Stella Rosa Audience in United States

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Stella Rosa has an estimated audience of 501,436 people in United States. 63.9% are female, 36.1% are male, average age 36.0. Top regions: California, Texas, Florida. Top brand affinities: Livemusic, Whataburger, Property finder, Financial Times, La Roche-Posay.

The average Stella Rosa fan in United States is 36.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Livemusic, Whataburger, Property finder, with strongest over-indexing on Livemusic (16.54× the country average). Demographically, the Stella Rosa audience skews more female with an average age of 36.0, and over-indexes on personality traits such as Travelling, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand · Subtype: Wine

Demographics of Stella Rosa fans

Demographic split for Stella Rosa audience in United States
MetricValue
Female63.9%
Male36.1%
Average age36.0
Estimated audience size501,436

Audience persona

The typical Stella Rosa fan in United States is more female, around 36.0 years old, with strong Travelling tendencies and a notable affinity for Livemusic.

Top regions in United States

Top regions ranked by reach for Stella Rosa in United States
RegionReachAffinity
California92,2861.67×
Texas79,1951.84×
Florida36,3531.07×
Georgia26,2451.7×
Illinois20,4861.23×
Arizona18,0491.76×
New York16,0710.57×
North Carolina15,6451.04×
Pennsylvania11,1390.66×
Tennessee10,9731.09×
Virginia10,7920.88×
Louisiana10,7811.67×
Ohio9,8400.64×
Maryland9,7791.13×
Michigan9,7540.74×
Washington9,4750.94×
Colorado9,4301.19×
Alabama9,0921.3×
South Carolina9,0631.2×
New Jersey8,2990.65×
Missouri7,8300.97×
Nevada7,6561.58×
Indiana7,5540.82×
Minnesota7,1791×
Wisconsin7,0930.94×
Utah6,8891.53×
Oklahoma6,6371.19×
Arkansas6,2871.52×
Kansas6,0281.53×
Massachusetts5,3470.54×
Kentucky5,2280.83×
Oregon4,6240.8×
Iowa4,0830.99×
Mississippi3,8050.92×
Hawaii3,3101.54×
Nebraska3,2441.29×
Connecticut3,2000.64×
New Mexico2,5111×
Idaho1,7830.71×
Washington, District of Columbia1,2950.86×
North Dakota1,1751.14×
South Dakota1,1651×
Delaware1,1410.82×
Alaska9640.9×
West Virginia9530.41×
Rhode Island9040.57×
Wyoming6030.81×
New Hampshire5640.29×
Montana5420.39×
Maine5250.29×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Stella Rosa audience
BrandAffinityCategory
Livemusic16.54×Music & Radio
Whataburger18.44×Food & Beverages
Property finder13.6×Home & Garden
Financial Times31.97×News
La Roche-Posay16.94×Beauty & Wellness
Christian Louboutin16.21×Fashion & Accessoires
Travel Blogger16.32×Travel & Leisure
Autism Awareness9.87×Health
Designer clothing7.16×Fashion & Accessoires
Google Maps4.03×Internet & Social Media
Indeed.com4.15×Business & Career
Toshiba27.94×Technology & Electronics
Diabetes mellitus awareness6.63×Health
Tissot18.42×Fashion & Accessoires
ULTA Beauty5×Beauty & Wellness
Tory Burch7.21×Fashion & Accessoires
Taittinger71.18×Food & Beverages
Singer-songwriter3.17×Music & Radio
Abercrombie & Fitch7.16×Fashion & Accessoires
Microblogging6.75×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Stella Rosa audience
TraitClusterScore
TravellingTHRILL2.41
Luxury OrientationPREMIUM2.23
IndulgenceJOY1.88
Design AffinityPREMIUM1.85
Price SensitivityPREMIUM1.65
LGBTQ+ IdentityOPEN1.59

Worldwide distribution

Worldwide audience distribution share by country for Stella Rosa
CountryShare
United States73.3%
Mexico21.4%
France1.3%

See Stella Rosa audiences in other countries

More Wine audiences in United States

Frequently asked questions

How many fans does Stella Rosa have in United States?

Stella Rosa has an estimated audience of 501,436 people in United States, concentrated in California and Texas.

What is the gender split and age of Stella Rosa fans?

63.9% of Stella Rosa fans are female, 36.1% are male, with an average age of 36.0 years.

Which brands do Stella Rosa fans like most?

Stella Rosa fans show strongest brand affinity for Livemusic (16.54×), Whataburger (18.44×), and Property finder (13.6×) over the country average.

Where do Stella Rosa fans live in United States?

Stella Rosa fans in United States are most concentrated in California (reach 92,286), Texas (reach 79,195), and Florida (reach 36,353). These three regions account for the largest share of the active audience.

What other brands do Stella Rosa fans also like?

Beyond Stella Rosa itself, the audience over-indexes on Whataburger (18.44×), Property finder (13.6×), Financial Times (31.97×), and La Roche-Posay (16.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Stella Rosa. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.