Senior airman Audience in United States

Senior airman has an estimated audience of 3,217,663 people in United States. 47.6% are female, 52.4% are male, average age 53.1. Top regions: Texas, California, Florida. Top brand affinities: Golf, CNN, Breaking news, Harry Potter, Do it yourself (DIY).

The average Senior airman fan in United States is 53.1 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Golf, CNN, Breaking news, with strongest over-indexing on Golf (2.2× the country average). Demographically, the Senior airman audience skews balanced with an average age of 53.1, and over-indexes on personality traits such as Individualism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Topic

Demographics of Senior airman fans

Demographic split for Senior airman audience in United States
MetricValue
Female47.6%
Male52.4%
Average age53.1
Estimated audience size3,217,663

Audience persona

The typical Senior airman fan in United States is balanced, around 53.1 years old, with strong Individualism tendencies and a notable affinity for Golf.

Top regions in United States

Top regions ranked by reach for Senior airman in United States
RegionReachAffinity
Texas265,0550.96×
California227,4710.64×
Florida205,0210.94×
Georgia113,1511.14×
Virginia99,4951.27×
North Carolina95,5320.99×
New York89,9470.5×
Washington76,0621.18×
Illinois70,7690.66×
Arizona67,2451.02×
Maryland63,4581.15×
Ohio62,6830.63×
South Carolina62,6471.29×
Pennsylvania55,7920.51×
Alabama55,7411.24×
Tennessee43,7320.68×
New Jersey43,5540.53×
Missouri43,3120.84×
Oklahoma40,6151.14×
Colorado40,5490.8×
Louisiana40,1560.97×
Hawaii38,0842.75×
Nevada35,0621.13×
Michigan33,9860.4×
Mississippi31,6941.2×
Massachusetts31,3640.49×
Alaska28,7214.17×
Indiana27,8000.47×
Kentucky27,0990.67×
Kansas26,5841.05×
New Mexico26,2511.63×
Arkansas23,2290.88×
Wisconsin21,0590.44×
Utah21,0550.73×
Minnesota18,8150.41×
Oregon18,5990.5×
Nebraska16,8891.05×
Connecticut15,8090.49×
Idaho13,2890.82×
North Dakota13,1251.99×
Iowa12,0450.45×
West Virginia11,7740.79×
Delaware11,6521.31×
Washington, District of Columbia11,4421.18×
New Hampshire10,7790.85×
South Dakota9,5481.28×
Montana8,5360.96×
Rhode Island7,2860.71×
Wyoming6,8791.44×
Maine6,7620.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Senior airman audience
BrandAffinityCategory
Golf2.2×Sports
CNN1.83×Movies & TV
Breaking news1.94×Movies & TV
Harry Potter1.82×Movies & TV
Do it yourself (DIY)1.61×Home & Garden
Home insurance3.13×Business & Career
New Balance2.73×Fashion & Accessoires
Local news1.84×News
American Airlines1.6×Travel & Leisure
Natural skin care2.6×Beauty & Wellness
Arnold Schwarzenegger3.58×Movies & TV
Tradition1.7×Politics & Society
Health insurance2.26×Business & Career
PGA Tour1.86×Sports
Life insurance2.09×Business & Career
Luxury real estate2.18×Business & Career
Super Bowl1.61×Sports
Dating1.52×Kids & Family
Lawn mower2.3×Home & Garden
BMW2×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Senior airman audience
TraitClusterScore
IndividualismJOY1.73
TraditionCONSERVATISM1.7
Family OrientationCONSERVATISM1.56
Risk AppetiteTHRILL1.52
DIY MentalityTHRILL1.25
ExtroversionTHRILL1.19

Worldwide distribution

Worldwide audience distribution share by country for Senior airman
CountryShare
United States99.3%
Mexico0.5%
Brazil0.1%

See Senior airman audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Senior airman have in United States?

Senior airman has an estimated audience of 3,217,663 people in United States, concentrated in Texas and California.

What is the gender split and age of Senior airman fans?

47.6% of Senior airman fans are female, 52.4% are male, with an average age of 53.1 years.

Which brands do Senior airman fans like most?

Senior airman fans show strongest brand affinity for Golf (2.2×), CNN (1.83×), and Breaking news (1.94×) over the country average.

Where do Senior airman fans live in United States?

Senior airman fans in United States are most concentrated in Texas (reach 265,055), California (reach 227,471), and Florida (reach 205,021). These three regions account for the largest share of the active audience.

What other brands do Senior airman fans also like?

Beyond Senior airman itself, the audience over-indexes on CNN (1.83×), Breaking news (1.94×), Harry Potter (1.82×), and Do it yourself (DIY) (1.61×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Senior airman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.