Rascasse Audience Intelligence

Smoothie King Center Audience in United States

A data profile of the people who buy, follow and care about Smoothie King Center in United States — modelled from more than twelve digital signal sources. Smoothie King Center has an estimated audience of 322,712 people in United States.

#60among Arena in United States#5425among POI in United States#4673in Sports

The average Smoothie King Center fan in United States is 37.3 years old, balanced, and lives primarily in Louisiana.

The audience is concentrated in Louisiana, Mississippi, Texas.

Top brand affinities include Thandie Newton, Smoothie King, Google Flights, with strongest over-indexing on Thandie Newton (129.43× the country average).

Demographically, the Smoothie King Center audience skews balanced with an average age of 37.3, and over-indexes on personality traits such as Convenience Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Smoothie King Center fan in United States is balanced, around 37.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Thandie Newton.

Category: Sports · Type: POI · Subtype: Arena

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Smoothie King Center profile in United States.

Audience size
323K
in United States
Gender
46.9%♀
53.1% male
Age
37.3
average years
Country rank
#46532
POI in United States
Fig. 01

Search interest · 12-month trend

-68%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Smoothie King Center fans

46.9% are female, 53.1% are male, average age 37.3.

Fig. 02

Gender split

46.9%
Female
53.1%
Male
Demographic split for Smoothie King Center audience in United States
MetricValue
Female46.9%
Male53.1%
Average age37.3
Estimated audience size322,712
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Smoothie King Center audience in United States
Age bracketShare%
16-1926%
20-2920%
30-3918%
40-4918%
50+18%
Fig. 04

Worldwide distribution

43.1%

of the worldwide Smoothie King Center audience comes from United States.

Worldwide audience distribution share by country for Smoothie King Center
CountryShare
United States43.1%
Spain24.4%
Brazil5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Smoothie King Center audience in United States is strongest.

Fig. 05

Top regions by affinity

Smoothie King Center fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~100K33.35×
02Mississippi~10K5.19×
03Alabama~9K1.89×
04Alaska<1K0.72×
05Vermont<1K0.71×
06Montana<1K0.67×
07North Dakota<1K0.67×
08South Dakota<1K0.66×
09West Virginia<1K0.60×
10Delaware<1K0.60×
11Maine<1K0.59×
12Rhode Island<1K0.59×
13New Hampshire<1K0.58×
14Idaho<1K0.56×
15Arkansas~1K0.55×
16Hawaii<1K0.53×
17Washington, District of Columbia<1K0.53×
18New Mexico<1K0.49×
19Nebraska<1K0.48×
20Texas~10K0.45×
21Oklahoma~2K0.44×
22Tennessee~3K0.43×
23Kansas~1K0.43×
24Iowa~1K0.42×
25Florida~9K0.41×
26Nevada~1K0.40×
27Georgia~4K0.39×
28Kentucky~2K0.38×
29Utah~1K0.38×
30Connecticut~1K0.37×
31Missouri~2K0.36×
32South Carolina~2K0.35×
33Oregon~1K0.35×
34Wisconsin~2K0.34×
35Maryland~2K0.33×
36Minnesota~2K0.33×
37Indiana~2K0.32×
38Colorado~2K0.32×
39Illinois~3K0.31×
40Arizona~2K0.30×
41Massachusetts~2K0.30×
42North Carolina~3K0.29×
43Virginia~2K0.29×
44New Jersey~2K0.28×
45Ohio~3K0.27×
46Michigan~2K0.27×
47Washington~2K0.27×
48Pennsylvania~3K0.26×
49California~9K0.25×
50New York~5K0.25×
Fig. 06

Affinity by region

Affinity by region — Smoothie King Center, United States
0.25×1.00×33.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Smoothie King Center audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Smoothie King Center audience
#·InterestCategoryAffinity×
01Thandie NewtonMovies & TV129.43×
02ITV (TV channel)Movies & TV70.43×
03Planet SmoothieFood & Beverages48.25×
04Dos EquisFood & Beverages38.74×
05Smoothie KingFood & Beverages35.24×
06Faith EvansMusic & Radio30.83×
07Avast!Technology & Electronics27.73×
08Sheila E.Music & Radio24.58×
09The Wizard of OzMovies & TV20.00×
10Chiwetel EjioforMovies & TV20.00×
11Irina ShaykFashion & Accessoires19.03×
12Language schoolKids & Family16.80×
13Magic JohnsonSports15.42×
14Langston HughesLiterature15.27×
15Taye DiggsMovies & TV14.41×
16New Orleans PelicansSports13.82×
17Google FlightsTravel & Leisure11.37×
18ShellfishFood & Beverages6.92×
19New Orleans SaintsSports6.58×
20Planet FitnessSports3.37×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Smoothie King Center audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Smoothie King Center audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.83×
SpiritualityBALANCE1.59×
IndulgenceJOY1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Smoothie King Center audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.78×
MindfulnessBALANCE0.87×
Design AffinityPREMIUM0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Smoothie King Center have in United States?

Smoothie King Center has an estimated audience of 322,712 people in United States, concentrated in Louisiana and Mississippi.

02

What is the gender split and age of Smoothie King Center fans?

46.9% of Smoothie King Center fans are female, 53.1% are male, with an average age of 37.3 years.

03

Which brands do Smoothie King Center fans like most?

Smoothie King Center fans show strongest brand affinity for Thandie Newton (129.43×), Smoothie King (35.24×), and Google Flights (11.37×) over the country average.

04

Where do Smoothie King Center fans live in United States?

Smoothie King Center fans in United States are most concentrated in Louisiana (reach ~100K), Mississippi (reach ~10K), and Texas (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Smoothie King Center fans also like?

Beyond Smoothie King Center itself, the audience over-indexes on Smoothie King (35.24×), Google Flights (11.37×), ITV (TV channel) (70.43×), and Planet Smoothie (48.25×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Smoothie King Center. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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