Stella Rosa Audience in United States
Stella Rosa has an estimated audience of 501,436 people in United States. 63.9% are female, 36.1% are male, average age 36.0. Top regions: California, Texas, Florida. Top brand affinities: Mothercare, Lulu 黃路梓茵, Nationality, Natural rubber, Home equity.
The average Stella Rosa fan in United States is 36.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mothercare, Lulu 黃路梓茵, Nationality, with strongest over-indexing on Mothercare (16.94× the country average). Demographically, the Stella Rosa audience skews more female with an average age of 36.0, and over-indexes on personality traits such as Travelling, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Brand · Subtype: Wine
Demographics of Stella Rosa fans
| Metric | Value |
|---|---|
| Female | 63.9% |
| Male | 36.1% |
| Average age | 36.0 |
| Estimated audience size | 501,436 |
Audience persona
The typical Stella Rosa fan in United States is more female, around 36.0 years old, with strong Travelling tendencies and a notable affinity for Mothercare.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 92,286 | 1.67× |
| Texas | 79,195 | 1.84× |
| Florida | 36,353 | 1.07× |
| Georgia | 26,245 | 1.7× |
| Illinois | 20,486 | 1.23× |
| Arizona | 18,049 | 1.76× |
| New York | 16,071 | 0.57× |
| North Carolina | 15,645 | 1.04× |
| Pennsylvania | 11,139 | 0.66× |
| Tennessee | 10,973 | 1.09× |
| Virginia | 10,792 | 0.88× |
| Louisiana | 10,781 | 1.67× |
| Ohio | 9,840 | 0.64× |
| Maryland | 9,779 | 1.13× |
| Michigan | 9,754 | 0.74× |
| Washington | 9,475 | 0.94× |
| Colorado | 9,430 | 1.19× |
| Alabama | 9,092 | 1.3× |
| South Carolina | 9,063 | 1.2× |
| New Jersey | 8,299 | 0.65× |
| Missouri | 7,830 | 0.97× |
| Nevada | 7,656 | 1.58× |
| Indiana | 7,554 | 0.82× |
| Minnesota | 7,179 | 1× |
| Wisconsin | 7,093 | 0.94× |
| Utah | 6,889 | 1.53× |
| Oklahoma | 6,637 | 1.19× |
| Arkansas | 6,287 | 1.52× |
| Kansas | 6,028 | 1.53× |
| Massachusetts | 5,347 | 0.54× |
| Kentucky | 5,228 | 0.83× |
| Oregon | 4,624 | 0.8× |
| Iowa | 4,083 | 0.99× |
| Mississippi | 3,805 | 0.92× |
| Hawaii | 3,310 | 1.54× |
| Nebraska | 3,244 | 1.29× |
| Connecticut | 3,200 | 0.64× |
| New Mexico | 2,511 | 1× |
| Idaho | 1,783 | 0.71× |
| Washington, District of Columbia | 1,295 | 0.86× |
| North Dakota | 1,175 | 1.14× |
| South Dakota | 1,165 | 1× |
| Delaware | 1,141 | 0.82× |
| Alaska | 964 | 0.9× |
| West Virginia | 953 | 0.41× |
| Rhode Island | 904 | 0.57× |
| Wyoming | 603 | 0.81× |
| New Hampshire | 564 | 0.29× |
| Montana | 542 | 0.39× |
| Maine | 525 | 0.29× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mothercare | 16.94× | Kids & Family |
| Lulu 黃路梓茵 | 4.56× | Movies & TV |
| Nationality | 2.63× | Politics & Society |
| Natural rubber | 2.04× | Cars & Mobility |
| Home equity | 1.71× | Home & Garden |
| Bank account | 1.92× | Business & Career |
| JDSU | 2.31× | Business & Career |
| Litter box | 1.57× | Pets & Animals |
| Female education | 16.21× | Business & Career |
| Iowa River | 18.42× | Travel & Leisure |
| Regional styles of Mexican music | 1.97× | Music & Radio |
| Allama Iqbal Open University | 27.94× | Business & Career |
| Historic site | 2.8× | Arts & Culture |
| Vocal harmony | 2.81× | Music & Radio |
| Saving | 1.76× | Business & Career |
| Jaws | 3× | Movies & TV |
| Mathcore | 4.31× | Music & Radio |
| Justice | 1.54× | Politics & Society |
| Fairy godmother | 3.9× | Literature |
| Staycation | 1.65× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 2.41 |
| Luxury Orientation | PREMIUM | 2.23 |
| Indulgence | JOY | 1.88 |
| Design Affinity | PREMIUM | 1.85 |
| Price Sensitivity | PREMIUM | 1.65 |
| LGBTQ+ Identity | OPEN | 1.59 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 73.3% |
| Mexico | 21.4% |
| France | 1.3% |
See Stella Rosa audiences in other countries
More Wine audiences in United States
- Sparkling wine (13,077,294)
- Red wine (11,604,953)
- Champagne (11,425,910)
- Dessert wine (8,592,314)
- White wine (8,410,621)
Frequently asked questions
How many fans does Stella Rosa have in United States?
Stella Rosa has an estimated audience of 501,436 people in United States, concentrated in California and Texas.
What is the gender split and age of Stella Rosa fans?
63.9% of Stella Rosa fans are female, 36.1% are male, with an average age of 36.0 years.
Which brands do Stella Rosa fans like most?
Stella Rosa fans show strongest brand affinity for Mothercare (16.94×), Lulu 黃路梓茵 (4.56×), and Nationality (2.63×) over the country average.
Where do Stella Rosa fans live in United States?
Stella Rosa fans in United States are most concentrated in California (reach 92,286), Texas (reach 79,195), and Florida (reach 36,353). These three regions account for the largest share of the active audience.
What other brands do Stella Rosa fans also like?
Beyond Stella Rosa itself, the audience over-indexes on Lulu 黃路梓茵 (4.56×), Nationality (2.63×), Natural rubber (2.04×), and Home equity (1.71×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Stella Rosa. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.