Sodium bicarbonate Audience in United States

Sodium bicarbonate has an estimated audience of 2,165,941 people in United States. 81.8% are female, 18.2% are male, average age 45.0. Top regions: California, Texas, Florida. Top brand affinities: Finnair, Capital One, Billy Bob Thornton, Google Maps, Beetlejuice.

The average Sodium bicarbonate fan in United States is 45.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, Capital One, Billy Bob Thornton, with strongest over-indexing on Finnair (675× the country average). Demographically, the Sodium bicarbonate audience skews more female with an average age of 45.0, and over-indexes on personality traits such as Family Orientation, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Sodium bicarbonate fans

Demographic split for Sodium bicarbonate audience in United States
MetricValue
Female81.8%
Male18.2%
Average age45.0
Estimated audience size2,165,941

Audience persona

The typical Sodium bicarbonate fan in United States is more female, around 45.0 years old, with strong Family Orientation tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Sodium bicarbonate in United States
RegionReachAffinity
California248,4131.04×
Texas204,5711.1×
Florida152,2131.04×
New York112,6860.93×
Georgia77,0111.15×
Pennsylvania76,1661.04×
Illinois72,5151×
Ohio71,0431.06×
North Carolina69,1491.06×
Michigan55,8080.99×
Virginia55,0741.04×
New Jersey50,7290.92×
Tennessee50,0361.15×
Arizona45,7391.03×
Washington44,0971.01×
Massachusetts41,4710.97×
Indiana40,8361.03×
Missouri37,0211.06×
Maryland35,3990.95×
South Carolina35,2171.08×
Alabama34,6841.15×
Louisiana33,7631.21×
Colorado31,7190.93×
Oklahoma30,7621.28×
Wisconsin30,5070.94×
Kentucky29,3971.08×
Minnesota27,0430.87×
Oregon23,0870.93×
Arkansas21,4261.2×
Mississippi21,3811.2×
Connecticut20,4770.94×
Utah18,9580.98×
Nevada18,6400.89×
Kansas17,0601×
Iowa16,5680.93×
New Mexico11,1981.03×
West Virginia11,0991.1×
Idaho10,4580.96×
Hawaii10,3391.11×
Nebraska9,9460.92×
New Hampshire7,8770.92×
Maine7,2310.93×
Montana5,7610.96×
Rhode Island5,3030.77×
Delaware4,9100.82×
Washington, District of Columbia4,7440.73×
South Dakota4,6920.94×
North Dakota4,5221.02×
Alaska4,0440.87×
Vermont3,2160.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sodium bicarbonate audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Capital One12.82×Business & Career
Billy Bob Thornton22.26×Movies & TV
Google Maps8.76×Internet & Social Media
Beetlejuice9.87×Movies & TV
Demi Moore18×Movies & TV
Diane Keaton11.96×Movies & TV
Patrick Swayze22.33×Movies & TV
Indeed.com7.36×Business & Career
Khan Academy14.95×Business & Career
Circle K12.43×Shopping
AccuWeather10.64×Home & Garden
DeviantArt11.59×Internet & Social Media
Google Earth15.9×Internet & Social Media
Blake Lively15.34×Movies & TV
Kendra Scott16.61×Fashion & Accessoires
CarGurus9.04×Cars & Mobility
Bruce Willis9.88×Movies & TV
Albert Einstein18.61×Technology & Electronics
Dakota Johnson13.05×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sodium bicarbonate audience
TraitClusterScore
Family OrientationCONSERVATISM1.75
Price SensitivityPREMIUM1.41
Need for SecurityCONSERVATISM1.24
IndulgenceJOY1.21
SustainabilityBALANCE1.2
CreativityOPEN1.11

Worldwide distribution

Worldwide audience distribution share by country for Sodium bicarbonate
CountryShare
United States30.6%
Pakistan9.6%
Nigeria8.7%

See Sodium bicarbonate audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Sodium bicarbonate have in United States?

Sodium bicarbonate has an estimated audience of 2,165,941 people in United States, concentrated in California and Texas.

What is the gender split and age of Sodium bicarbonate fans?

81.8% of Sodium bicarbonate fans are female, 18.2% are male, with an average age of 45.0 years.

Which brands do Sodium bicarbonate fans like most?

Sodium bicarbonate fans show strongest brand affinity for Finnair (675×), Capital One (12.82×), and Billy Bob Thornton (22.26×) over the country average.

Where do Sodium bicarbonate fans live in United States?

Sodium bicarbonate fans in United States are most concentrated in California (reach 248,413), Texas (reach 204,571), and Florida (reach 152,213). These three regions account for the largest share of the active audience.

What other brands do Sodium bicarbonate fans also like?

Beyond Sodium bicarbonate itself, the audience over-indexes on Capital One (12.82×), Billy Bob Thornton (22.26×), Google Maps (8.76×), and Beetlejuice (9.87×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sodium bicarbonate. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.