Royal Botanic Gardens, Kew Audience in United States

Royal Botanic Gardens, Kew has an estimated audience of 404,204 people in United States. 58.4% are female, 41.6% are male, average age 37.0. Top regions: California, New York, Texas. Top brand affinities: Lulu 黃路梓茵, Eddie Stobart, Janitor, UK garage, Whataburger.
The average Royal Botanic Gardens, Kew fan in United States is 37.0 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Lulu 黃路梓茵, Eddie Stobart, Janitor, with strongest over-indexing on Lulu 黃路梓茵 (20× the country average). Demographically, the Royal Botanic Gardens, Kew audience skews more female with an average age of 37.0, and over-indexes on personality traits such as Urban Lifestyle, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: POI
Demographics of Royal Botanic Gardens, Kew fans
| Metric | Value |
|---|---|
| Female | 58.4% |
| Male | 41.6% |
| Average age | 37.0 |
| Estimated audience size | 404,204 |
Audience persona
The typical Royal Botanic Gardens, Kew fan in United States is more female, around 37.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for Lulu 黃路梓茵.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 55,851 | 1.26× |
| New York | 33,203 | 1.47× |
| Texas | 26,122 | 0.75× |
| Florida | 22,306 | 0.82× |
| Massachusetts | 15,560 | 1.95× |
| Washington | 14,054 | 1.73× |
| Illinois | 13,512 | 1× |
| Virginia | 12,642 | 1.28× |
| North Carolina | 12,154 | 1× |
| Pennsylvania | 11,936 | 0.88× |
| Colorado | 9,556 | 1.5× |
| New Jersey | 9,442 | 0.92× |
| Georgia | 8,946 | 0.72× |
| Ohio | 8,032 | 0.65× |
| Maryland | 7,514 | 1.08× |
| Oregon | 7,178 | 1.55× |
| Michigan | 6,443 | 0.61× |
| Arizona | 5,992 | 0.73× |
| Minnesota | 5,500 | 0.95× |
| Connecticut | 5,295 | 1.31× |
| Tennessee | 5,281 | 0.65× |
| Missouri | 4,619 | 0.71× |
| Wisconsin | 4,464 | 0.73× |
| Utah | 4,119 | 1.14× |
| South Carolina | 3,995 | 0.66× |
| Indiana | 3,895 | 0.53× |
| Washington, District of Columbia | 3,494 | 2.88× |
| Kentucky | 2,947 | 0.58× |
| Alabama | 2,536 | 0.45× |
| Louisiana | 2,530 | 0.49× |
| Nevada | 2,364 | 0.6× |
| Oklahoma | 2,323 | 0.52× |
| Iowa | 2,163 | 0.65× |
| New Hampshire | 2,163 | 1.36× |
| Kansas | 1,948 | 0.61× |
| Maine | 1,941 | 1.34× |
| Rhode Island | 1,924 | 1.5× |
| Idaho | 1,920 | 0.95× |
| New Mexico | 1,654 | 0.82× |
| Hawaii | 1,631 | 0.94× |
| Arkansas | 1,526 | 0.46× |
| Mississippi | 1,470 | 0.44× |
| Nebraska | 1,285 | 0.63× |
| Vermont | 1,284 | 1.81× |
| West Virginia | 1,246 | 0.66× |
| Alaska | 1,211 | 1.4× |
| Montana | 1,084 | 0.97× |
| Delaware | 1,079 | 0.97× |
| South Dakota | 1,017 | 1.09× |
| North Dakota | 990 | 1.19× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Lulu 黃路梓茵 | 20× | Movies & TV |
| Eddie Stobart | 908.28× | Business & Career |
| Janitor | 12.77× | Home & Garden |
| UK garage | 5.93× | Music & Radio |
| Whataburger | 1.56× | Food & Beverages |
| Lindy Hop | 8.8× | Music & Radio |
| Peugeot 308 | 20× | Cars & Mobility |
| JDSU | 2.44× | Business & Career |
| Corona (band) | 4.4× | Music & Radio |
| Stamp collecting | 3.22× | Home & Garden |
| Chiropractic education | 6.69× | Business & Career |
| Infinity Slots | 65.79× | Games |
| Box lacrosse | 4.46× | Sports |
| Google Analytics | 2.47× | Internet & Social Media |
| Mothercare | 1.63× | Kids & Family |
| Sacred Heart Catholic Church (Dubuque, Iowa) | 5.56× | Politics & Society |
| Yip Man | 13.74× | Politics & Society |
| edureka | 17.47× | Business & Career |
| Certified diabetes educator | 6.33× | Business & Career |
| Grimsby | 24.46× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 114.44 |
| Indulgence | JOY | 1.46 |
| Price Sensitivity | PREMIUM | 1.42 |
| Family Orientation | CONSERVATISM | 1.32 |
| Healthy Lifestyle | BALANCE | 1.28 |
| Design Affinity | PREMIUM | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 44.3% |
| United States | 14.0% |
| France | 6.7% |
See Royal Botanic Gardens, Kew audiences in other countries
- Royal Botanic Gardens, Kew — Germany
- Royal Botanic Gardens, Kew — United Kingdom
- Royal Botanic Gardens, Kew — France
- Royal Botanic Gardens, Kew — Italy
- Royal Botanic Gardens, Kew — Spain
- Royal Botanic Gardens, Kew — Brazil
- Royal Botanic Gardens, Kew — Japan
- Royal Botanic Gardens, Kew — South Korea
- Royal Botanic Gardens, Kew — India
More POI audiences in United States
- Manhattan (32,995,716)
- Brooklyn (21,036,114)
- The Bronx (14,112,482)
- Midtown Manhattan (13,341,655)
- Times Square (12,272,822)
Frequently asked questions
How many fans does Royal Botanic Gardens, Kew have in United States?
Royal Botanic Gardens, Kew has an estimated audience of 404,204 people in United States, concentrated in California and New York.
What is the gender split and age of Royal Botanic Gardens, Kew fans?
58.4% of Royal Botanic Gardens, Kew fans are female, 41.6% are male, with an average age of 37.0 years.
Which brands do Royal Botanic Gardens, Kew fans like most?
Royal Botanic Gardens, Kew fans show strongest brand affinity for Lulu 黃路梓茵 (20×), Eddie Stobart (908.28×), and Janitor (12.77×) over the country average.
Where do Royal Botanic Gardens, Kew fans live in United States?
Royal Botanic Gardens, Kew fans in United States are most concentrated in California (reach 55,851), New York (reach 33,203), and Texas (reach 26,122). These three regions account for the largest share of the active audience.
What other brands do Royal Botanic Gardens, Kew fans also like?
Beyond Royal Botanic Gardens, Kew itself, the audience over-indexes on Eddie Stobart (908.28×), Janitor (12.77×), UK garage (5.93×), and Whataburger (1.56×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Royal Botanic Gardens, Kew. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.