Search Engine Journal Audience in United States

Search Engine Journal logo

Search Engine Journal has an estimated audience of 311,359 people in United States. 44.4% are female, 55.6% are male, average age 33.8. Top regions: California, New York, Texas. Top brand affinities: Mount Kilimanjaro, Mothercare, Mangaka, Bugatti Chiron, Nurse education.

The average Search Engine Journal fan in United States is 33.8 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Mount Kilimanjaro, Mothercare, Mangaka, with strongest over-indexing on Mount Kilimanjaro (709.45× the country average). Demographically, the Search Engine Journal audience skews more male with an average age of 33.8, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Website / Newspaper / Magazine · Subtype: Online / mobile marketing

Demographics of Search Engine Journal fans

Demographic split for Search Engine Journal audience in United States
MetricValue
Female44.4%
Male55.6%
Average age33.8
Estimated audience size311,359

Audience persona

The typical Search Engine Journal fan in United States is more male, around 33.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Mount Kilimanjaro.

Top regions in United States

Top regions ranked by reach for Search Engine Journal in United States
RegionReachAffinity
California32,7510.96×
New York21,8881.26×
Texas20,7460.78×
Florida19,0410.9×
Pennsylvania13,8631.32×
Illinois12,4581.2×
Colorado11,9902.44×
New Jersey8,5781.08×
Massachusetts8,2341.34×
North Carolina7,9070.84×
Ohio7,7980.81×
Georgia7,3100.76×
Virginia6,5520.86×
Washington6,2731×
Arizona6,1240.96×
Michigan5,5560.68×
Oregon5,0111.4×
Missouri4,9570.99×
Minnesota4,7351.06×
Kansas4,1271.68×
Wisconsin4,0880.87×
Tennessee3,9260.63×
Utah3,5081.26×
Maryland3,4670.65×
Nevada3,2881.09×
South Carolina2,8810.61×
Connecticut2,5910.83×
Indiana2,4770.44×
Louisiana2,4060.6×
Nebraska2,0191.29×
Alabama1,7920.41×
Kentucky1,7580.45×
Iowa1,7240.67×
Idaho1,6501.06×
Mississippi1,6240.63×
Oklahoma1,3160.38×
Washington, District of Columbia1,2871.38×
Maine1,2081.08×
Arkansas1,1540.45×
West Virginia1,0720.74×
Alaska1,0701.61×
New Hampshire1,0310.84×
Montana1,0111.17×
Vermont9791.79×
Hawaii9460.71×
South Dakota9211.28×
North Dakota8961.4×
Delaware8911.04×
Wyoming8671.88×
New Mexico8610.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Search Engine Journal audience
BrandAffinityCategory
Mount Kilimanjaro709.45×Travel & Leisure
Mothercare13.18×Kids & Family
Mangaka11.27×Literature
Bugatti Chiron20.83×Cars & Mobility
Nurse education4.62×Kids & Family
Divergent series14.47×Movies & TV
Lindy Hop11.21×Music & Radio
Arco Iris20.38×Music & Radio
Elsword16.25×Games
Stamp collecting4.09×Home & Garden
Pope of the Coptic Orthodox Church of Alexandria30.18×Politics & Society
Natural rubber1.72×Cars & Mobility
Natural gas field43.54×Cars & Mobility
American Dental Education Association52×Health
JDSU2.17×Business & Career
Home staging3.72×Home & Garden
Muk-bang11.64×Food & Beverages
Atkins diet3.61×Health
Business English3.85×Business & Career
St. Ives9.17×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Search Engine Journal audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.51
Early Adopter MentalityPOWER2.47
Luxury OrientationPREMIUM2.17
Family OrientationCONSERVATISM2.09
Design AffinityPREMIUM1.89
TravellingTHRILL1.67

Worldwide distribution

Worldwide audience distribution share by country for Search Engine Journal
CountryShare
United States46.8%
India11.8%
United Kingdom9.2%

See Search Engine Journal audiences in other countries

More Online / mobile marketing audiences in United States

Frequently asked questions

How many fans does Search Engine Journal have in United States?

Search Engine Journal has an estimated audience of 311,359 people in United States, concentrated in California and New York.

What is the gender split and age of Search Engine Journal fans?

44.4% of Search Engine Journal fans are female, 55.6% are male, with an average age of 33.8 years.

Which brands do Search Engine Journal fans like most?

Search Engine Journal fans show strongest brand affinity for Mount Kilimanjaro (709.45×), Mothercare (13.18×), and Mangaka (11.27×) over the country average.

Where do Search Engine Journal fans live in United States?

Search Engine Journal fans in United States are most concentrated in California (reach 32,751), New York (reach 21,888), and Texas (reach 20,746). These three regions account for the largest share of the active audience.

What other brands do Search Engine Journal fans also like?

Beyond Search Engine Journal itself, the audience over-indexes on Mothercare (13.18×), Mangaka (11.27×), Bugatti Chiron (20.83×), and Nurse education (4.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Search Engine Journal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.