Rascasse Audience Intelligence

Sequoia Capital Target Market in United States

A data profile of the people who buy, follow and care about Sequoia Capital in United States — modelled from more than twelve digital signal sources. Sequoia Capital has an estimated audience of 618,169 people in United States.

#3328among Brand in United States#2015in Business & Career

The average Sequoia Capital fan in United States is 45.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Citibank, Barclays, Allianz, with strongest over-indexing on Citibank (22.5× the country average).

Demographically, the Sequoia Capital audience skews more female with an average age of 45.4, and over-indexes on personality traits such as Family Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sequoia Capital fan in United States is more female, around 45.4 years old, with strong Family Orientation tendencies and a notable affinity for Citibank.

Category: Business & Career · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sequoia Capital profile in United States.

Audience size
618K
in United States
Gender
60.2%♀
39.8% male
Age
45.4
average years
Country rank
#32226
Brand in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Sequoia Capital

60.2% are female, 39.8% are male, average age 45.4.

Fig. 02

Gender split

60.2%
Female
39.8%
Male
Demographic split for Sequoia Capital audience in United States
MetricValue
Female60.2%
Male39.8%
Average age45.4
Estimated audience size618,169
Fig. 03

Age distribution

Ø 45.4
average years
Age distribution of the Sequoia Capital audience in United States
Age bracketShare%
16-1913%
20-2913%
30-3914%
40-4918%
50+42%
Fig. 04

Worldwide distribution

63.7%

of the worldwide Sequoia Capital audience comes from United States.

Worldwide audience distribution share by country for Sequoia Capital
CountryShare
United States63.7%
India12.0%
United Kingdom4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sequoia Capital audience in United States is strongest.

Fig. 05

Top regions by affinity

Sequoia Capital customers by region in United States
#RegionReachAffinity×
01California~300K4.07×
02Washington, District of Columbia~6K3.48×
03New York~100K3.10×
04Massachusetts~30K2.55×
05New Jersey~20K1.52×
06Connecticut~9K1.51×
07Idaho~4K1.44×
08Washington~20K1.43×
09Illinois~30K1.22×
10Virginia~20K1.18×
11Colorado~10K1.15×
12Utah~6K1.14×
13Rhode Island~2K1.08×
14New Hampshire~3K1.07×
15Maryland~10K1.03×
16Oregon~7K0.99×
17Vermont~1K0.99×
18Pennsylvania~20K0.97×
19Hawaii~3K0.96×
20Montana~2K0.96×
21Georgia~20K0.93×
22Nevada~5K0.91×
23Alaska~1K0.90×
24North Dakota~1K0.89×
25Texas~50K0.88×
26Florida~40K0.88×
27South Dakota~1K0.88×
28Delaware~1K0.87×
29North Carolina~20K0.86×
30Maine~2K0.86×
31Arizona~10K0.83×
32West Virginia~2K0.82×
33Minnesota~7K0.80×
34Nebraska~2K0.78×
35New Mexico~2K0.78×
36Mississippi~4K0.77×
37Arkansas~4K0.75×
38Michigan~10K0.74×
39Tennessee~9K0.74×
40Indiana~8K0.74×
41Kansas~4K0.74×
42Iowa~4K0.72×
43Ohio~10K0.70×
44Wisconsin~7K0.70×
45Missouri~7K0.69×
46Oklahoma~5K0.69×
47South Carolina~6K0.68×
48Louisiana~5K0.68×
49Kentucky~5K0.68×
50Alabama~6K0.65×
Fig. 06

Affinity by region

Affinity by region — Sequoia Capital, United States
0.65×1.00×4.07×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sequoia Capital audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sequoia Capital audience
#·InterestCategoryAffinity×
01AllianzBusiness & Career72.19×
02Deutsche BankBusiness & Career52.50×
03HSBCBusiness & Career44.42×
04BarclaysBusiness & Career37.92×
05CitibankBusiness & Career22.50×
06Elderly careHealth13.63×
07Diabetes mellitus type 2 awarenessHealth8.11×
08InnovationBusiness & Career5.43×
09PinterestInternet & Social Media2.67×
10BankingBusiness & Career2.63×
11Nonprofit organizationPolitics & Society2.63×
12CNNMovies & TV2.41×
13Health careBusiness & Career2.35×
14Home improvementHome & Garden2.27×
15SmartphonesTechnology & Electronics2.14×
16Donald TrumpPolitics & Society2.12×
17XInternet & Social Media2.10×
18RecipesFood & Beverages2.10×
19WalmartShopping2.10×
20CookingFood & Beverages1.92×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sequoia Capital audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sequoia Capital audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM3.98×
Need for SecurityCONSERVATISM2.09×
Career OrientationPOWER1.95×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sequoia Capital audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.60×
ExtroversionTHRILL0.77×
Pet OwnershipJOY0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Sequoia Capital's target market in United States?

Sequoia Capital's target market in United States covers an estimated 618,169 people, concentrated in California and New York.

02

What is the gender split and age of Sequoia Capital customers?

60.2% of the Sequoia Capital audience are female, 39.8% are male, with an average age of 45.4 years.

03

Which brands do Sequoia Capital fans like most?

Sequoia Capital fans show strongest brand affinity for Citibank (22.5×), Barclays (37.92×), and Allianz (72.19×) over the country average.

04

Where do Sequoia Capital fans live in United States?

Sequoia Capital fans in United States are most concentrated in California (reach ~300K), New York (reach ~100K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Sequoia Capital fans also like?

Beyond Sequoia Capital itself, the audience over-indexes on Barclays (37.92×), Allianz (72.19×), HSBC (44.42×), and Innovation (5.43×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Sequoia Capital audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sequoia Capital. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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