Sigma Alpha Epsilon Audience in United States

Sigma Alpha Epsilon has an estimated audience of 459,128 people in United States. 35.6% are female, 64.4% are male, average age 29.1. Top regions: California, Texas, Florida. Top brand affinities: Grammarly, Home construction, Nebraska Cornhuskers football, Keiser University, Guitarist (magazine).
The average Sigma Alpha Epsilon fan in United States is 29.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Grammarly, Home construction, Nebraska Cornhuskers football, with strongest over-indexing on Grammarly (14.53× the country average). Demographically, the Sigma Alpha Epsilon audience skews more male with an average age of 29.1, and over-indexes on personality traits such as Early Adopter Mentality, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: NGO / Political Party
Demographics of Sigma Alpha Epsilon fans
| Metric | Value |
|---|---|
| Female | 35.6% |
| Male | 64.4% |
| Average age | 29.1 |
| Estimated audience size | 459,128 |
Audience persona
The typical Sigma Alpha Epsilon fan in United States is more male, around 29.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Grammarly.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 59,334 | 1.18× |
| Texas | 44,866 | 1.14× |
| Florida | 35,079 | 1.13× |
| New York | 25,363 | 0.99× |
| Georgia | 18,058 | 1.28× |
| Michigan | 16,907 | 1.41× |
| Illinois | 16,658 | 1.09× |
| Pennsylvania | 16,498 | 1.07× |
| Ohio | 15,556 | 1.1× |
| North Carolina | 14,416 | 1.04× |
| Virginia | 12,027 | 1.08× |
| Indiana | 11,845 | 1.41× |
| Tennessee | 11,466 | 1.24× |
| Washington | 11,417 | 1.24× |
| New Jersey | 11,062 | 0.95× |
| Maryland | 8,551 | 1.08× |
| Massachusetts | 8,542 | 0.94× |
| Arizona | 7,980 | 0.85× |
| Missouri | 7,593 | 1.03× |
| South Carolina | 7,211 | 1.04× |
| Colorado | 6,930 | 0.96× |
| Wisconsin | 6,093 | 0.88× |
| Alabama | 6,056 | 0.94× |
| Minnesota | 5,952 | 0.9× |
| Kentucky | 5,919 | 1.03× |
| Louisiana | 5,721 | 0.97× |
| Oregon | 5,483 | 1.04× |
| Connecticut | 5,415 | 1.18× |
| Oklahoma | 4,925 | 0.97× |
| Mississippi | 4,890 | 1.29× |
| Kansas | 4,579 | 1.27× |
| Nevada | 3,828 | 0.86× |
| Iowa | 3,708 | 0.98× |
| Arkansas | 3,539 | 0.94× |
| Utah | 3,132 | 0.76× |
| Nebraska | 2,267 | 0.98× |
| Washington, District of Columbia | 1,909 | 1.38× |
| New Mexico | 1,893 | 0.82× |
| New Hampshire | 1,857 | 1.03× |
| Idaho | 1,798 | 0.78× |
| West Virginia | 1,784 | 0.83× |
| Hawaii | 1,404 | 0.71× |
| Montana | 1,285 | 1.01× |
| Rhode Island | 1,175 | 0.8× |
| North Dakota | 1,106 | 1.17× |
| Delaware | 1,093 | 0.86× |
| South Dakota | 988 | 0.93× |
| Maine | 984 | 0.6× |
| Wyoming | 504 | 0.74× |
| Vermont | 503 | 0.62× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Grammarly | 14.53× | Business & Career |
| Home construction | 2.35× | Home & Garden |
| Nebraska Cornhuskers football | 4.2× | Sports |
| Keiser University | 13.52× | Business & Career |
| Guitarist (magazine) | 9.67× | Music & Radio |
| JDSU | 2.58× | Business & Career |
| Nationality | 1.69× | Politics & Society |
| Halsey, Oregon | 6.23× | Travel & Leisure |
| Natural rubber | 1.51× | Cars & Mobility |
| Jaws | 3.85× | Movies & TV |
| Elsword | 10.71× | Games |
| Home staging | 3.1× | Home & Garden |
| Jesse Plemons | 1.97× | Movies & TV |
| Vocal harmony | 2.54× | Music & Radio |
| Urban horticulture | 2.01× | Home & Garden |
| Historic site | 2.25× | Arts & Culture |
| Noodle (Gorillaz) | 1.84× | Music & Radio |
| David Yurman | 1.57× | Fashion & Accessoires |
| Grinch | 1.98× | Movies & TV |
| Jumia | 8.12× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.32 |
| Tradition | CONSERVATISM | 1.3 |
| Travelling | THRILL | 1.25 |
| Patriotism | CONSERVATISM | 1.17 |
| Career Orientation | POWER | 1.15 |
| Sustainability | BALANCE | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| Mexico | 21.4% |
| United States | 20.8% |
| Brazil | 20.7% |
See Sigma Alpha Epsilon audiences in other countries
More Business & Career audiences in United States
- Department of Motor Vehicles (20,323,665)
- SSA (17,557,089)
- FAFSA (14,175,776)
- AARP (12,709,235)
- United States Army (12,106,369)
Frequently asked questions
How many fans does Sigma Alpha Epsilon have in United States?
Sigma Alpha Epsilon has an estimated audience of 459,128 people in United States, concentrated in California and Texas.
What is the gender split and age of Sigma Alpha Epsilon fans?
35.6% of Sigma Alpha Epsilon fans are female, 64.4% are male, with an average age of 29.1 years.
Which brands do Sigma Alpha Epsilon fans like most?
Sigma Alpha Epsilon fans show strongest brand affinity for Grammarly (14.53×), Home construction (2.35×), and Nebraska Cornhuskers football (4.2×) over the country average.
Where do Sigma Alpha Epsilon fans live in United States?
Sigma Alpha Epsilon fans in United States are most concentrated in California (reach 59,334), Texas (reach 44,866), and Florida (reach 35,079). These three regions account for the largest share of the active audience.
What other brands do Sigma Alpha Epsilon fans also like?
Beyond Sigma Alpha Epsilon itself, the audience over-indexes on Home construction (2.35×), Nebraska Cornhuskers football (4.2×), Keiser University (13.52×), and Guitarist (magazine) (9.67×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Sigma Alpha Epsilon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.