Rascasse Audience Intelligence

Soap dispenser Audience in United States

A data profile of the people who buy, follow and care about Soap dispenser in United States — modelled from more than twelve digital signal sources. Soap dispenser has an estimated audience of 301,720 people in United States.

The average Soap dispenser fan in United States is 38.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Scrubber, Movies, Mitch McConnell, with strongest over-indexing on Scrubber (16.29× the country average).

Demographically, the Soap dispenser audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Creativity, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Soap dispenser fan in United States is more female, around 38.6 years old, with strong Creativity tendencies and a notable affinity for Scrubber.

Category: Beauty & Wellness · Type: Topic · Subtype: Body

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Soap dispenser profile in United States.

Audience size
302K
in United States
Gender
70.5%
29.5% male
Age
38.6
average years
Country rank
#48256
Topic in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Soap dispenser fans

70.5% are female, 29.5% are male, average age 38.6.

Fig. 02

Gender split

70.5%
Female
29.5%
Male
Demographic split for Soap dispenser audience in United States
MetricValue
Female70.5%
Male29.5%
Average age38.6
Estimated audience size301,720
Fig. 03

Age distribution

Ø 38.6
average years
Age distribution of the Soap dispenser audience in United States
Age bracketShare%
16-1919%
20-2921%
30-3921%
40-4921%
50+17%
Fig. 04

Worldwide distribution

25.1%

of the worldwide Soap dispenser audience comes from United States.

Worldwide audience distribution share by country for Soap dispenser
CountryShare
United States25.1%
India7.2%
Switzerland5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Soap dispenser audience in United States is strongest.

Fig. 05

Top regions by affinity

Soap dispenser fans by region: top regions in United States
#RegionReachAffinity×
01California~50K1.38×
02New York~20K1.32×
03Oregon~5K1.31×
04Kansas~3K1.29×
05Washington, District of Columbia~1K1.27×
06Washington~7K1.19×
07Texas~30K1.16×
08Illinois~10K1.15×
09Virginia~8K1.15×
10New Jersey~9K1.13×
11Arizona~7K1.13×
12Nevada~3K1.11×
13Maryland~6K1.10×
14Colorado~5K1.10×
15Massachusetts~6K1.07×
16Alabama~4K1.07×
17Georgia~10K1.05×
18North Carolina~9K1.04×
19Missouri~5K1.03×
20Minnesota~4K1.03×
21Oklahoma~3K1.03×
22Connecticut~3K1.03×
23Nebraska~2K1.03×
24Louisiana~4K1.02×
25Arkansas~3K1.02×
26Florida~20K1.00×
27Tennessee~6K0.99×
28Michigan~8K0.98×
29Mississippi~2K0.98×
30Idaho~1K0.97×
31New Mexico~1K0.97×
32Wisconsin~4K0.95×
33Iowa~2K0.95×
34Utah~3K0.94×
35South Carolina~4K0.93×
36Pennsylvania~9K0.92×
37South Dakota<1K0.92×
38Rhode Island<1K0.91×
39Montana<1K0.91×
40Indiana~5K0.90×
41Hawaii~1K0.90×
42Vermont<1K0.90×
43Ohio~8K0.89×
44Kentucky~3K0.89×
45North Dakota<1K0.89×
46Delaware<1K0.88×
47Alaska<1K0.88×
48New Hampshire~1K0.85×
49Maine<1K0.83×
50West Virginia~1K0.79×
Fig. 06

Affinity by region

Affinity by region — Soap dispenser, United States
0.79×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Soap dispenser audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Soap dispenser audience
#·InterestCategoryAffinity×
01ScrubberHome & Garden16.29×
02SoapBeauty & Wellness3.96×
03DetergentHome & Garden3.67×
04Diaper bagKids & Family3.28×
05Christmas treeKids & Family2.71×
06Mitch McConnellPolitics & Society2.17×
07Nordstrom rackFashion & Accessoires2.14×
08United States Postal ServiceBusiness & Career1.84×
09FurnitureHome & Garden1.82×
10GiftShopping1.79×
11Sam's ClubShopping1.77×
12CostcoShopping1.75×
13HappinessHealth1.74×
14FriendshipKids & Family1.67×
15ChildKids & Family1.59×
16Comedy moviesMovies & TV1.58×
17WaterFood & Beverages1.58×
18RestaurantsFood & Beverages1.53×
19Outdoor recreationSports1.52×
20MoviesMovies & TV1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Soap dispenser audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Soap dispenser audience · What stands out
TraitClusterDeviationScore
CreativityOPEN1.57×
Price SensitivityPREMIUM1.45×
Convenience OrientationPREMIUM1.36×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Soap dispenser audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.59×
Risk AppetiteTHRILL0.69×
Early Adopter MentalityPOWER0.71×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Soap dispenser have in United States?

Soap dispenser has an estimated audience of 301,720 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Soap dispenser fans?

70.5% of Soap dispenser fans are female, 29.5% are male, with an average age of 38.6 years.

03

Which brands do Soap dispenser fans like most?

Soap dispenser fans show strongest brand affinity for Scrubber (16.29×), Movies (1.51×), and Mitch McConnell (2.17×) over the country average.

04

Where do Soap dispenser fans live in United States?

Soap dispenser fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Soap dispenser fans also like?

Beyond Soap dispenser itself, the audience over-indexes on Movies (1.51×), Mitch McConnell (2.17×), Outdoor recreation (1.52×), and Soap (3.96×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Soap dispenser. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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