Smoothie King Center Audience in United States

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Smoothie King Center has an estimated audience of 331,227 people in United States. 66.7% are female, 33.3% are male, average age 38.7. Top regions: Louisiana, Mississippi, Texas. Top brand affinities: Graham Greene, Building envelope, Historic site, Steampunk, Regional styles of Mexican music.

The average Smoothie King Center fan in United States is 38.7 years old, more female, and lives primarily in Louisiana. The audience is concentrated in Louisiana, Mississippi, Texas. Top brand affinities include Graham Greene, Building envelope, Historic site, with strongest over-indexing on Graham Greene (17.11× the country average). Demographically, the Smoothie King Center audience skews more female with an average age of 38.7, and over-indexes on personality traits such as Healthy Lifestyle, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: POI · Subtype: Arena

Demographics of Smoothie King Center fans

Demographic split for Smoothie King Center audience in United States
MetricValue
Female66.7%
Male33.3%
Average age38.7
Estimated audience size331,227

Audience persona

The typical Smoothie King Center fan in United States is more female, around 38.7 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Graham Greene.

Top regions in United States

Top regions ranked by reach for Smoothie King Center in United States
RegionReachAffinity
Louisiana130,53530.56×
Mississippi16,5356.06×
Texas13,7420.48×
California10,4150.29×
Alabama10,3632.24×
Florida10,1750.45×
New York4,7770.26×
Georgia4,3380.43×
Illinois3,4810.32×
Tennessee2,8120.42×
North Carolina2,7990.28×
Pennsylvania2,5170.23×
Ohio2,4910.24×
Virginia2,1080.26×
New Jersey2,0630.24×
Michigan1,7860.21×
Maryland1,6960.3×
Massachusetts1,6780.26×
Missouri1,6100.3×
Arizona1,5630.23×
Oklahoma1,4370.39×
Indiana1,4240.24×
South Carolina1,3940.28×
Wisconsin1,2920.26×
Arkansas1,2910.47×
Minnesota1,2250.26×
Colorado1,2240.23×
Washington1,1710.18×
Kentucky9980.24×
Nevada8890.28×
Connecticut7490.23×
Kansas6910.26×
Oregon6090.16×
Iowa6030.22×
Utah4750.16×
Washington, District of Columbia4250.43×
Nebraska4220.25×
New Mexico2830.17×
Hawaii2280.16×
New Hampshire2040.16×
Idaho2030.12×
South Dakota1940.25×
Rhode Island1930.18×
West Virginia1930.12×
North Dakota1890.28×
Delaware1730.19×
Maine1530.13×
Alaska1320.19×
Montana1200.13×
Vermont1160.2×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Smoothie King Center audience
BrandAffinityCategory
Graham Greene17.11×Literature
Building envelope19.44×Home & Garden
Historic site4.95×Arts & Culture
Steampunk5.73×Fashion & Accessoires
Regional styles of Mexican music3.17×Music & Radio
Governor of Michigan7.36×Politics & Society
Vocal harmony4.18×Music & Radio
Châtel, Haute-Savoie43.16×Travel & Leisure
Hibachi7×Food & Beverages
Goop4.49×Internet & Social Media
Nebraska Cornhuskers football2.96×Sports
Mothercare2.6×Kids & Family
Jesse Plemons2.5×Movies & TV
Kendra Scott2.12×Fashion & Accessoires
Fairy godmother5.2×Literature
Del Mar Fairgrounds21.13×Sports
Grinch2.65×Movies & TV
Home staging3.37×Home & Garden
Harlow7.51×Travel & Leisure
Corona (band)3.58×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Smoothie King Center audience
TraitClusterScore
Healthy LifestyleBALANCE1.58
LGBTQ+ IdentityOPEN1.48
IndulgenceJOY1.38
Family OrientationCONSERVATISM1.37
Price SensitivityPREMIUM1.34
Convenience OrientationPREMIUM1.33

Worldwide distribution

Worldwide audience distribution share by country for Smoothie King Center
CountryShare
United States42.7%
Spain25.2%
Brazil6.4%

See Smoothie King Center audiences in other countries

More Arena audiences in United States

Frequently asked questions

How many fans does Smoothie King Center have in United States?

Smoothie King Center has an estimated audience of 331,227 people in United States, concentrated in Louisiana and Mississippi.

What is the gender split and age of Smoothie King Center fans?

66.7% of Smoothie King Center fans are female, 33.3% are male, with an average age of 38.7 years.

Which brands do Smoothie King Center fans like most?

Smoothie King Center fans show strongest brand affinity for Graham Greene (17.11×), Building envelope (19.44×), and Historic site (4.95×) over the country average.

Where do Smoothie King Center fans live in United States?

Smoothie King Center fans in United States are most concentrated in Louisiana (reach 130,535), Mississippi (reach 16,535), and Texas (reach 13,742). These three regions account for the largest share of the active audience.

What other brands do Smoothie King Center fans also like?

Beyond Smoothie King Center itself, the audience over-indexes on Building envelope (19.44×), Historic site (4.95×), Steampunk (5.73×), and Regional styles of Mexican music (3.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Smoothie King Center. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.