SAP Solution Manager Audience in United States

SAP Solution Manager has an estimated audience of 407,482 people in United States. 46.0% are female, 54.0% are male, average age 47.8. Top regions: Texas, California, New York. Top brand affinities: Oracle Corporation, SAP HANA, General Electric, Fujitsu, LastPass.

The average SAP Solution Manager fan in United States is 47.8 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Oracle Corporation, SAP HANA, General Electric, with strongest over-indexing on Oracle Corporation (29.32× the country average). Demographically, the SAP Solution Manager audience skews balanced with an average age of 47.8, and over-indexes on personality traits such as Need for Security, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 41 regions tracked by Rascasse.

Type: Topic

Demographics of SAP Solution Manager fans

Demographic split for SAP Solution Manager audience in United States
MetricValue
Female46.0%
Male54.0%
Average age47.8
Estimated audience size407,482

Audience persona

The typical SAP Solution Manager fan in United States is balanced, around 47.8 years old, with strong Need for Security tendencies and a notable affinity for Oracle Corporation.

Top regions in United States

Top regions ranked by reach for SAP Solution Manager in United States
RegionReachAffinity
Texas23,2010.66×
California19,5030.44×
New York15,8580.7×
Illinois10,6180.78×
Florida9,5460.35×
Georgia9,5010.76×
Virginia8,0750.81×
Pennsylvania7,7630.57×
New Jersey7,3990.71×
Mississippi5,7881.72×
North Carolina5,4730.45×
Ohio5,4510.43×
Massachusetts5,3700.67×
Louisiana5,1460.98×
Arkansas5,1421.53×
Oklahoma5,0291.11×
Washington4,9510.61×
Kentucky4,9490.97×
Alabama4,7900.84×
Michigan4,7480.45×
Colorado4,6460.72×
Tennessee4,5640.56×
South Carolina4,5310.74×
Indiana4,4150.59×
Kansas4,4131.37×
Idaho4,4122.16×
Missouri4,2750.65×
Minnesota4,2200.72×
Iowa4,1901.25×
Wisconsin4,0480.66×
Maryland4,0170.57×
New Hampshire3,9372.45×
Arizona3,8990.47×
Nebraska3,8551.89×
Connecticut3,8490.94×
New Mexico3,8351.88×
Nevada3,8230.97×
Oregon3,7740.81×
Utah3,7511.03×
Delaware3,4053.03×
Washington, District of Columbia2,4582.01×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for SAP Solution Manager audience
BrandAffinityCategory
Oracle Corporation29.32×Technology & Electronics
SAP HANA108.62×Technology & Electronics
General Electric33.45×Home & Garden
Fujitsu84.63×Technology & Electronics
LastPass29.85×Technology & Electronics
HubSpot18.41×Internet & Social Media
JIRA31.21×Technology & Electronics
Dropbox (service)11.21×Technology & Electronics
Small Business Administration12.17×Business & Career
Enterprise resource planning28.29×Business & Career
Adobe11.24×Technology & Electronics
TurboTax5.67×Business & Career
Business software12.21×Business & Career
MongoDB27.74×Technology & Electronics
Information security6.84×Business & Career
Squarespace8.76×Technology & Electronics
IBM11.25×Technology & Electronics
Web server5.73×Technology & Electronics
Data visualization14.81×Technology & Electronics
Business intelligence11.52×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by SAP Solution Manager audience
TraitClusterScore
Need for SecurityCONSERVATISM5.71
Convenience OrientationPREMIUM1.66
Career OrientationPOWER1.64
Early Adopter MentalityPOWER1.59
LGBTQ+ IdentityOPEN1.58
Price SensitivityPREMIUM1.43

Worldwide distribution

Worldwide audience distribution share by country for SAP Solution Manager
CountryShare
United States50.0%
India15.8%
Germany5.3%

See SAP Solution Manager audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does SAP Solution Manager have in United States?

SAP Solution Manager has an estimated audience of 407,482 people in United States, concentrated in Texas and California.

What is the gender split and age of SAP Solution Manager fans?

46.0% of SAP Solution Manager fans are female, 54.0% are male, with an average age of 47.8 years.

Which brands do SAP Solution Manager fans like most?

SAP Solution Manager fans show strongest brand affinity for Oracle Corporation (29.32×), SAP HANA (108.62×), and General Electric (33.45×) over the country average.

Where do SAP Solution Manager fans live in United States?

SAP Solution Manager fans in United States are most concentrated in Texas (reach 23,201), California (reach 19,503), and New York (reach 15,858). These three regions account for the largest share of the active audience.

What other brands do SAP Solution Manager fans also like?

Beyond SAP Solution Manager itself, the audience over-indexes on SAP HANA (108.62×), General Electric (33.45×), Fujitsu (84.63×), and LastPass (29.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for SAP Solution Manager. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.