A data profile of the people who buy, follow and care about Scott Hamilton (figure skater) in United States — modelled from more than twelve digital signal sources. Scott Hamilton (figure skater) has an estimated audience of 892,021 people in United States.
The average Scott Hamilton (figure skater) fan in United States is 49.2 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Ice Hockey World Championships, Weather forecasting, Masters Tournament, with strongest over-indexing on Ice Hockey World Championships (158.67× the country average).
Demographically, the Scott Hamilton (figure skater) audience skews more female with an average age of 49.2, and over-indexes on personality traits such as Family Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Scott Hamilton (figure skater) fan in United States is more female, around 49.2 years old, with strong Family Orientation tendencies and a notable affinity for Ice Hockey World Championships.
The key figures that characterise the Scott Hamilton (figure skater) profile in United States.
76.2% are female, 23.8% are male, average age 49.2.
| Metric | Value |
|---|---|
| Female | 76.2% |
| Male | 23.8% |
| Average age | 49.2 |
| Estimated audience size | 892,021 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 0% | |
| 20-29 | 8% | |
| 30-39 | 18% | |
| 40-49 | 36% | |
| 50+ | 37% |
Where the Scott Hamilton (figure skater) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Tennessee | ~30K | 1.63× | |
| 02 | Arkansas | ~10K | 1.57× | |
| 03 | Ohio | ~40K | 1.49× | |
| 04 | Idaho | ~6K | 1.29× | |
| 05 | Maine | ~4K | 1.27× | |
| 06 | Wisconsin | ~20K | 1.25× | |
| 07 | Vermont | ~2K | 1.25× | |
| 08 | New Hampshire | ~4K | 1.23× | |
| 09 | Missouri | ~20K | 1.19× | |
| 10 | Montana | ~3K | 1.18× | |
| 11 | Pennsylvania | ~30K | 1.17× | |
| 12 | Minnesota | ~10K | 1.17× | |
| 13 | Indiana | ~20K | 1.15× | |
| 14 | Iowa | ~8K | 1.14× | |
| 15 | Michigan | ~30K | 1.13× | |
| 16 | West Virginia | ~4K | 1.12× | |
| 17 | Delaware | ~3K | 1.09× | |
| 18 | North Dakota | ~2K | 1.09× | |
| 19 | Kansas | ~7K | 1.08× | |
| 20 | Oregon | ~10K | 1.06× | |
| 21 | Colorado | ~10K | 1.05× | |
| 22 | Oklahoma | ~10K | 1.04× | |
| 23 | Connecticut | ~9K | 1.03× | |
| 24 | South Carolina | ~10K | 1.01× | |
| 25 | South Dakota | ~2K | 1.01× | |
| 26 | Massachusetts | ~20K | 0.98× | |
| 27 | Kentucky | ~10K | 0.98× | |
| 28 | Nebraska | ~4K | 0.98× | |
| 29 | Rhode Island | ~3K | 0.98× | |
| 30 | Alaska | ~2K | 0.97× | |
| 31 | Utah | ~7K | 0.95× | |
| 32 | Illinois | ~30K | 0.93× | |
| 33 | North Carolina | ~20K | 0.92× | |
| 34 | Washington | ~20K | 0.92× | |
| 35 | Virginia | ~20K | 0.89× | |
| 36 | Maryland | ~10K | 0.86× | |
| 37 | Alabama | ~10K | 0.86× | |
| 38 | Arizona | ~20K | 0.85× | |
| 39 | New Jersey | ~20K | 0.82× | |
| 40 | New Mexico | ~3K | 0.81× | |
| 41 | Florida | ~50K | 0.80× | |
| 42 | New York | ~40K | 0.78× | |
| 43 | Mississippi | ~5K | 0.75× | |
| 44 | Hawaii | ~3K | 0.71× | |
| 45 | Georgia | ~20K | 0.70× | |
| 46 | Washington, District of Columbia | ~2K | 0.69× | |
| 47 | Nevada | ~6K | 0.68× | |
| 48 | Texas | ~50K | 0.64× | |
| 49 | Louisiana | ~7K | 0.64× | |
| 50 | California | ~60K | 0.59× |
The strongest cross-interests of the Scott Hamilton (figure skater) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ice Hockey World Championships | Sports | 158.67× | ||
| 02 | Elderly care | Health | 11.44× | ||
| 03 | Tupperware | Home & Garden | 11.09× | ||
| 04 | Garden centre | Home & Garden | 7.37× | ||
| 05 | Weather forecasting | Home & Garden | 7.17× | ||
| 06 | Masters Tournament | Sports | 6.09× | ||
| 07 | FedEx | Business & Career | 4.84× | ||
| 08 | QVC | Movies & TV | 4.62× | ||
| 09 | TV game shows | Movies & TV | 2.91× | ||
| 10 | Renewable energy | Business & Career | 2.86× | ||
| 11 | Internet & Social Media | 2.77× | |||
| 12 | Internet & Social Media | 2.32× | |||
| 13 | TV talkshows | Movies & TV | 2.17× | ||
| 14 | Subway | Food & Beverages | 2.07× | ||
| 15 | McDonald's | Food & Beverages | 1.93× | ||
| 16 | United States Postal Service | Business & Career | 1.75× | ||
| 17 | Podcast | Music & Radio | 1.72× | ||
| 18 | Religion | Business & Career | 1.70× | ||
| 19 | Barbecue | Food & Beverages | 1.70× | ||
| 20 | Airbnb | Travel & Leisure | 1.70× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 3.08× | |
| Patriotism | CONSERVATISM | 1.82× | |
| Convenience Orientation | PREMIUM | 1.68× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.79× | |
| Healthy Lifestyle | BALANCE | 0.85× | |
| Pet Ownership | JOY | 0.90× |
Scott Hamilton (figure skater) has an estimated audience of 892,021 people in United States, concentrated in California and Texas.
76.2% of Scott Hamilton (figure skater) fans are female, 23.8% are male, with an average age of 49.2 years.
Scott Hamilton (figure skater) fans show strongest brand affinity for Ice Hockey World Championships (158.67×), Weather forecasting (7.17×), and Masters Tournament (6.09×) over the country average.
Scott Hamilton (figure skater) fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Scott Hamilton (figure skater) itself, the audience over-indexes on Weather forecasting (7.17×), Masters Tournament (6.09×), FedEx (4.84×), and Pinterest (2.77×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Scott Hamilton (figure skater). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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