A data profile of the people who buy, follow and care about SFX (magazine) in United States — modelled from more than twelve digital signal sources. SFX (magazine) has an estimated audience of 430,016 people in United States.
The average SFX (magazine) fan in United States is 28.8 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Superman, Do it yourself (DIY), Millie Bobby Brown, with strongest over-indexing on Superman (2.23× the country average).
Demographically, the SFX (magazine) audience skews more female with an average age of 28.8, and over-indexes on personality traits such as Design Affinity, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical SFX (magazine) fan in United States is more female, around 28.8 years old, with strong Design Affinity tendencies and a notable affinity for Superman.
The key figures that characterise the SFX (magazine) profile in United States.
64.1% are female, 35.9% are male, average age 28.8.
| Metric | Value |
|---|---|
| Female | 64.1% |
| Male | 35.9% |
| Average age | 28.8 |
| Estimated audience size | 430,016 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 43% | |
| 20-29 | 30% | |
| 30-39 | 16% | |
| 40-49 | 8% | |
| 50+ | 3% |
of the worldwide SFX (magazine) audience comes from United States.
| Country | Share |
|---|---|
| United States | 28.4% |
| United Kingdom | 8.5% |
| China | 4.6% |
Where the SFX (magazine) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Rhode Island | ~10K | 8.29× | |
| 02 | Delaware | ~7K | 5.73× | |
| 03 | Massachusetts | ~10K | 1.21× | |
| 04 | Arizona | ~10K | 1.17× | |
| 05 | New York | ~30K | 1.10× | |
| 06 | California | ~50K | 1.03× | |
| 07 | Maryland | ~8K | 1.03× | |
| 08 | Vermont | <1K | 0.99× | |
| 09 | Hawaii | ~2K | 0.93× | |
| 10 | Washington, District of Columbia | ~1K | 0.90× | |
| 11 | Alaska | <1K | 0.89× | |
| 12 | Nevada | ~4K | 0.88× | |
| 13 | Georgia | ~10K | 0.87× | |
| 14 | Washington | ~7K | 0.87× | |
| 15 | Oregon | ~4K | 0.87× | |
| 16 | Maine | ~1K | 0.87× | |
| 17 | South Dakota | <1K | 0.87× | |
| 18 | North Dakota | <1K | 0.87× | |
| 19 | North Carolina | ~10K | 0.86× | |
| 20 | Connecticut | ~4K | 0.86× | |
| 21 | Utah | ~3K | 0.86× | |
| 22 | Oklahoma | ~4K | 0.85× | |
| 23 | Kansas | ~3K | 0.85× | |
| 24 | Montana | ~1K | 0.85× | |
| 25 | Texas | ~30K | 0.84× | |
| 26 | Idaho | ~2K | 0.84× | |
| 27 | New Mexico | ~2K | 0.83× | |
| 28 | West Virginia | ~2K | 0.81× | |
| 29 | New Hampshire | ~1K | 0.81× | |
| 30 | Illinois | ~10K | 0.80× | |
| 31 | New Jersey | ~8K | 0.77× | |
| 32 | Virginia | ~8K | 0.77× | |
| 33 | Nebraska | ~2K | 0.77× | |
| 34 | Missouri | ~5K | 0.76× | |
| 35 | Louisiana | ~4K | 0.76× | |
| 36 | Arkansas | ~3K | 0.76× | |
| 37 | Mississippi | ~3K | 0.75× | |
| 38 | Florida | ~20K | 0.74× | |
| 39 | Kentucky | ~4K | 0.74× | |
| 40 | Pennsylvania | ~10K | 0.73× | |
| 41 | Iowa | ~3K | 0.73× | |
| 42 | Indiana | ~6K | 0.72× | |
| 43 | Michigan | ~8K | 0.70× | |
| 44 | Alabama | ~4K | 0.70× | |
| 45 | Tennessee | ~6K | 0.69× | |
| 46 | Colorado | ~5K | 0.69× | |
| 47 | Minnesota | ~4K | 0.69× | |
| 48 | South Carolina | ~4K | 0.68× | |
| 49 | Wisconsin | ~4K | 0.68× | |
| 50 | Ohio | ~9K | 0.67× |
The strongest cross-interests of the SFX (magazine) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Hello Kitty | Kids & Family | 4.22× | ||
| 02 | Primark | Shopping | 4.15× | ||
| 03 | Millie Bobby Brown | Movies & TV | 3.41× | ||
| 04 | Natural skin care | Beauty & Wellness | 3.11× | ||
| 05 | Permanent makeup | Beauty & Wellness | 2.90× | ||
| 06 | Graffiti | Arts & Culture | 2.83× | ||
| 07 | Vintage clothing | Fashion & Accessoires | 2.43× | ||
| 08 | Britney Spears | Music & Radio | 2.39× | ||
| 09 | Makeup Tutorials | Beauty & Wellness | 2.38× | ||
| 10 | Internet celebrity | Internet & Social Media | 2.33× | ||
| 11 | Superman | Movies & TV | 2.23× | ||
| 12 | Do it yourself (DIY) | Home & Garden | 2.18× | ||
| 13 | Batman | Movies & TV | 2.18× | ||
| 14 | GameStop | Games | 2.16× | ||
| 15 | Innovation | Business & Career | 2.04× | ||
| 16 | Art museum | Arts & Culture | 2.01× | ||
| 17 | Harry Potter | Movies & TV | 1.84× | ||
| 18 | Sephora | Shopping | 1.84× | ||
| 19 | Online newspaper | News | 1.79× | ||
| 20 | Disneyland | Travel & Leisure | 1.63× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.79× | |
| Extroversion | THRILL | 1.66× | |
| Risk Appetite | THRILL | 1.55× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.49× | |
| Family Orientation | CONSERVATISM | 0.53× | |
| Convenience Orientation | PREMIUM | 0.64× |
SFX (magazine) has an estimated audience of 430,016 people in United States, concentrated in California and Texas.
64.1% of SFX (magazine) fans are female, 35.9% are male, with an average age of 28.8 years.
SFX (magazine) fans show strongest brand affinity for Superman (2.23×), Do it yourself (DIY) (2.18×), and Millie Bobby Brown (3.41×) over the country average.
SFX (magazine) fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and New York (reach ~30K). These three regions account for the largest share of the active audience.
Beyond SFX (magazine) itself, the audience over-indexes on Do it yourself (DIY) (2.18×), Millie Bobby Brown (3.41×), Natural skin care (3.11×), and Harry Potter (1.84×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for SFX (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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