Rascasse Audience Intelligence

Sturgeon Audience in United States

A data profile of the people who buy, follow and care about Sturgeon in United States — modelled from more than twelve digital signal sources. Sturgeon has an estimated audience of 310,563 people in United States.

#13321among Topic in United States#655in Pets & Animals

The average Sturgeon fan in United States is 47.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Christoph Waltz, 24 (TV series), Donald Trump, with strongest over-indexing on Christoph Waltz (14.85× the country average).

Demographically, the Sturgeon audience skews more male with an average age of 47.7, and over-indexes on personality traits such as Indulgence, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sturgeon fan in United States is more male, around 47.7 years old, with strong Indulgence tendencies and a notable affinity for Christoph Waltz.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sturgeon profile in United States.

Audience size
311K
in United States
Gender
34.7%♀
65.3% male
Age
47.7
average years
Country rank
#47479
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sturgeon fans

34.7% are female, 65.3% are male, average age 47.7.

Fig. 02

Gender split

34.7%
Female
65.3%
Male
Demographic split for Sturgeon audience in United States
MetricValue
Female34.7%
Male65.3%
Average age47.7
Estimated audience size310,563
Fig. 03

Age distribution

Ø 47.7
average years
Age distribution of the Sturgeon audience in United States
Age bracketShare%
16-197%
20-2910%
30-3914%
40-4925%
50+43%
Fig. 04

Worldwide distribution

18.2%

of the worldwide Sturgeon audience comes from United States.

Worldwide audience distribution share by country for Sturgeon
CountryShare
United States18.2%
Germany15.4%
Italy5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sturgeon audience in United States is strongest.

Fig. 05

Top regions by affinity

Sturgeon fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~3K2.07×
02Idaho~3K1.62×
03Washington, District of Columbia~1K1.60×
04Oregon~5K1.49×
05Maine~2K1.48×
06Washington~8K1.35×
07New York~20K1.32×
08Nevada~4K1.26×
09Vermont<1K1.26×
10Alaska<1K1.20×
11Montana~1K1.19×
12California~40K1.18×
13Utah~3K1.16×
14Florida~20K1.15×
15Wisconsin~5K1.14×
16Michigan~9K1.10×
17Colorado~5K1.09×
18New Mexico~2K1.07×
19Illinois~10K1.05×
20Minnesota~5K1.04×
21North Dakota<1K1.01×
22Massachusetts~6K0.99×
23Texas~30K0.98×
24Oklahoma~3K0.97×
25Indiana~5K0.95×
26Missouri~5K0.95×
27Tennessee~6K0.93×
28Arizona~6K0.92×
29Louisiana~4K0.92×
30Arkansas~2K0.90×
31Georgia~9K0.89×
32South Carolina~4K0.89×
33New Hampshire~1K0.89×
34North Carolina~8K0.88×
35Kansas~2K0.88×
36Nebraska~1K0.87×
37Ohio~8K0.86×
38Virginia~6K0.86×
39South Dakota<1K0.86×
40Kentucky~3K0.85×
41Iowa~2K0.83×
42Pennsylvania~9K0.82×
43Mississippi~2K0.79×
44Maryland~4K0.78×
45New Jersey~6K0.77×
46Rhode Island<1K0.75×
47Connecticut~2K0.73×
48West Virginia~1K0.73×
49Alabama~3K0.69×
50Delaware<1K0.62×
Fig. 06

Affinity by region

Affinity by region — Sturgeon, United States
0.62×1.00×2.07×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sturgeon audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sturgeon audience
#·InterestCategoryAffinity×
01Christoph WaltzMovies & TV14.85×
0224 (TV series)Movies & TV14.85×
03The Strangers (2008 film)Movies & TV11.65×
04FIFA Club World CupSports11.38×
05Endangered speciesPets & Animals10.64×
06CaviarFood & Beverages10.59×
07Solar energyHome & Garden3.27×
08FedExBusiness & Career2.95×
09RedditInternet & Social Media2.63×
10EBayShopping2.05×
11Donald TrumpPolitics & Society2.00×
12WineFood & Beverages1.97×
13Alcoholic beveragesFood & Beverages1.93×
14CNNMovies & TV1.85×
15XInternet & Social Media1.76×
16SmartphonesTechnology & Electronics1.75×
17CookingFood & Beverages1.73×
18Home improvementHome & Garden1.69×
19RecipesFood & Beverages1.69×
20WalmartShopping1.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sturgeon audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sturgeon audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY7.04×
PatriotismCONSERVATISM2.06×
IndividualismJOY1.55×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sturgeon audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.69×
Design AffinityPREMIUM0.73×
SustainabilityBALANCE0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sturgeon have in United States?

Sturgeon has an estimated audience of 310,563 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Sturgeon fans?

34.7% of Sturgeon fans are female, 65.3% are male, with an average age of 47.7 years.

03

Which brands do Sturgeon fans like most?

Sturgeon fans show strongest brand affinity for Christoph Waltz (14.85×), 24 (TV series) (14.85×), and Donald Trump (2×) over the country average.

04

Where do Sturgeon fans live in United States?

Sturgeon fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Sturgeon fans also like?

Beyond Sturgeon itself, the audience over-indexes on 24 (TV series) (14.85×), Donald Trump (2×), Endangered species (10.64×), and Reddit (2.63×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in United States

See Sturgeon audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sturgeon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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