A data profile of the people who buy, follow and care about Sigma Alpha Epsilon in United States — modelled from more than twelve digital signal sources. Sigma Alpha Epsilon has an estimated audience of 468,297 people in United States.
The average Sigma Alpha Epsilon fan in United States is 29.1 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Columbia University, Princeton University, Cornell University, with strongest over-indexing on Columbia University (31.26× the country average).
Demographically, the Sigma Alpha Epsilon audience skews more male with an average age of 29.1, and over-indexes on personality traits such as Tradition, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Sigma Alpha Epsilon fan in United States is more male, around 29.1 years old, with strong Tradition tendencies and a notable affinity for Columbia University.
The key figures that characterise the Sigma Alpha Epsilon profile in United States.
35.6% are female, 64.4% are male, average age 29.1.
| Metric | Value |
|---|---|
| Female | 35.6% |
| Male | 64.4% |
| Average age | 29.1 |
| Estimated audience size | 468,297 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 48% | |
| 20-29 | 23% | |
| 30-39 | 14% | |
| 40-49 | 9% | |
| 50+ | 6% |
Where the Sigma Alpha Epsilon audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Indiana | ~10K | 1.46× | |
| 02 | Georgia | ~20K | 1.37× | |
| 03 | Kansas | ~5K | 1.37× | |
| 04 | Michigan | ~20K | 1.36× | |
| 05 | Washington, District of Columbia | ~2K | 1.34× | |
| 06 | Mississippi | ~5K | 1.32× | |
| 07 | North Dakota | ~1K | 1.30× | |
| 08 | North Carolina | ~20K | 1.29× | |
| 09 | Tennessee | ~10K | 1.25× | |
| 10 | Washington | ~10K | 1.24× | |
| 11 | Arkansas | ~5K | 1.22× | |
| 12 | Kentucky | ~7K | 1.21× | |
| 13 | Texas | ~50K | 1.19× | |
| 14 | Montana | ~1K | 1.16× | |
| 15 | Connecticut | ~5K | 1.15× | |
| 16 | Alabama | ~7K | 1.14× | |
| 17 | California | ~60K | 1.12× | |
| 18 | Florida | ~30K | 1.10× | |
| 19 | Maryland | ~8K | 1.08× | |
| 20 | Iowa | ~4K | 1.08× | |
| 21 | Pennsylvania | ~20K | 1.07× | |
| 22 | Ohio | ~20K | 1.07× | |
| 23 | South Dakota | ~1K | 1.06× | |
| 24 | Missouri | ~8K | 1.05× | |
| 25 | Illinois | ~20K | 1.04× | |
| 26 | Virginia | ~10K | 1.04× | |
| 27 | New Hampshire | ~2K | 1.04× | |
| 28 | South Carolina | ~7K | 1.03× | |
| 29 | Louisiana | ~6K | 1.03× | |
| 30 | Oregon | ~5K | 1.03× | |
| 31 | Delaware | ~1K | 1.01× | |
| 32 | Nebraska | ~2K | 1.00× | |
| 33 | Idaho | ~2K | 1.00× | |
| 34 | Oklahoma | ~5K | 0.99× | |
| 35 | New York | ~20K | 0.94× | |
| 36 | Colorado | ~7K | 0.94× | |
| 37 | Massachusetts | ~8K | 0.93× | |
| 38 | New Mexico | ~2K | 0.93× | |
| 39 | West Virginia | ~2K | 0.93× | |
| 40 | New Jersey | ~10K | 0.92× | |
| 41 | Arizona | ~8K | 0.90× | |
| 42 | Minnesota | ~6K | 0.90× | |
| 43 | Rhode Island | ~1K | 0.90× | |
| 44 | Wisconsin | ~6K | 0.89× | |
| 45 | Nevada | ~4K | 0.88× | |
| 46 | Utah | ~4K | 0.88× | |
| 47 | Vermont | <1K | 0.86× | |
| 48 | Alaska | <1K | 0.84× | |
| 49 | Hawaii | ~2K | 0.83× | |
| 50 | Maine | ~1K | 0.78× |
The strongest cross-interests of the Sigma Alpha Epsilon audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Princeton University | Business & Career | 39.93× | ||
| 02 | Japanese whisky | Food & Beverages | 32.55× | ||
| 03 | Cornell University | Business & Career | 31.45× | ||
| 04 | Columbia University | Business & Career | 31.26× | ||
| 05 | Moose Jaw | Travel & Leisure | 22.56× | ||
| 06 | Shipley Do-Nuts | Food & Beverages | 21.27× | ||
| 07 | Life Is Beautiful | Movies & TV | 20.13× | ||
| 08 | Duluth Trading Company | Business & Career | 18.72× | ||
| 09 | Altar'd State | Shopping | 17.71× | ||
| 10 | Woodford Reserve | Food & Beverages | 14.74× | ||
| 11 | Bulleit Bourbon | Food & Beverages | 13.49× | ||
| 12 | Spring break | Travel & Leisure | 11.87× | ||
| 13 | Bill Murray | Movies & TV | 6.77× | ||
| 14 | Men's Wearhouse | Fashion & Accessoires | 6.76× | ||
| 15 | Nothing Bundt Cakes | Food & Beverages | 4.94× | ||
| 16 | Folk music | Music & Radio | 4.56× | ||
| 17 | Diaper bag | Kids & Family | 4.49× | ||
| 18 | Winery | Food & Beverages | 4.06× | ||
| 19 | Alcoholic beverages | Food & Beverages | 1.74× | ||
| 20 | Cooking | Food & Beverages | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 2.28× | |
| Patriotism | CONSERVATISM | 1.80× | |
| Indulgence | JOY | 1.62× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.78× | |
| Quality Awareness | PREMIUM | 0.85× | |
| Sustainability | BALANCE | 0.88× |
Sigma Alpha Epsilon has an estimated audience of 468,297 people in United States, concentrated in California and Texas.
35.6% of Sigma Alpha Epsilon fans are female, 64.4% are male, with an average age of 29.1 years.
Sigma Alpha Epsilon fans show strongest brand affinity for Columbia University (31.26×), Princeton University (39.93×), and Cornell University (31.45×) over the country average.
Sigma Alpha Epsilon fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Sigma Alpha Epsilon itself, the audience over-indexes on Princeton University (39.93×), Cornell University (31.45×), Japanese whisky (32.55×), and Altar'd State (17.71×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Sigma Alpha Epsilon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.