Rascasse Audience Intelligence

Sub (TV channel) Audience in United States

A data profile of the people who buy, follow and care about Sub (TV channel) in United States — modelled from more than twelve digital signal sources. Sub (TV channel) has an estimated audience of 3,447,843 people in United States.

#89among TV Channel in United States#1119in Movies & TV

The average Sub (TV channel) fan in United States is 40.3 years old, balanced, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include Discount Tire, Rail transport, Non-alcoholic beverage, with strongest over-indexing on Discount Tire (1.81× the country average).

Demographically, the Sub (TV channel) audience skews balanced with an average age of 40.3, and over-indexes on personality traits such as Individualism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sub (TV channel) fan in United States is balanced, around 40.3 years old, with strong Individualism tendencies and a notable affinity for Discount Tire.

Category: Movies & TV · Type: TV Channel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sub (TV channel) profile in United States.

Audience size
3.4M
in United States
Gender
48.3%♀
51.7% male
Age
40.3
average years
Country rank
#9148
TV Channel in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Sub (TV channel)

48.3% are female, 51.7% are male, average age 40.3.

Fig. 02

Gender split

48.3%
Female
51.7%
Male
Demographic split for Sub (TV channel) audience in United States
MetricValue
Female48.3%
Male51.7%
Average age40.3
Estimated audience size3,447,843
Fig. 03

Age distribution

Ø 40.3
average years
Age distribution of the Sub (TV channel) audience in United States
Age bracketShare%
16-1918%
20-2919%
30-3918%
40-4921%
50+23%
Fig. 04

Worldwide distribution

41.6%

of the worldwide Sub (TV channel) audience comes from United States.

Worldwide audience distribution share by country for Sub (TV channel)
CountryShare
United States41.6%
Brazil7.8%
China6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sub (TV channel) audience in United States is strongest.

Fig. 05

Top regions by affinity

Sub (TV channel) fans by region: top regions in United States
#RegionReachAffinity×
01South Carolina~80K1.64×
02Michigan~100K1.63×
03Wisconsin~80K1.53×
04New Hampshire~20K1.48×
05Ohio~200K1.47×
06Oregon~60K1.47×
07North Carolina~100K1.41×
08Florida~300K1.37×
09Arizona~100K1.36×
10Delaware~10K1.34×
11Virginia~100K1.32×
12Maryland~70K1.26×
13Massachusetts~80K1.17×
14Georgia~100K1.12×
15West Virginia~20K1.09×
16Tennessee~70K1.03×
17New York~200K1.00×
18Pennsylvania~100K0.96×
19New Jersey~80K0.96×
20Indiana~60K0.95×
21Mississippi~30K0.93×
22South Dakota~7K0.92×
23Alabama~40K0.91×
24Kentucky~40K0.91×
25New Mexico~20K0.91×
26Nebraska~20K0.88×
27North Dakota~6K0.88×
28Missouri~50K0.87×
29Texas~300K0.86×
30Arkansas~20K0.86×
31Iowa~20K0.86×
32Kansas~20K0.86×
33Washington, District of Columbia~9K0.86×
34Vermont~5K0.86×
35Colorado~50K0.85×
36Nevada~30K0.85×
37Maine~10K0.85×
38Oklahoma~30K0.84×
39Louisiana~40K0.82×
40Hawaii~10K0.82×
41Illinois~90K0.81×
42Washington~50K0.78×
43Minnesota~40K0.78×
44Alaska~6K0.78×
45Montana~7K0.77×
46Idaho~10K0.75×
47Rhode Island~8K0.74×
48Utah~20K0.72×
49California~300K0.69×
50Connecticut~20K0.68×
Fig. 06

Affinity by region

Affinity by region — Sub (TV channel), United States
0.68×1.00×1.64×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sub (TV channel) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sub (TV channel) audience
#·InterestCategoryAffinity×
01Freedom of speechPolitics & Society2.09×
02Bella ThorneMovies & TV1.90×
03Discount TireShopping1.81×
04Augmented realityTechnology & Electronics1.76×
05DashcamCars & Mobility1.76×
06Tom HardyMovies & TV1.70×
07Insect repellentHealth1.67×
08Contactless paymentBusiness & Career1.64×
09Automobile repair shopCars & Mobility1.62×
10Filling stationCars & Mobility1.62×
11MakitaHome & Garden1.61×
12Rail transportTravel & Leisure1.58×
13Internet service providerTechnology & Electronics1.58×
14Jet skiSports1.56×
15Ryan GoslingMovies & TV1.55×
16RoboticsTechnology & Electronics1.55×
17StadiumSports1.54×
18Water filterFood & Beverages1.54×
19Monopoly (game)Games1.54×
20Non-alcoholic beverageFood & Beverages1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sub (TV channel) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sub (TV channel) audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.27×
Community OrientationOPEN1.24×
Career OrientationPOWER1.23×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sub (TV channel) audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.49×
MindfulnessBALANCE0.62×
Sports ActivityPOWER0.62×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sub (TV channel) have in United States?

Sub (TV channel) has an estimated audience of 3,447,843 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Sub (TV channel) fans?

48.3% of Sub (TV channel) fans are female, 51.7% are male, with an average age of 40.3 years.

03

Which brands do Sub (TV channel) fans like most?

Sub (TV channel) fans show strongest brand affinity for Discount Tire (1.81×), Rail transport (1.58×), and Non-alcoholic beverage (1.53×) over the country average.

04

Where do Sub (TV channel) fans live in United States?

Sub (TV channel) fans in United States are most concentrated in Florida (reach ~300K), California (reach ~300K), and Texas (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Sub (TV channel) fans also like?

Beyond Sub (TV channel) itself, the audience over-indexes on Rail transport (1.58×), Non-alcoholic beverage (1.53×), Automobile repair shop (1.62×), and Ryan Gosling (1.55×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Sub (TV channel) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sub (TV channel). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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