Roadkill (Internet show) audience in United States
Age bracketShare%
16-1913%
20-2916%
30-3917%
40-4923%
50+31%
Fig. 04

Worldwide distribution

57.9%

of the worldwide Roadkill (Internet show) audience comes from United States.

Worldwide audience distribution share by country for Roadkill (Internet show)
CountryShare
United States57.9%
Australia5.5%
Mexico4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Roadkill (Internet show) audience in United States is strongest.

Fig. 05

Top regions by affinity

Roadkill (Internet show) fans by region: top regions in United States
#RegionReachAffinity×
01Nevada~5K1.65×
02Missouri~7K1.23×
03Idaho~2K1.23×
04Michigan~10K1.18×
05Montana~1K1.18×
06Iowa~3K1.16×
07Kentucky~5K1.14×
08Oregon~4K1.14×
09Oklahoma~4K1.13×
10Kansas~3K1.09×
11Indiana~7K1.08×
12Louisiana~5K1.06×
13Washington~7K1.05×
14West Virginia~2K1.05×
15North Dakota<1K1.04×
16Vermont<1K1.04×
17Arizona~7K1.03×
18Wisconsin~5K1.03×
19Alabama~5K1.03×
20New Mexico~2K1.03×
21Nebraska~2K1.03×
22New Hampshire~1K1.03×
23South Dakota<1K1.03×
24Tennessee~7K1.02×
25Maine~1K1.01×
26Arkansas~3K1.00×
27Ohio~10K0.99×
28Minnesota~5K0.99×
29Utah~3K0.98×
30Alaska<1K0.97×
31Pennsylvania~10K0.96×
32Mississippi~3K0.96×
33Georgia~10K0.95×
34North Carolina~9K0.92×
35Colorado~5K0.92×
36Connecticut~3K0.92×
37California~30K0.91×
38Rhode Island<1K0.91×
39South Carolina~5K0.90×
40Texas~30K0.89×
41Virginia~7K0.89×
42Delaware<1K0.89×
43Illinois~10K0.88×
44Massachusetts~6K0.88×
45Hawaii~1K0.85×
46New Jersey~7K0.83×
47Maryland~5K0.83×
48Florida~20K0.81×
49New York~20K0.81×
50Washington, District of Columbia<1K0.78×
Fig. 06

Affinity by region

Affinity by region — Roadkill (Internet show), United States
0.78×1.00×1.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Roadkill (Internet show) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Roadkill (Internet show) audience
#·InterestCategoryAffinity×
01Ford GalaxieCars & Mobility122.73×
02Grand tourerCars & Mobility24.65×
03Edward NortonMovies & TV20.00×
04National Auto Sport AssociationSports19.86×
05SuperchargerCars & Mobility13.12×
06Matthew StaffordSports11.43×
07Radio-controlled carKids & Family10.70×
08CarcareCars & Mobility10.15×
09Auto showCars & Mobility10.15×
10Antique carCars & Mobility10.06×
11Toyota Land CruiserCars & Mobility9.38×
12Automobile repair shopCars & Mobility7.88×
13O'Reilly Auto PartsCars & Mobility7.59×
14Advance Auto PartsCars & Mobility7.29×
15Discount TireShopping6.46×
16AutoZoneCars & Mobility6.42×
17Custom motorcycleCars & Mobility6.27×
18Kyle BuschSports6.09×
19TramCars & Mobility5.98×
20Solar energyHome & Garden4.23×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Roadkill (Internet show) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Roadkill (Internet show) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.63×
Need for SecurityCONSERVATISM2.62×
Convenience OrientationPREMIUM1.83×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Roadkill (Internet show) audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.57×
MindfulnessBALANCE0.57×
CreativityOPEN0.57×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Roadkill (Internet show) have in United States?

Roadkill (Internet show) has an estimated audience of 340,618 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Roadkill (Internet show) viewers?

6.7% of Roadkill (Internet show) fans are female, 93.3% are male, with an average age of 43.2 years.

03

Which brands do Roadkill (Internet show) fans like most?

Roadkill (Internet show) fans show strongest brand affinity for AutoZone (6.42×), Ford Galaxie (122.73×), and O'Reilly Auto Parts (7.59×) over the country average.

04

Where do Roadkill (Internet show) fans live in United States?

Roadkill (Internet show) fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Roadkill (Internet show) fans also like?

Beyond Roadkill (Internet show) itself, the audience over-indexes on Ford Galaxie (122.73×), O'Reilly Auto Parts (7.59×), Advance Auto Parts (7.29×), and Discount Tire (6.46×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Roadkill (Internet show). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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