Saquon Barkley Audience in United States

Saquon Barkley logo

Saquon Barkley has an estimated audience of 6,139,743 people in United States. 44.1% are female, 55.9% are male, average age 36.0. Top regions: Pennsylvania, California, Texas. Top brand affinities: Goop, Elsword, Grinch, Governor of Michigan, Mathcore.

The average Saquon Barkley fan in United States is 36.0 years old, more male, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, California, Texas. Top brand affinities include Goop, Elsword, Grinch, with strongest over-indexing on Goop (8.31× the country average). Demographically, the Saquon Barkley audience skews more male with an average age of 36.0, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of Saquon Barkley fans

Demographic split for Saquon Barkley audience in United States
MetricValue
Female44.1%
Male55.9%
Average age36.0
Estimated audience size6,139,743

Audience persona

The typical Saquon Barkley fan in United States is more male, around 36.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Saquon Barkley in United States
RegionReachAffinity
Pennsylvania840,0474.06×
California469,4750.7×
Texas417,6230.79×
New York397,0071.16×
Florida374,5550.9×
New Jersey373,0082.39×
Virginia198,3401.33×
North Carolina195,9981.06×
Georgia187,1960.99×
Illinois185,8390.91×
Ohio180,5300.95×
Maryland158,4731.5×
Michigan145,9590.91×
Massachusetts115,1270.95×
Tennessee107,5370.87×
Arizona103,9430.83×
Indiana94,1550.84×
South Carolina90,6270.98×
Washington86,3640.7×
Missouri86,1540.87×
Colorado85,4010.88×
Louisiana80,1621.01×
Wisconsin76,2630.83×
Alabama73,6950.86×
Minnesota72,2720.82×
Connecticut70,3681.14×
Kentucky60,0570.78×
Delaware50,9923.01×
Oklahoma47,4660.7×
Iowa46,2340.91×
Kansas45,8200.95×
Nevada45,6800.77×
Oregon43,9310.62×
Mississippi43,2820.86×
Arkansas38,0620.75×
Utah35,1840.64×
Washington, District of Columbia26,2411.42×
West Virginia24,7360.87×
Nebraska23,8220.77×
Hawaii20,2360.77×
New Mexico18,9910.62×
Idaho18,7460.61×
New Hampshire18,4600.76×
Maine16,7020.76×
Rhode Island16,6540.85×
Montana11,2120.66×
South Dakota9,9290.7×
Vermont9,2510.86×
North Dakota9,1390.72×
Alaska5,9000.45×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Saquon Barkley audience
BrandAffinityCategory
Goop8.31×Internet & Social Media
Elsword24.69×Games
Grinch5.71×Movies & TV
Governor of Michigan10.49×Politics & Society
Mathcore10.98×Music & Radio
Vocal harmony5.48×Music & Radio
Hipster11.58×Politics & Society
Wok7.53×Food & Beverages
Harlow12.59×Travel & Leisure
No Escape (1994 film)12.06×Movies & TV
Google Home6.54×Technology & Electronics
Fairy godmother7.41×Literature
Hibachi7.13×Food & Beverages
Historic site3.82×Arts & Culture
La Jolla8.1×Travel & Leisure
TV Fanatic9.01×Movies & TV
Guitarist (magazine)9.64×Music & Radio
headspace6.79×Health
El Paso County, Colorado9.36×Travel & Leisure
Cherish (group)7.75×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Saquon Barkley audience
TraitClusterScore
Early Adopter MentalityPOWER1.15
LGBTQ+ IdentityOPEN1.07
ExtroversionTHRILL1.07
Sports ActivityPOWER1.05
Social Media UsageJOY1.02
Risk AppetiteTHRILL0.97

Worldwide distribution

Worldwide audience distribution share by country for Saquon Barkley
CountryShare
United States86.4%
Canada3.2%
China1.3%

See Saquon Barkley audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Saquon Barkley have in United States?

Saquon Barkley has an estimated audience of 6,139,743 people in United States, concentrated in Pennsylvania and California.

What is the gender split and age of Saquon Barkley fans?

44.1% of Saquon Barkley fans are female, 55.9% are male, with an average age of 36.0 years.

Which brands do Saquon Barkley fans like most?

Saquon Barkley fans show strongest brand affinity for Goop (8.31×), Elsword (24.69×), and Grinch (5.71×) over the country average.

Where do Saquon Barkley fans live in United States?

Saquon Barkley fans in United States are most concentrated in Pennsylvania (reach 840,047), California (reach 469,475), and Texas (reach 417,623). These three regions account for the largest share of the active audience.

What other brands do Saquon Barkley fans also like?

Beyond Saquon Barkley itself, the audience over-indexes on Elsword (24.69×), Grinch (5.71×), Governor of Michigan (10.49×), and Mathcore (10.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Saquon Barkley. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.