Semi-vegetarianism Audience in United States

Semi-vegetarianism logo

Semi-vegetarianism has an estimated audience of 360,487 people in United States. 60.8% are female, 39.2% are male, average age 33.7. Top brand affinities: Product design, UK garage, Regional styles of Mexican music, Isometric exercise, Stamp collecting.

Top brand affinities include Product design, UK garage, Regional styles of Mexican music, with strongest over-indexing on Product design (8.21× the country average). Demographically, the Semi-vegetarianism audience skews more female with an average age of 33.7, and over-indexes on personality traits such as Healthy Lifestyle, Urban Lifestyle.

Category: Food & Beverages · Type: Topic

Demographics of Semi-vegetarianism fans

Demographic split for Semi-vegetarianism audience in United States
MetricValue
Female60.8%
Male39.2%
Average age33.7
Estimated audience size360,487

Audience persona

The typical Semi-vegetarianism fan in United States is more female, around 33.7 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Product design.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Semi-vegetarianism audience
BrandAffinityCategory
Product design8.21×Business & Career
UK garage17.4×Music & Radio
Regional styles of Mexican music7.56×Music & Radio
Isometric exercise18.22×Sports
Stamp collecting7.6×Home & Garden
Ichiro Suzuki16.7×Sports
Dog breed1.64×Pets & Animals
Elsword20×Games
Collectable1.81×Kids & Family
Embroidery Library17.43×Home & Garden
Keene, New Hampshire20×Travel & Leisure
JDSU2.85×Business & Career
Superintendent (education)9.03×Business & Career
Historic site3.89×Arts & Culture
Home equity1.63×Home & Garden
Staycation2.68×Home & Garden
Janitor5.2×Home & Garden
Vocal harmony3.56×Music & Radio
Albany County, New York8.52×Travel & Leisure
ABC15 Arizona21.67×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Semi-vegetarianism audience
TraitClusterScore
Healthy LifestyleBALANCE1.97
Urban LifestyleOPEN1.95
Luxury OrientationPREMIUM1.71
MindfulnessBALANCE1.63
Early Adopter MentalityPOWER1.5
SustainabilityBALANCE1.46

Worldwide distribution

Worldwide audience distribution share by country for Semi-vegetarianism
CountryShare
United Kingdom18.8%
United States18.7%
Germany11.6%

See Semi-vegetarianism audiences in other countries

More Food & Beverages audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Semi-vegetarianism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.