Sequoia Capital Audience in United States

Sequoia Capital logo

Sequoia Capital has an estimated audience of 619,130 people in United States. 60.2% are female, 39.8% are male, average age 45.4. Top regions: California, New York, Texas. Top brand affinities: Cherish (group), headspace, Governor of Michigan, Wok, Goop.

The average Sequoia Capital fan in United States is 45.4 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Cherish (group), headspace, Governor of Michigan, with strongest over-indexing on Cherish (group) (18.52× the country average). Demographically, the Sequoia Capital audience skews more female with an average age of 45.4, and over-indexes on personality traits such as Career Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Brand · Subtype: Venture capital

Demographics of Sequoia Capital fans

Demographic split for Sequoia Capital audience in United States
MetricValue
Female60.2%
Male39.8%
Average age45.4
Estimated audience size619,130

Audience persona

The typical Sequoia Capital fan in United States is more female, around 45.4 years old, with strong Career Orientation tendencies and a notable affinity for Cherish (group).

Top regions in United States

Top regions ranked by reach for Sequoia Capital in United States
RegionReachAffinity
California242,4513.56×
New York108,9833.15×
Texas50,0800.94×
Florida37,0960.88×
Massachusetts32,8582.69×
Illinois26,3631.28×
New Jersey23,8381.51×
Pennsylvania19,9840.96×
Virginia19,1131.27×
Washington18,5711.5×
Georgia17,8430.94×
North Carolina16,6700.89×
Ohio12,7060.67×
Colorado11,9491.22×
Michigan11,6790.72×
Maryland10,8721.02×
Arizona10,0970.8×
Connecticut9,9301.6×
Washington, District of Columbia7,8954.24×
Indiana7,7750.69×
Tennessee7,6590.62×
Oregon7,3111.03×
Utah6,8011.23×
Minnesota6,1830.7×
Missouri6,1570.62×
Nevada5,4250.91×
Wisconsin5,2420.56×
Idaho4,8911.58×
South Carolina4,6940.5×
Louisiana3,6790.46×
Kentucky3,5380.46×
Alabama3,0270.35×
Oklahoma2,6570.39×
Hawaii2,6200.98×
New Hampshire2,5701.05×
Kansas2,5600.52×
Iowa2,2570.44×
Rhode Island2,1661.1×
Arkansas2,0240.4×
Maine1,5350.69×
Montana1,5070.88×
Mississippi1,4990.29×
Nebraska1,3980.45×
Delaware1,1290.66×
New Mexico1,0330.33×
Vermont1,0070.93×
West Virginia9900.34×
Wyoming6810.74×
Alaska5930.45×
South Dakota5530.39×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sequoia Capital audience
BrandAffinityCategory
Cherish (group)18.52×Music & Radio
headspace14.61×Health
Governor of Michigan11.06×Politics & Society
Wok8.86×Food & Beverages
Goop7.15×Internet & Social Media
Google Home8.11×Technology & Electronics
Israel2.4×Travel & Leisure
Cullinan Diamond19.19×
Grace Slick9.75×Music & Radio
El Paso County, Colorado14.08×Travel & Leisure
Vocal harmony4.83×Music & Radio
Hibachi8.36×Food & Beverages
Fairy godmother7.6×Literature
Cryptic crossword15.66×Technology & Electronics
Brunello Cucinelli7.42×Fashion & Accessoires
Grinch3.84×Movies & TV
Ira Glass15.4×Music & Radio
Peugeot 30822×Cars & Mobility
Goma14.6×Travel & Leisure
TV Fanatic8.76×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sequoia Capital audience
TraitClusterScore
Career OrientationPOWER1.77
Community OrientationOPEN1.67
Need for SecurityCONSERVATISM1.63
Family OrientationCONSERVATISM1.61
SpiritualityBALANCE1.56
MindfulnessBALANCE1.49

Worldwide distribution

Worldwide audience distribution share by country for Sequoia Capital
CountryShare
United States63.8%
India12.0%
United Kingdom4.1%

See Sequoia Capital audiences in other countries

More Venture capital audiences in United States

Frequently asked questions

How many fans does Sequoia Capital have in United States?

Sequoia Capital has an estimated audience of 619,130 people in United States, concentrated in California and New York.

What is the gender split and age of Sequoia Capital fans?

60.2% of Sequoia Capital fans are female, 39.8% are male, with an average age of 45.4 years.

Which brands do Sequoia Capital fans like most?

Sequoia Capital fans show strongest brand affinity for Cherish (group) (18.52×), headspace (14.61×), and Governor of Michigan (11.06×) over the country average.

Where do Sequoia Capital fans live in United States?

Sequoia Capital fans in United States are most concentrated in California (reach 242,451), New York (reach 108,983), and Texas (reach 50,080). These three regions account for the largest share of the active audience.

What other brands do Sequoia Capital fans also like?

Beyond Sequoia Capital itself, the audience over-indexes on headspace (14.61×), Governor of Michigan (11.06×), Wok (8.86×), and Goop (7.15×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sequoia Capital. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.